Strategic Paths for Service Providers
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The document discusses strategic paths for service providers in the printing industry. It notes that technology disrupts the industry while recessions clarify the need for change. It recommends that service providers 1) plan for technology to disrupt their business models, 2) pursue both operational and innovation driven initiatives, and 3) invest in data assets and sourcing infrastructure while considering build vs. buy vs. access strategies. This will help companies thrive, survive, or strive as the industry continues to change.
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Strategic Paths for Service Providers
- 1. Strategic Paths for Service Providers Jeff HayesPresident
- 2. Technology Disrupts, Recessions Clarify Color EP Offset, BW EP Color EP, Inkjet Digital Workflow Digital Media Smart Media Digital Prepress U.S. Printing ($B) RECESSION? 2000 = $104B 2007 = $103B 20XX = $??B 1990 = $82B US Economic recessions Source: US Census Bureau (1989-2010), InfoTrends projections (2011-2020)
- 4. quality
- 5. efficiency
- 10. products
- 11. customers
- 12. business modelsDying Striving Innovation Driven
- 13. Strategic Paths for Service Providers Thriving OperationsDriven Surviving Dying Striving Innovation Driven
- 15. Insight
- 16. Innovation… throughout the value chain Campaign Management Creative Media Purchase Digital Asset Management Web to Print Print MIS Data Management Content Composition Content Delivery Production Workflow
- 17. Innovation Quality Service Price Sales Core competencies – Traditional vs. New Programming Web & mobile Data & content Analytics Sourcing Prepress Color management Printing Binding Workflow
- 18. Business & Infrastructure Transformation …Build, Buy or Access? + On-site Cloud/3rd-party Analytics Cross media Prepress Database Programming Storage Workflow Print Print Web/hosting e-Commerce Bandwidth Bindery Workflow Composition Personalization Creative Value-Added Graphic Communications Services
- 19. Strategy Recommendations Plan for technology to disrupt your business model Change before the next recession clarifies what you should have done Look for opportunities throughout the industry value chain Pursue operational and innovation driven initiatives Invest in “data” assets and sourcing infrastructure Think through build vs. buy vs. “access” strategies
Notes de l'éditeur
- 4 Over founded in 2003 positions itself as trade printer of 21st century with super-optimized production that is primarily offset and intense customer service. Now have 8 production locations, with 5 more being built or planned. Aggressive sales, marketing .Vistaprint – went live in 2000 and now approaching $1B. Super efficiient workflow, intense customer data analysis (like Amazon), expanding into e-marketing services – lists, web sites, social mediaMimeo. com – Centralized production with web2print for enterprise and SMB, building out platform services for 3rd party partners that want to plug in such as in-plant, MPS, exhibition companies.Build-a-sign – web-based site transforming signage market with web-based design tools and fulfillment services. Many templates and solutions for various apps such as real estate, election campaigns, marketing.Shutterfly – on-line photo prints, now primarily books, and positioning company as Internet-based social expression and personal publishing service. Expanding into pro photo, business marketing and affiliate programs. Tukaiz – traditional prepress house that went digital in a big way. Early Indigo customer, focused on premium applications, heavy investments in personalization. Now expanding into interactive media with PURLs, QR codes, web site design and hosting, and e-commerce integration