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2. Book Description
Occasionally, a great idea will sell itself. The other 99% of the time, you have to find a way to
persuade others that it is, in fact, a great idea. Most executives spend the vast majority of their
time creating their work, and almost no time on the presentation. Through an engaging and
humorous narrative, Peter Coughter presents the tools he designed to help advertising and
marketing professionals develop persuasive presentations that deliver business. Readers will
learn how to hone their individual natural presentation style, how to organize a powerful
presentation, how to harness the elegant power of simplicity, how to truly connect with an
audience, how to rehearse effectively, and most importantly, how to win.
P.D.F Download The Art of the Pitch: Persuasion and Presentation Skills that Win Business Full
Online
Occasionally, a great idea will sell itself. The other 99% of the time, you have to find a way to
persuade others that it is, in fact, a great idea. Most executives spend the vast majority of their
time creating their work, and almost no time on the presentation. Through an engaging and
humorous narrative, Peter Coughter presents the tools he designed to help advertising and
marketing professionals develop persuasive presentations that deliver business. Readers will
learn how to hone their individual natural presentation style, how to organize a powerful
presentation, how to harness the elegant power of simplicity, how to truly connect with an
audience, how to rehearse effectively, and most importantly, how to win.
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6. Synopsis
Occasionally, a great idea will sell itself. The other 99% of the time, you have to find a way to
persuade others that it is, in fact, a great idea. Most executives spend the vast majority of their
time creating their work, and almost no time on the presentation. Through an engaging and
humorous narrative, Peter Coughter presents the tools he designed to help advertising and
marketing professionals develop persuasive presentations that deliver business. Readers will
learn how to hone their individual natural presentation style, how to organize a powerful
presentation, how to harness the elegant power of simplicity, how to truly connect with an
audience, how to rehearse effectively, and most importantly, how to win.
P.D.F Download The Art of the Pitch: Persuasion and Presentation Skills that Win Business Full
Online
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