A detailed breakdown of the fastest-growing startups and how they've built marketing funnels design for conversion rate optimization. Includes Peleton, Smile Direct, Curology, Bevel and more. See what growth hacking and digital marketing tactics work the best to get results.
This presentation is from the 2019 Growth Marketing meetup in Seattle by Yonathan Ayenew, COO of Growthhit.
2. About GrowthHit
● A growth team that specializes in
conversion rate optimization.
● Our Capabilities:
○ ROI-focused analytics
○ Web design that converts
○ Copy that converts
● Forbes agency council. ANA
instructor. Techstars mentor.
Our Partners
Website
Design
Analytics
Digital
Marketing
3. Why Just Focus on Funnels?
Increase revenue with your
existing traffic.
Run data-driven experiments to produce
repeatable and scalable growth.
4. Our Team
JIM, CEO
Grown two startups from idea
to $10M in sales. Spent over $1M
on Facebook ads. Author of The
Growth Marketer’s Playbook, #1
new release on Amazon.
Startup mentor at Techstars,
General Assembly, and Sephora
Accelerator. Lead workshops at
FedEx, Hot Wheels & Intuit.
YONATHAN, COO
Creator of FunnelTeardowns.
Generated over $6.7M in ROI for
clients that include UberEats,
Bevel & Vector. Creator of the #1
Ruby on Rails course on Udemy
with over 26,000 students.
Who We’ve Helped
5. Our Process
01
02
03
04Funnel Mapping to
Identify Testing
Pages
Form Hypotheses
and Experiments.
Prioritize Based on
ROI
Post Test Analysis &
Presentation
Mockup Testing
Variants and Launch
Test
ROI First™ Prioritization Framework
We’re hellbent on revenue generation. All tests must
have a clear association with the bottom line.
6. How Do You Stay on Top of
the Funnel Trends & Best
Practices?