James presented this deck at Digital Marketing Masterclass 2019 in Manchester on 26th June.

1. James Brockbank, Managing Director & Founder - Digitaloft
SUPERCHARGING YOUR SEO
STRATEGY WITH DIGITAL PR

2. Over the past 12 months, we’ve
earned more than 4,000 top-tier links
for our B2C clients...
www.digitaloft.co.uk

3. From publications such as these...
www.digitaloft.co.uk

4. In competitive sectors including
finance, travel, fast fashion and
gambling.
www.digitaloft.co.uk

5. These links help to build a competitive
advantage and supercharge organic
search performance.
www.digitaloft.co.uk

6. We’ve revealed how Kim Kardashian earns the average
UK salary in 6 and a half hours...

7. That you could be worth a small fortune as an
Instagram influencer...

8. That the world’s richest pet is a dog worth
more than $375 million...

9. That Yeezy’s aren’t the most popular sneakers
on Instagram...

10. And that over 17,000 babies in the UK have been
named after Disney characters.

11. We even persuaded USA Today to link to a casino!

12. But we don’t just create content. We
tell stories.
www.digitaloft.co.uk

13. Stories which connect with our client’s
customers.
www.digitaloft.co.uk

14. Stories which start conversations
amongst our client’s customers.
www.digitaloft.co.uk

15. You see, it’s all about gaining a
competitive advantage...
www.digitaloft.co.uk

16. And that doesn’t come from guest
blogging, resource link building or
similar tactics.
www.digitaloft.co.uk

17. To earn top-tier links, you need to stand out.

18. Think like a PR. Execute like an SEO.

19. E-A-T is 2019’s SEO buzzword...
www.digitaloft.co.uk

20. But you can’t fake expertise, authority and trust.

21. That comes with building a brand.

22. Links should be the result of telling
a story which resonates with your
customers.
www.digitaloft.co.uk

23. Digital PR can help you to showcase
your brand’s personality, engage with
your audience and make something
memorable and exciting...
www.digitaloft.co.uk

24. Whilst keeping you on your customer’s
radar when they’re consuming
content...
www.digitaloft.co.uk

25. And supercharging your SEO strategy
through scalable link acquisition.
www.digitaloft.co.uk

26. It’s time to get creative...

27. James Brockbank, Managing Director & Founder - Digitaloft
THANK YOU!
Email: james@digitaloft.co.uk
Phone: 01539 766244
Twitter: @BrockbankJames