Jared Braiterman

Within 23 wards, Tokyo, Japan Japan

Experience Design VP at McKinsey & Company

Apparel / Fashion

Based in Tokyo and San Francisco, Jared Braiterman advises startups and leading companies building break-through businesses and digital services. From the earliest e-commerce startups to the latest in AE (artificial emotion), Jared guides founders and executives to use customer insights and design creativity for product innovation and new business models. Jared most recently served as VP of Experience Design at McKinsey & Company based in Tokyo. He built McKinsey’s first creative teams in Asia, and delivered design impact to clients in financial services, logistics, advanced industries, telcos, and real estate. Jared’s design team conducted ethnographic research in 50 homes in Japan and ...