Introduction to the services offered by Trade Bridge Consultants. Our team has advised politicians and the business community at local, national and international level. Our understanding of the political system, policy formulation and election processes gives us the background knowledge to advise and support those seeking to do business abroad. Our network reaches deep into most countries worldwide and is ready to help you meet your business goals.

1. Introducing
Trade Bridge Consultants

2. About Us
John Earl, Roy Lakey
Simon Gordon, Graham
Cushway and John Cotton
Worldwide
network
Country
Partners
 John Earl, Roy Lakey, Simon Gordon, Graham Cushway and John Cotton cover
the political and security spectrum along with a wide range of political and
business contacts across the world.
 Our Country Partners are a growing network of politicians, public servants,
ambassadors, companies and individuals who provide support and background
information on 196 countries worldwide.

3. Our Mission
 To keep our clients
briefed on political and
security risk in 196
countries worldwide
whilst identifying for
them the business,
trade and investment
opportunities.

4. Our USP
 Our political and security
knowledge and networks
give our clients an
advantage not offered by
others
 Because we know and
understand the political and
security processes we can
brief on the risks and
identify the opportunities
that lead to trade and
investment.

5. Our Services
Political Risk
Political risk is defined as the risk that an investment could suffer as a result
of political changes or instability in a country. That instability could be as the
result of a change in government, policies, legislative bodies, social unrest or
military control.
At Trade Bridge Consultants we track and analyse political activity and its
likely impact on business across 196 countries for our clients.
Our service includes tracking individual countries or groups of countries
where clients have a presence or providing ‘real time’ advice on countries or
regions where our clients are seeking to expand their operations.
Our website also provides a ‘one stop shop’ for clients who wish to carry out
their own research or keep a daily track of political activities in a country.

6. Our Services
Security Risk
Security Risk is often defined as any event that could result in the
compromise of organisational assets.
At Trade Bridge Consultants we identify and track security risks and their
likely impact on business across 196 countries for our clients.
Our service includes analysing risk in individual countries where our clients
have a presence or are seeking to expand their operations. Because security
risks can escalate or diminish quickly we use our network to track ongoing
developments and provide up to date information as well as providing ‘real
time’ reports on longer term security risks.

7. Our Services
Business Development Support
Identifying business development opportunities in new markets is only as
good as the information gathered and the depth of data mined.
At Trade Bridge Consultants we provide a comprehensive research service
utilising our in depth knowledge of government to help our clients to identify
business opportunities arising from government policies.
You provide the briefing on what it is you are seeking, we data mine to
prepare a business case. We work through three levels, open source
information, local network sourced information and government contact
information (unavailable to most businesses).

8. Our Services
Contact Mapping & Introductions
Who you know and what you know are the two most important elements
required for the successful development of new business in new countries.
Trade Bridge Consultants provides the ‘what you know’ through our Political
Risk, Security Risk and Business Development Support services. Once you
have the data you require and the decision has been taken to open up a new
market then it is all about who you know.
That is why Trade Bridge Consultants provide a contact mapping and
introductions service. We review your business requirements, create a list of
the most appropriate contacts for you to meet and then assist with the
introductions; whether a politician, public servant or potential local partner.

9. Our Services to Government
Supporting Government Initiatives
Government can be a source of great planning and strategic thinking, but very
often the turning of ideas into actions proves more difficult than expected.
Finding the right partner(s) to work with on a project or encouraging the right
type of businesses to get involved in your country can be time consuming and
frustrating.
Trade Bridge Consultants provides a unique service by helping government to
identify suitable partners to work with on government initiatives. We also
advise government on creating the ideal environment for business to invest in
your country.

10. Our Services to Government
Supporting Government Communications
There are more than 200 governments across the world competing for the
attention of potential investors. Creating the right environment to attract
investors is just one part of the solution.
The other part of the solution is to get your message heard above the noise
and clutter of all those other governments attempting to communicate with
investors.
Trade Bridge Consultants provides a service to help government audit its
external communications and to provide new and innovative solutions to
improve communications with the investment community.

11. Our Website
Homepage
Daily updates
Country search
Forthcoming
elections

12. Our Website
Overview
A political history of the
country to the present day
News
The News Archive
Reports
Reports on special events
and trade & investment
opportunities
Elections
Latest election results
Political Parties
History & political position
of key political parties and
links to any websites
Politicians
Biographies of key players
Links
(See next slide)
Country Pages

13. Our Website
Links
Our subscribers can access
links to:
 2,284 Ministries
 546 Government sites
including 137 Investment
Authorities
 161 Parliamentary sites
 124 President sites
 60 Prime Minister sites
 150+ Policy, Trade &
Investment & Budget papers
 184 Central Bank sites
 245 manifestos
 848 News & Media sites
 207 Chambers of Commerce
 With additional materials
being added almost daily.

14. What next?
Contact us to arrange a confidential meeting to
discuss your needs and how we can help.
Email: john.earl@tradebridgeconsultants.com
www.tradebridgeconsultants.com