This is a presentation describing my process while designing a mobile application for my UXDi course. Collector was designed for my UXDi classmate Shamezo. I was tasked with designing a shopping application to suit his interests and meet his needs. I conducted user research and tested my early concepts with several users to gather feedback and identify issues. I created paper prototypes to test the user flow which allowed for multiple iterations.
 Designed by Jaclyn Lenee Anderson http://jaclynlenee.tumblr.com/ @jaclynlenee

1. Design by: Jaclyn Anderson
Student Project | General Assembly UXDi Winter 2013

2. About the Product:
Collector is a mobile app for vinyl collectors that keeps track of the albums you have
and tracks down albums you are looking for. Collector makes it easy to create a wish
list and share it with your friends, find recommended albums based on what you
have in your collection and features an in-app marketplace that curates the lowestpriced listings from a variety of sellers.
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About the Project:
Collector was designed for my UXDi classmate Shamezo. I was tasked with designing a
shopping application to suit his interests and meet his needs. I conducted user research
and tested my early concepts with several users to gather feedback and identify issues. I
created paper prototypes to test the user flow which allowed for multiple iterations.

3. View Prototype
wish list
smart search
album detail

4. CASE STUDY

5. DESIGN RESEARCH
Method:
I started the research process by getting to know more about
Mezo’s interests, shopping habits and spending trends. I also asked
him to map out his day and looked for moments when he shared
information about his needs.
Findings:
Above all, I learned that music is a huge part of his life. He spends a
lot of time listening to music and looking for new artists and keeps
track of albums he wants to buy on various lists. While he loves
supporting his favorite artists by purchasing albums and other
merchandise, he’s really rather spend as little time shopping as
possible.
!
Opportunities Identified:
Create an easy way to keep track Mezo’s collection and help him
track down albums he wants to buy. Aggregate listings and pricing
from various sites in order to simplify his shopping experience.

6. DESIGN ITERATION | DESIGN HYPOTHESIS
ITERATION 1
Method:
I tested my paper prototypes with 8 users in a participatory design
session and asked them about their music listening and spending
habits. I kept track of how they used the app and noted any problem
areas.
!
Findings:
Users liked the concept of pulling in prices from several sources
because it would save them time and ensure that they would get the
best price. Concert alerts seemed unrelated to the core purpose of the
app.
!
Opportunities Identified:
There are too many places to buy online and they are looking to find
the best price. Some wanted an option to find local locations to shop
for items. Navigation needed to be simplified.
!
!

7. DESIGN ITERATIONS | PROTOTYPE
Method:
I created a paper prototype that captured the
screen-based version of the experience.
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AWARENESS
Awareness of the product
!
SET UP AND FIRST RUN
First time experience
- setting up an account
CORE PRODUCT EXPERIENCE
Add albums to current collection
Add albums to wish list
Track down albums in-app
Find recommended albums based on what you
have in your collection

8. Thank you!
Jaclyn Anderson
jaclynlenee@gmail.com