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I-Gov: The Future Is Innovation
Roberto Meizi Agune1
José Antônio Carlos2
"The best way to predict the future is to invent it"
Alan Kayi
I. Introduction
The main concern in the present text will be to show up the limitations of information
technology in modernization processes in the public sector. Although indispensable for
bringing the state into the information era, the notion that technology alone will be able to
handle this transposition is entirely mistaken. To sustain our hypothesis we will present
some very recent data obtained from research carried out in the area of electronic
governmental administration, which we will discuss in detail in the first part of this article.
The statistics indicate a situation that is both alarming and challenging. Alarming because
the numbers we will present indicate that, after more than ten years of heavy investments
in information technology, the advances in the area of electronic government have
generally remained below expectations. In other words the population does not yet have a
list of on-line services compatible with the investments that have been made. Government
seems to promise more than it actually delivers. In our opinion, this situation indicates that
the funds spent in the area of technology are only one part of the problem. Although this
reality is gloomy, it is also quite challenging. It forces us to examine and try to understand
the importance of other, non-technological, factors that are strategic in bringing
organizations into the information era, which is just beginning. Besides questions of
technology, we intend to approach four other dimensions here: the underlying principles,
the people involved, the processes to be reinvented, and the organizational structure to
be adopted (Figure I). We are convinced that only by looking at technology from these
angles will it be possible to construct the idea of a modern and efficient government and
see it no longer as Gov, but as I-Gov. In other words, government of innovation.
1
Superintendent of the Training Nucleus in TIC, Governmental Purchases and Outsourced Services of Fundação do
Desenvolvimento Administrativo (Administrative Development Foundation, Fundap).
2
Consultant of Fundap, coordinator of courses in Knowledge Management.
II. Alarming Situation
To be more concrete regarding the statements made above, let us analyze a number of
studies recently carried out in Brazil, Spain and Portugal, as to the degree of the
development of electronic government at the local level.
First we will discuss a study entitled “Análise do Desenvolvimento do Governo Eletrônico
Municipal no Brazil“ [“Analysis of the Development of Electronic Municipal Government
Brazil”], carried out in 2006 by Prof. Norberto Torres.3
This meticulous report analyzed the
websites of 286 Brazilian municipalities in order to ascertain the electronic services that
these sites actually provided to citizens. The results are not at all encouraging. In
synthesis, let us look at the main aspects indicated in Dr. Torres's study:
1. The average level of electronic government is very low (in accordance with the
patterns defined by the UN - United Nations)
2. The municipalities in the southern and southeastern regions of Brazil provide the
best electronic government services.
3. Neither the size of the municipality nor its level of economic activity determine the
characteristics of the e-gov provided.
4. The range and the coordination of services provided to citizens is generally very
low.
5. Little has been attained in terms of on-line transactions, and advances in better
contact with society, that is, e-democracy, are totally insignificant.
3
Head of the Data Processing Department at the Getúlio Vargas Foundation (FGV – São Paulo) and Director of TecGov.
Another important article on the effectiveness of electronic government, this one about the
federal level of government, was released by the Audit Court of the Brazilian Federal
Government (TCU).4
Let us look at some of the conclusions presented in this document:
1. The government has not been able to use the Internet to avoid the long lines at
govern offices and improve the services rendered to the over 30 million
persons in the country who have access to on-line connections.
2. Most pages dedicated to public services are difficult to navigate in, thus
frustrating users who look for services. In addition, the majority the electronic
services provided cannot be entirely carried out on the Internet alone.
3. Many of the resources originally earmarked for electronic government, which is
an essentially transversal program, have been re-allocated to address specific
demands made by ministries.
4. The advances that have been made are largely the result of isolated
managers, and not the consequence of a broad public policy on the topic. In
addition, there are no consistent campaigns to encourage people to use the
Internet to obtain services.
5. The programs associated with electronic government are not continuous in
character. They are deactivated or replaced according to the whims of political
interests.
The frustration in regard to Brazil, however, is far from being a monopoly of this country.
Another stimulating study is entitled “Análise de Desenvolvimento do Governo Eletrônico
Municipal em Portugal e Espanha” ["Analysis of the Development of Electronic Municipal
Government in Portugal and Spain"], carried out by Dr. José Esteves5
and also written in
2006. It included 39 cities in Portugal and 91 in Spain, and presents no-less eloquent
statistics and situations. Several conclusions from this study deserve special mention:
1. The average level of development of electronic government is very low.
2. Very few cities show a level of excellence in local e-gov.
3. Few cities provide e-gov services that could be considered basic.
4. Few cities provide e-services involving the participation of citizens.
5. Many cities provide online operations, but in most cases these operations cannot
be carried out totally online.
6. Almost all cities have e-mail addresses ("Talk to us"), but this does not mean that
citizens receive answers to their queries.
So nothing is very different from what Dr. Torres found in his research on Brazil.
In view of the heavy investments made in technology, why have researches
nevertheless come to such disappointing conclusions? Our experience of over a
4
Audit Report on the Operational Nature addressed to activities carried out through the Electronic Government Program,
reported by Judge Valmir Campelo, Decision 1386/2006 - Plenary Meeting, Proceeding 015.001/2005-5.
5
Professor at the School of Business Administration of Madrid and Director of the Chair on "AG Alianza Sumaq Software on
e-Government."
decade working with projects for modernization of the public sector allows us to list a
few points that we consider important for this discussion:
1. Little attention has been paid to the extra-technological aspects involved. It is
important to note that we do not think it possible to change government without
using new technologies. But to assume that technology alone can bring about
change is to simplify a very complex issue.
2. The modernization of government cannot be limited to a single sector or branch of
knowledge, since government is intrinsically intersectorial and interdisciplinary.
The effort to solve problems that involve various dimensions exclusively from a
technocratic point of view, where technical jargon takes precedence over the real
meaning of the public sector, merely keeps people who really know about the
problems of government out of the discussion.
3. The processes, systems and applications from the "pre-web" world have simply
been transported to the "post web" environment without the necessary
adaptations and re-designing. First it is essential to have a better understanding of
the challenges in post-industrial society, the knowledge society, if one is to avoid
the danger of selling products whose validity date has already expired.
4. A government will only be able to enter the era of knowledge and innovation when
the question itself is treated as a priority. Initially this means getting the issue on
the political agenda, and this has not yet taken place in any systematic way.
Programs, plans and projects involving information technology must be treated
strategically. The short-, medium- and long-term efforts these plans imply must
become points of "consensus" in the various sectors of society that are in any way
involved in the question, because the perspective proposed here is not confined to
the strict scope of government. Governments need partners from the private
segment. It should also be realized that in knowledge society a good broadband
infrastructure, for example, is as important as a road, or maybe even more
important. But few people outside the technical world are aware of this fact, even
though the topic and its evolution reach far beyond technology and its operations.
III. Toward I-Gov
What problems have to be solved if we are to arrive at the desired I-Gov? First we must
observe and understand that the society into which we are entering, the knowledge
society, is very different from the industrial society, that we are now leaving. This does not
mean that the "knowledge" factor of production is prevalent at the present time. Quite the
contrary. Throughout time, capital, labor, land and knowledge have always been major
factors in production. The difference today is the new hierarchy of these factors. Today
there is an unmistakable dominion of knowledge over the others. Pest-resistant seeds,
low-cholesterol eggs, unstainable cloth, specialized systems for analyzing credit, for
example, are products that have at least one characteristic in common. The price of all of
them is determined by the amount of knowledge they contain. Knowledge is the great
source of wealth today and prevails over all other factors.
If we note the long economic periods in the history of mankind we see that, in both the
10,000 years of the agricultural era and the 300 years of the industrial era, brawn
prevailed over brain. Henry Ford, for example, said that a good employee on an assembly
line is one who leaves his head at home. The act of thinking slows down an assembly
line, as Charles Chaplin so brilliantly depicted in his classic movie "Modern Times," of
1936. Bureaucratic organization was in charge.
These models were first contested with the scattered appearance of the so-called
information society, more recently referred to as knowledge society. In it, organizations
are increasingly structured into networks, and the need to create and innovate to stay
alive leads to the predominance of brain over brawn (Figure II).
And how is one to measure the value of the intellect, an entity that is devoid of physical
dimension? It has no weight, nor is it visible. The simplest way to understand this process
is to give it a monetary value, since this is a universal measure that is easy to understand.
As an example, let us take the case of the recent evolution of the revenue received by the
United States from the sale of knowledge to other countries (consisting of intangible
goods such as software, patents, royalties, consultancy services, cultural goods, etc.). In
1994, for each US$ 100 sold by the United States abroad, only $3 resulted from this type
of product. By 1999, the rate had risen to $17. In 2002, the last year for which this type of
data is available, the proportion rose even higher: out of each $100 sold, $25 came from
the sale of knowledge.
This is not all. The market value of certain other knowledge-intensive tangible goods is
also determined largely by their intangible components even though the goods
themselves occupy physical space. This category includes items such as airplanes,
computers and robots, to mention only a few. If the share consisting of knowledge in
these products is added to the list above, the total share of knowledge sold abroad came
to an impressive 70% in 2002.
Although we do not have consolidated figures for more recent periods, it is easy to note
that, with the passage of time, the influence of knowledge has become increasingly
significant in this new economy. It is the strategic factor behind the ever-growing
consumption of data processing, the opulence of the software market, the widespread use
cell phones, the popularization of the Internet and, more recently, the advent of digital
television.
Another facet of this economy dominated by knowledge is the reduction in the period of
time needed for certain widely used products to reach large sectors of the market. The
telephone, for example, took 74 years to reach 50 million users; the radio took 38;
personal computers, 16; television, 13; cell phones, 5; the Internet, 4; and the skype
personal communicator via computer took only 22 months.
–
Florianópolis, maio 2005.
déde
–
This increasingly convergent variety of products that is being flooded onto the market at
ever lower prices has changed models, habits and customs that industrial society
considered "immutable." The new times indicate a sophisticated, globalized and
competitive society that is undergoing constant cultural change, even though,
unfortunately, its benefits are still very unequally distributed.
In this context, there are increasing numbers of workers without adequate professional
training, while large and slow organizations, standardized production, and great numbers
of hierarchical levels are all in free fall. In contrast, broad vision, creativity, speed,
efficiency and innovation in organizations, as well as flexible production and articulation in
networks, are all on the upswing.
This modus operandi, where change prevails, makes it difficult to "model" how things will
be tomorrow. In the industrial society the future was constructed mainly by the
extrapolation of the past and by repetition. Nothing changed and everything was
supposed to work the same way it had been operating for many years or even for many
centuries. Good employees were not supposed to "invent." They were expected only to
carry out the tasks that were assigned them. Everything that could happen in an
organization was covered in its manuals, and it was a sin to change.
But in these new times, in the "knowledge society," the situation is very different.
Tomorrow will be determined basically by its rupture with the past, by change. Where
there is uncertainty there must be experimentation. The unforeseen can never be
included in manuals, so they will become useless for facing new problems and
challenges. The map for the treasure hunt will never be completely correct. It will always
be in the making. Creativity, innovation, teamwork, leadership and integration are
essential to keep the boat from turning over and sinking.
Like all other organizations, governments will either perceive this change or they will
inevitably lose the race. But what would it mean for a government "to lose the race"? A
government cannot go bankrupt and cannot close down. For the public sector, to lose the
race would mean being on the margin of change. It would mean losing legitimacy and
authority.
The increase in dissatisfaction with excess red tape, outdated legislation, a sluggish court
system, tax evasion, informality, slush funds, and the growth of spaces dominated by
mafias and drug dealers are symptoms that will have to be monitored and analyzed with
careful attention.
If we lose this battle we will have a public sector that is worthless, and it will fail to
represent the demands of society, thus placing democracy itself into jeopardy. But if, on
the other hand, we are able to place government in the era of knowledge we will be
setting up an intelligent structure that can understand complex problems and create
innovative solutions. The complexity of the problems to be faced shows that the struggle
to set up an innovative government, which we refer to as I-Gov, is not a technocratic
exercise based on the pure and simple distribution of computers.
The government we would like to see constructed gives priority to the production and use
of organizational knowledge in order to bring about improvements in governmental
processes. It would therefore also favor innovation as a part of doing a job. In this sense,
innovation means the idea plus its implementation plus the evaluation of the results.
This effort should take place at all levels and in all sectors. In organizations of the past
only a few specialists ("the brains") could create, invent and innovate. Everyone else was
obliged to follow orders and carry out pre-established practices. Today, in organizations
based on knowledge, everyone will be expected to be "brains," to have ideas that should
be implemented in order to get results.
In this complex and ever-changing scenario, the perspective can no longer be techno-
centered. Highly structured computers and information systems are only the tip of the
iceberg of effective modernization. Working with this technical dimension alone will always
lead to the incorrect and costly notion that old structures can be revived simply by coming
up with technological novelties. This might impress many, but it does not solve problems.
The perspective has to be broad and inclusive. All dimensions must be integrated so that,
working together, they can let knowledge be created, and thus exert an influence on
others. Knowledge is the greatest wealth of modern organizations, both public and
private.
Principles, organizational structure, people, processes and technology are all part of a
whole. They are inseparable. Leaving any of these facets aside may be comfortable and
cause less trouble, but the result will always be frustration. Let us now take a quick look at
each of these dimensions.
- Principles
Governmental measures should always be based on principles. Ethics, transparency,
focusing on the citizens, orientation toward quality, and the universalization of public
services are attitudes that, if ignored, will convert technology into a mere packaging for
procedures that are not necessarily "healthful." But can principles be taken seriously in the
public sector? Undoubtedly they can. The "Poupa Tempo" Program6
of services
associated with the physical presence of the government of the State of São Paulo is an
emblematic example where all these concerns are present.
- Organizational structures
Rigid organizational structures full of hierarchical levels should be replaced by teamwork
that will foster creativity and the development of new individual skills. It will also delegate
responsibilities and speed up management of processes. Work is increasingly associated
with the assembly of networks. Internal networks must involve the entire organization,
since horizontalization will be increasingly present in governmental activities. Externally,
networks are present in relationships with citizens, universities and other partners.
- People
People are the key factor in bringing governments into the era of knowledge. For this
reason, people should be prompted to reflect and prepare for the exercise of a critical
spirit, and this can only happen through intense, continuous and daring programs of
training for public employees. This advance should be articulated with efforts at
professionalizing the government, whereby merit becomes the incontestable criterion and
where political interferences are rejected. Award systems and gratification programs that
encourage the search for new solutions should also be implemented. With concerns of
this type we will have a government that progressively has fewer bosses and greater
numbers of project leaders.
- Processes
6
The "Poupa Tempo" ["Save Time"] program is a recently developed and very efficient system whereby citizens can go to a
single location in many cities in the State of São Paulo to deal with bureaucratic matters, including taking out ID cards,
driver's licenses and work permits, vehicle registration, and many others. [Translator's note.]
The revision, simplification and integration of the basic processes of the government are
moments when ideas should be put into practice and made to work. Duplicate work
should be eliminated and new services provided to the population. Innovative processes
do not appear by chance and there are no pre-established formulas conceived by
technicians who know nothing about government services and whose projects are often
forced upon public employees. The modernization of processes is a typical case, where
the indispensable "inspiration," without which nothing is innovated, must go hand in hand
with "perspiration." This implies listening to many people with different types of knowledge
and from different sectors. What is essential is that these persons jointly possess an
adequate knowledge of the problem and the will to construct a better society. The
assembly of innovative processes does away completely with ready-made solutions.
- Technology
The final point is technology, without which the efforts described above will fail to take on
the necessary volume, speed and distance. Technology should always be subordinated
to governmental priorities, and its use should instigate innovations that do away with
bureaucracy and rigid hierarchies. It should help break down walls and strengthen the
notion of a government that operates in network and provides services to citizens 24
hours a day, seven days a week. Technology should also enable the construction of a
multi-channeled government that communicates with the population. In conjunction with
the population itself, it should use all the potentiality that digital convergence offers us
(voice on IP, services provided by cell phone, digital television, multimedia kiosks, etc.),
shortening deadlines and improving services.
IV. Recommendations and Conclusions
To conclude this paper we would like to stress a few points that, in our experience, are
basic to bringing the public sector into the era of knowledge. In this way, governments can
become organizations that are truly aligned with the new economics and the new
citizenship, which are demanding more and more services, and of quality. In this context,
the following measures would seem indispensable:
a) Foster better professionalization of public employees by reorganizing positions
and careers and making it a common practice to fill career positions through
competitive selection processes.
b) Promote a broad legal reorganization that will make it easier for the government to
enter the era of knowledge.
c) Establish new wage systems related to productivity.
d) Encourage trans-professional and intersectorial teamwork.
e) In each organ, set up innovation factories by using knowledge management as a
conceptual model.
f) Increasingly use new technologies to streamline the public machine to speed up
the services offered to the population.
We know that these changes are not limited to the public machine itself. Governments are
parts of a vast system where the public sector stimulates and is stimulated by global
changes. This is a broadened perspective of the role to be played by the public sector in
its relationships with the outside environment, and it enables the population to better
understand the extent of the measures to be taken. This topic is carefully treated in an
important article and report on the knowledge society,7
published by the UN in 2005.
Below we present some of the remarks contained in its conclusion, in the order they
appear in the article mentioned above. They are meant as a supplement the points
discussed in this present article.
1. The training of skills for the mass production of knowledge will be the main
agent of change in a society, and not the mere appearances introduced by
modern information technologies. Skilled persons and qualified information
are the main assets of this new society and certify a true standard of
change.
2. Entering into this society implies progressive changes in both public and
private organizations, and of society as a whole, in "shared spaces for
knowledge creation."
3. If this transition to the knowledge society is actually to take place,
governments must reinvent themselves on the basis of the production of
value for society and the regulation of markets with a view to
competitiveness.
4. In the specific area of the creation and use of knowledge, the public sector
will be responsible for formulating public policies and constructing budgets
with priorities that are compatible with the era of the mass production of
knowledge.
5. Politicians and the elite, including the media, should be encouraged to
understand the extent of the changes that are underway, since the support
of or opposition from these segments will facilitate or delay the process of
transition. Understanding the problem, debating the related issues,
persuasion, and learning will be the most efficient vehicles for this
encouragement.
6. Citizens themselves must also take on the responsibility of demanding
change. Without strong and clear signs from the population, the segments
mentioned in Item 5 will tend to struggle to preserve their status quo. It is
in the sphere of civil society that the diversity, creativity and cultural
change will first be expressed. Citizens themselves, therefore, through
their representatives and leaders, should perceive the strength of the
needed social and economic changes as well as the implications of the
new trends in these segments.
7. Universities will play an important role in changing paradigms in the
segments mentioned above. They should therefore be encouraged,
among other ways, through the solid and creative academic production of
thought about the new times.
Based on all that was stated above, it is clear that the serious implementation of a
Government of Innovation is far from being a simple task. A considerable undertaking is
at stake and it is related to the complexity of the topics to be treated, the change in mental
models involved, and the deconstruction of the bureaucratic perspective which is deeply
7
Understanding Knowledge Societies – In twenty questions and answers with the Index of Knowledge Societies, Department
of Economic and Social Affairs, United Nations, New York, 2005.
ingrained in the public sector. It also implies many changes in laws and the unavoidable
training shock, and will face numerous other obstacles, as indicated in this article and
reinforced by the seven main points listed above. But there is no place for vacillation.
Crossing one's arms and closing one's eyes will only make the problem worse and
weaken the credibility of the public sector as a whole.
Our belief, however, is that coordinated efforts aimed at setting up a modern state will
inevitably take place, whether this is motivated by an innovative agenda constructed by
politicians with the vision of statesmen and sensitivity to the problem, or else motivated as
an answer to the reaction of civil society toward the decadence and demoralization of the
State. The story told below, where a grandfather talks to his grandson, is found at the end
of the UN report referred to above. It is attributed to North American Indians, and can
serve as a metaphor for this situation. Make your bets!
“I have two wolves fighting in my heart. One is good and one is bad.”
“Which one is going to win, Grandpa?” asks the grandson.
“The one I will feed,” answers the grandfather.
i
Alan Kay was responsible for inventing Orientation toward Objects, the “Dynabook”, the first idea of a portable computer with a graphic
screen and connected to a network without the use of wires, designed for use in schools and with a system of windows representing a
desktop computer. Kay describes a laboratory as a place where creative minds can come together around dreams rather than around
objectives. For him, the invisible context of the laboratory and its community “catalyzed many researchers into becoming incredibly
better thinkers and dreamers.”

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Clad 2006 inglês final

  • 1. I-Gov: The Future Is Innovation Roberto Meizi Agune1 José Antônio Carlos2 "The best way to predict the future is to invent it" Alan Kayi I. Introduction The main concern in the present text will be to show up the limitations of information technology in modernization processes in the public sector. Although indispensable for bringing the state into the information era, the notion that technology alone will be able to handle this transposition is entirely mistaken. To sustain our hypothesis we will present some very recent data obtained from research carried out in the area of electronic governmental administration, which we will discuss in detail in the first part of this article. The statistics indicate a situation that is both alarming and challenging. Alarming because the numbers we will present indicate that, after more than ten years of heavy investments in information technology, the advances in the area of electronic government have generally remained below expectations. In other words the population does not yet have a list of on-line services compatible with the investments that have been made. Government seems to promise more than it actually delivers. In our opinion, this situation indicates that the funds spent in the area of technology are only one part of the problem. Although this reality is gloomy, it is also quite challenging. It forces us to examine and try to understand the importance of other, non-technological, factors that are strategic in bringing organizations into the information era, which is just beginning. Besides questions of technology, we intend to approach four other dimensions here: the underlying principles, the people involved, the processes to be reinvented, and the organizational structure to be adopted (Figure I). We are convinced that only by looking at technology from these angles will it be possible to construct the idea of a modern and efficient government and see it no longer as Gov, but as I-Gov. In other words, government of innovation. 1 Superintendent of the Training Nucleus in TIC, Governmental Purchases and Outsourced Services of Fundação do Desenvolvimento Administrativo (Administrative Development Foundation, Fundap). 2 Consultant of Fundap, coordinator of courses in Knowledge Management.
  • 2. II. Alarming Situation To be more concrete regarding the statements made above, let us analyze a number of studies recently carried out in Brazil, Spain and Portugal, as to the degree of the development of electronic government at the local level. First we will discuss a study entitled “Análise do Desenvolvimento do Governo Eletrônico Municipal no Brazil“ [“Analysis of the Development of Electronic Municipal Government Brazil”], carried out in 2006 by Prof. Norberto Torres.3 This meticulous report analyzed the websites of 286 Brazilian municipalities in order to ascertain the electronic services that these sites actually provided to citizens. The results are not at all encouraging. In synthesis, let us look at the main aspects indicated in Dr. Torres's study: 1. The average level of electronic government is very low (in accordance with the patterns defined by the UN - United Nations) 2. The municipalities in the southern and southeastern regions of Brazil provide the best electronic government services. 3. Neither the size of the municipality nor its level of economic activity determine the characteristics of the e-gov provided. 4. The range and the coordination of services provided to citizens is generally very low. 5. Little has been attained in terms of on-line transactions, and advances in better contact with society, that is, e-democracy, are totally insignificant. 3 Head of the Data Processing Department at the Getúlio Vargas Foundation (FGV – São Paulo) and Director of TecGov.
  • 3. Another important article on the effectiveness of electronic government, this one about the federal level of government, was released by the Audit Court of the Brazilian Federal Government (TCU).4 Let us look at some of the conclusions presented in this document: 1. The government has not been able to use the Internet to avoid the long lines at govern offices and improve the services rendered to the over 30 million persons in the country who have access to on-line connections. 2. Most pages dedicated to public services are difficult to navigate in, thus frustrating users who look for services. In addition, the majority the electronic services provided cannot be entirely carried out on the Internet alone. 3. Many of the resources originally earmarked for electronic government, which is an essentially transversal program, have been re-allocated to address specific demands made by ministries. 4. The advances that have been made are largely the result of isolated managers, and not the consequence of a broad public policy on the topic. In addition, there are no consistent campaigns to encourage people to use the Internet to obtain services. 5. The programs associated with electronic government are not continuous in character. They are deactivated or replaced according to the whims of political interests. The frustration in regard to Brazil, however, is far from being a monopoly of this country. Another stimulating study is entitled “Análise de Desenvolvimento do Governo Eletrônico Municipal em Portugal e Espanha” ["Analysis of the Development of Electronic Municipal Government in Portugal and Spain"], carried out by Dr. José Esteves5 and also written in 2006. It included 39 cities in Portugal and 91 in Spain, and presents no-less eloquent statistics and situations. Several conclusions from this study deserve special mention: 1. The average level of development of electronic government is very low. 2. Very few cities show a level of excellence in local e-gov. 3. Few cities provide e-gov services that could be considered basic. 4. Few cities provide e-services involving the participation of citizens. 5. Many cities provide online operations, but in most cases these operations cannot be carried out totally online. 6. Almost all cities have e-mail addresses ("Talk to us"), but this does not mean that citizens receive answers to their queries. So nothing is very different from what Dr. Torres found in his research on Brazil. In view of the heavy investments made in technology, why have researches nevertheless come to such disappointing conclusions? Our experience of over a 4 Audit Report on the Operational Nature addressed to activities carried out through the Electronic Government Program, reported by Judge Valmir Campelo, Decision 1386/2006 - Plenary Meeting, Proceeding 015.001/2005-5. 5 Professor at the School of Business Administration of Madrid and Director of the Chair on "AG Alianza Sumaq Software on e-Government."
  • 4. decade working with projects for modernization of the public sector allows us to list a few points that we consider important for this discussion: 1. Little attention has been paid to the extra-technological aspects involved. It is important to note that we do not think it possible to change government without using new technologies. But to assume that technology alone can bring about change is to simplify a very complex issue. 2. The modernization of government cannot be limited to a single sector or branch of knowledge, since government is intrinsically intersectorial and interdisciplinary. The effort to solve problems that involve various dimensions exclusively from a technocratic point of view, where technical jargon takes precedence over the real meaning of the public sector, merely keeps people who really know about the problems of government out of the discussion. 3. The processes, systems and applications from the "pre-web" world have simply been transported to the "post web" environment without the necessary adaptations and re-designing. First it is essential to have a better understanding of the challenges in post-industrial society, the knowledge society, if one is to avoid the danger of selling products whose validity date has already expired. 4. A government will only be able to enter the era of knowledge and innovation when the question itself is treated as a priority. Initially this means getting the issue on the political agenda, and this has not yet taken place in any systematic way. Programs, plans and projects involving information technology must be treated strategically. The short-, medium- and long-term efforts these plans imply must become points of "consensus" in the various sectors of society that are in any way involved in the question, because the perspective proposed here is not confined to the strict scope of government. Governments need partners from the private segment. It should also be realized that in knowledge society a good broadband infrastructure, for example, is as important as a road, or maybe even more important. But few people outside the technical world are aware of this fact, even though the topic and its evolution reach far beyond technology and its operations. III. Toward I-Gov What problems have to be solved if we are to arrive at the desired I-Gov? First we must observe and understand that the society into which we are entering, the knowledge society, is very different from the industrial society, that we are now leaving. This does not mean that the "knowledge" factor of production is prevalent at the present time. Quite the contrary. Throughout time, capital, labor, land and knowledge have always been major factors in production. The difference today is the new hierarchy of these factors. Today there is an unmistakable dominion of knowledge over the others. Pest-resistant seeds, low-cholesterol eggs, unstainable cloth, specialized systems for analyzing credit, for example, are products that have at least one characteristic in common. The price of all of them is determined by the amount of knowledge they contain. Knowledge is the great source of wealth today and prevails over all other factors. If we note the long economic periods in the history of mankind we see that, in both the 10,000 years of the agricultural era and the 300 years of the industrial era, brawn prevailed over brain. Henry Ford, for example, said that a good employee on an assembly line is one who leaves his head at home. The act of thinking slows down an assembly line, as Charles Chaplin so brilliantly depicted in his classic movie "Modern Times," of 1936. Bureaucratic organization was in charge.
  • 5. These models were first contested with the scattered appearance of the so-called information society, more recently referred to as knowledge society. In it, organizations are increasingly structured into networks, and the need to create and innovate to stay alive leads to the predominance of brain over brawn (Figure II). And how is one to measure the value of the intellect, an entity that is devoid of physical dimension? It has no weight, nor is it visible. The simplest way to understand this process is to give it a monetary value, since this is a universal measure that is easy to understand. As an example, let us take the case of the recent evolution of the revenue received by the United States from the sale of knowledge to other countries (consisting of intangible goods such as software, patents, royalties, consultancy services, cultural goods, etc.). In 1994, for each US$ 100 sold by the United States abroad, only $3 resulted from this type of product. By 1999, the rate had risen to $17. In 2002, the last year for which this type of data is available, the proportion rose even higher: out of each $100 sold, $25 came from the sale of knowledge. This is not all. The market value of certain other knowledge-intensive tangible goods is also determined largely by their intangible components even though the goods themselves occupy physical space. This category includes items such as airplanes, computers and robots, to mention only a few. If the share consisting of knowledge in these products is added to the list above, the total share of knowledge sold abroad came to an impressive 70% in 2002. Although we do not have consolidated figures for more recent periods, it is easy to note that, with the passage of time, the influence of knowledge has become increasingly significant in this new economy. It is the strategic factor behind the ever-growing consumption of data processing, the opulence of the software market, the widespread use cell phones, the popularization of the Internet and, more recently, the advent of digital television. Another facet of this economy dominated by knowledge is the reduction in the period of time needed for certain widely used products to reach large sectors of the market. The telephone, for example, took 74 years to reach 50 million users; the radio took 38; personal computers, 16; television, 13; cell phones, 5; the Internet, 4; and the skype personal communicator via computer took only 22 months. – Florianópolis, maio 2005. déde –
  • 6. This increasingly convergent variety of products that is being flooded onto the market at ever lower prices has changed models, habits and customs that industrial society considered "immutable." The new times indicate a sophisticated, globalized and competitive society that is undergoing constant cultural change, even though, unfortunately, its benefits are still very unequally distributed. In this context, there are increasing numbers of workers without adequate professional training, while large and slow organizations, standardized production, and great numbers of hierarchical levels are all in free fall. In contrast, broad vision, creativity, speed, efficiency and innovation in organizations, as well as flexible production and articulation in networks, are all on the upswing. This modus operandi, where change prevails, makes it difficult to "model" how things will be tomorrow. In the industrial society the future was constructed mainly by the extrapolation of the past and by repetition. Nothing changed and everything was supposed to work the same way it had been operating for many years or even for many centuries. Good employees were not supposed to "invent." They were expected only to carry out the tasks that were assigned them. Everything that could happen in an organization was covered in its manuals, and it was a sin to change. But in these new times, in the "knowledge society," the situation is very different. Tomorrow will be determined basically by its rupture with the past, by change. Where there is uncertainty there must be experimentation. The unforeseen can never be included in manuals, so they will become useless for facing new problems and challenges. The map for the treasure hunt will never be completely correct. It will always be in the making. Creativity, innovation, teamwork, leadership and integration are essential to keep the boat from turning over and sinking. Like all other organizations, governments will either perceive this change or they will inevitably lose the race. But what would it mean for a government "to lose the race"? A government cannot go bankrupt and cannot close down. For the public sector, to lose the race would mean being on the margin of change. It would mean losing legitimacy and authority. The increase in dissatisfaction with excess red tape, outdated legislation, a sluggish court system, tax evasion, informality, slush funds, and the growth of spaces dominated by mafias and drug dealers are symptoms that will have to be monitored and analyzed with careful attention. If we lose this battle we will have a public sector that is worthless, and it will fail to represent the demands of society, thus placing democracy itself into jeopardy. But if, on the other hand, we are able to place government in the era of knowledge we will be setting up an intelligent structure that can understand complex problems and create innovative solutions. The complexity of the problems to be faced shows that the struggle to set up an innovative government, which we refer to as I-Gov, is not a technocratic exercise based on the pure and simple distribution of computers. The government we would like to see constructed gives priority to the production and use of organizational knowledge in order to bring about improvements in governmental processes. It would therefore also favor innovation as a part of doing a job. In this sense, innovation means the idea plus its implementation plus the evaluation of the results. This effort should take place at all levels and in all sectors. In organizations of the past only a few specialists ("the brains") could create, invent and innovate. Everyone else was
  • 7. obliged to follow orders and carry out pre-established practices. Today, in organizations based on knowledge, everyone will be expected to be "brains," to have ideas that should be implemented in order to get results. In this complex and ever-changing scenario, the perspective can no longer be techno- centered. Highly structured computers and information systems are only the tip of the iceberg of effective modernization. Working with this technical dimension alone will always lead to the incorrect and costly notion that old structures can be revived simply by coming up with technological novelties. This might impress many, but it does not solve problems. The perspective has to be broad and inclusive. All dimensions must be integrated so that, working together, they can let knowledge be created, and thus exert an influence on others. Knowledge is the greatest wealth of modern organizations, both public and private. Principles, organizational structure, people, processes and technology are all part of a whole. They are inseparable. Leaving any of these facets aside may be comfortable and cause less trouble, but the result will always be frustration. Let us now take a quick look at each of these dimensions. - Principles Governmental measures should always be based on principles. Ethics, transparency, focusing on the citizens, orientation toward quality, and the universalization of public services are attitudes that, if ignored, will convert technology into a mere packaging for procedures that are not necessarily "healthful." But can principles be taken seriously in the public sector? Undoubtedly they can. The "Poupa Tempo" Program6 of services associated with the physical presence of the government of the State of São Paulo is an emblematic example where all these concerns are present. - Organizational structures Rigid organizational structures full of hierarchical levels should be replaced by teamwork that will foster creativity and the development of new individual skills. It will also delegate responsibilities and speed up management of processes. Work is increasingly associated with the assembly of networks. Internal networks must involve the entire organization, since horizontalization will be increasingly present in governmental activities. Externally, networks are present in relationships with citizens, universities and other partners. - People People are the key factor in bringing governments into the era of knowledge. For this reason, people should be prompted to reflect and prepare for the exercise of a critical spirit, and this can only happen through intense, continuous and daring programs of training for public employees. This advance should be articulated with efforts at professionalizing the government, whereby merit becomes the incontestable criterion and where political interferences are rejected. Award systems and gratification programs that encourage the search for new solutions should also be implemented. With concerns of this type we will have a government that progressively has fewer bosses and greater numbers of project leaders. - Processes 6 The "Poupa Tempo" ["Save Time"] program is a recently developed and very efficient system whereby citizens can go to a single location in many cities in the State of São Paulo to deal with bureaucratic matters, including taking out ID cards, driver's licenses and work permits, vehicle registration, and many others. [Translator's note.]
  • 8. The revision, simplification and integration of the basic processes of the government are moments when ideas should be put into practice and made to work. Duplicate work should be eliminated and new services provided to the population. Innovative processes do not appear by chance and there are no pre-established formulas conceived by technicians who know nothing about government services and whose projects are often forced upon public employees. The modernization of processes is a typical case, where the indispensable "inspiration," without which nothing is innovated, must go hand in hand with "perspiration." This implies listening to many people with different types of knowledge and from different sectors. What is essential is that these persons jointly possess an adequate knowledge of the problem and the will to construct a better society. The assembly of innovative processes does away completely with ready-made solutions. - Technology The final point is technology, without which the efforts described above will fail to take on the necessary volume, speed and distance. Technology should always be subordinated to governmental priorities, and its use should instigate innovations that do away with bureaucracy and rigid hierarchies. It should help break down walls and strengthen the notion of a government that operates in network and provides services to citizens 24 hours a day, seven days a week. Technology should also enable the construction of a multi-channeled government that communicates with the population. In conjunction with the population itself, it should use all the potentiality that digital convergence offers us (voice on IP, services provided by cell phone, digital television, multimedia kiosks, etc.), shortening deadlines and improving services. IV. Recommendations and Conclusions To conclude this paper we would like to stress a few points that, in our experience, are basic to bringing the public sector into the era of knowledge. In this way, governments can become organizations that are truly aligned with the new economics and the new citizenship, which are demanding more and more services, and of quality. In this context, the following measures would seem indispensable: a) Foster better professionalization of public employees by reorganizing positions and careers and making it a common practice to fill career positions through competitive selection processes. b) Promote a broad legal reorganization that will make it easier for the government to enter the era of knowledge. c) Establish new wage systems related to productivity. d) Encourage trans-professional and intersectorial teamwork. e) In each organ, set up innovation factories by using knowledge management as a conceptual model. f) Increasingly use new technologies to streamline the public machine to speed up the services offered to the population. We know that these changes are not limited to the public machine itself. Governments are parts of a vast system where the public sector stimulates and is stimulated by global changes. This is a broadened perspective of the role to be played by the public sector in
  • 9. its relationships with the outside environment, and it enables the population to better understand the extent of the measures to be taken. This topic is carefully treated in an important article and report on the knowledge society,7 published by the UN in 2005. Below we present some of the remarks contained in its conclusion, in the order they appear in the article mentioned above. They are meant as a supplement the points discussed in this present article. 1. The training of skills for the mass production of knowledge will be the main agent of change in a society, and not the mere appearances introduced by modern information technologies. Skilled persons and qualified information are the main assets of this new society and certify a true standard of change. 2. Entering into this society implies progressive changes in both public and private organizations, and of society as a whole, in "shared spaces for knowledge creation." 3. If this transition to the knowledge society is actually to take place, governments must reinvent themselves on the basis of the production of value for society and the regulation of markets with a view to competitiveness. 4. In the specific area of the creation and use of knowledge, the public sector will be responsible for formulating public policies and constructing budgets with priorities that are compatible with the era of the mass production of knowledge. 5. Politicians and the elite, including the media, should be encouraged to understand the extent of the changes that are underway, since the support of or opposition from these segments will facilitate or delay the process of transition. Understanding the problem, debating the related issues, persuasion, and learning will be the most efficient vehicles for this encouragement. 6. Citizens themselves must also take on the responsibility of demanding change. Without strong and clear signs from the population, the segments mentioned in Item 5 will tend to struggle to preserve their status quo. It is in the sphere of civil society that the diversity, creativity and cultural change will first be expressed. Citizens themselves, therefore, through their representatives and leaders, should perceive the strength of the needed social and economic changes as well as the implications of the new trends in these segments. 7. Universities will play an important role in changing paradigms in the segments mentioned above. They should therefore be encouraged, among other ways, through the solid and creative academic production of thought about the new times. Based on all that was stated above, it is clear that the serious implementation of a Government of Innovation is far from being a simple task. A considerable undertaking is at stake and it is related to the complexity of the topics to be treated, the change in mental models involved, and the deconstruction of the bureaucratic perspective which is deeply 7 Understanding Knowledge Societies – In twenty questions and answers with the Index of Knowledge Societies, Department of Economic and Social Affairs, United Nations, New York, 2005.
  • 10. ingrained in the public sector. It also implies many changes in laws and the unavoidable training shock, and will face numerous other obstacles, as indicated in this article and reinforced by the seven main points listed above. But there is no place for vacillation. Crossing one's arms and closing one's eyes will only make the problem worse and weaken the credibility of the public sector as a whole. Our belief, however, is that coordinated efforts aimed at setting up a modern state will inevitably take place, whether this is motivated by an innovative agenda constructed by politicians with the vision of statesmen and sensitivity to the problem, or else motivated as an answer to the reaction of civil society toward the decadence and demoralization of the State. The story told below, where a grandfather talks to his grandson, is found at the end of the UN report referred to above. It is attributed to North American Indians, and can serve as a metaphor for this situation. Make your bets! “I have two wolves fighting in my heart. One is good and one is bad.” “Which one is going to win, Grandpa?” asks the grandson. “The one I will feed,” answers the grandfather.
  • 11. i Alan Kay was responsible for inventing Orientation toward Objects, the “Dynabook”, the first idea of a portable computer with a graphic screen and connected to a network without the use of wires, designed for use in schools and with a system of windows representing a desktop computer. Kay describes a laboratory as a place where creative minds can come together around dreams rather than around objectives. For him, the invisible context of the laboratory and its community “catalyzed many researchers into becoming incredibly better thinkers and dreamers.”