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Visualizing Data
      Jeff Arnold
         April 9, 2013
    Emory University, Atlanta
Data Viz is Everywhere
     Business / Economics
     Weather
     Sports
     Finance
Outline
 Examples
1.  Florence Nightingale
2.  Challenger Explosion
 What is it?
 How does it work?
 When doesn't it work?
Examples
Florence Nightingale
Challenger Explosion
What is Data
Visualization?
Grammar of Graphics
Grammar of Graphics
Grammar of Graphics
   Geometric Shapes
     points
     lines
     bars
     text
   Aesthetics: convey information
     x position
     y position
     size of elements
     shape of elements
     color of elements
Data and Aesthetics
How does it
  work?
    PATTERNS
    PATTERNS
    PATTRESN
    PATTERNS
Anscombe Quartet
Looking for Patterns
Plots are Comparisons
Actual Data   Expected Data
When (and why)
  does it not
    work?
   1.    Too many variables
   2.    Too many observations
   3.    Perceptual biases
   4.    Understanding randomness
Too Many Variables
Too Many Observations (I)
Too Many Observations (II)
Too Many Observations (III)
Visual Perception Biases
Q: What is the value of a ­ b? Does it change?
Visual Perception Biases
      A: a ­ b = 2 everywhere.
Visual Perception Biases
Visual Perception Biases
Understanding Randomness
Q: In which plot were the points selected from a uniform
                  random distribution?
Understanding Randomness
      A: The plot on the right. 
Conclusion
Data visualization and statistics are complementary
         Data visualization
             intuitive
             cognitive biases
         Statistical methods
             un­intuitive
             overcome our cognitive biases
Questions?
References
Nightingale receiving the Wounded at Scutari, By Jerry Barrett

Diagram of the Causes of Mortality in the Army in the East, by Florence Nightingale

Space Shuttle Challenger explodes shortly after take­off.

Plot of GE vs. SP500 from Yahoo! Finance


Kimmo Soramaki, Morten L. Bech, Jeffrey Arnold, Robert J. Glass and Walter E. Beyeler (2007). "The Topology of
                                        url
Interbank Payment Flows", Physica A. 
                                                                                                              url
Hadley Wickham (2010). "A Layered Grammar of Graphics", Journal of Computational and Graphical Statistics. 

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Visualizing Data