1. 1
FLOOD EXPO14 - 15 OCTOBER 2015 | ExCeL LONDON
“We had quality enquiries from genuinely
interested visitors on both days. In the last
20 years, I have done 47 trade exhibitions
in six countries. None have been anything
like as good for business as Flood Expo.”
Richard Balfry, Commercial Director, TMS Maritime
2. FLOOD EXPO 2015 FLOOD EXPO 20152 3
FLOOD
EXPO 2015
The World’s Biggest Flood
Prevention Exhibition & Conference
Flood Expo is the exhibition for professionals
working in flood defence, prevention, resilience and
risk assessment. Packed with seminars, big name
speakers, interactive workshops and an unparalleled
conference schedule, the event will draw over 2,500
decision makers to ExCel London, 14 & 15 October
2015.
In Partnership with.
3. FLOOD EXPO 2015 FLOOD EXPO 20154 5
WHO WILL BE THERE?
9%
8%
8%
17%
8% 11%
18%
15%
Not only does this long awaited new expo
bring together 150 of the most innovative
solutions for flooding, but also the brightest
minds, engineers and authorities within the
flooding world.
> Emergency Services
> Catastrophe Analyst
> Civil Engineer
> Consultant
> Drainage Engineer
> Flood Risk Manager
> Flood Risk Specialist
> Hydraulic Modeler
> Hydrologist
> Infrastructure Engineer
> Modeler
> Modeling Manager
> Planning Officer
> Principle Software Engineer
> Project Manager
> Resilience Manager
> Water Resources Engineer
> Flood Defence Office
> Emergency Planning Officer
> Environmental Health Officer
> Environment Agency
> CEO Of Council
> MoD
> Flooding Portfolio Holder
> Environmental & Community
Services Officer
> Community Flood Resilience
Project Officer
Visitors
2,500
Exhibitors
200
Seminars
80
5%
INTERNATIONAL
4. FLOOD EXPO 2015 FLOOD EXPO 20156 7
SNAPSHOT OF THE ATTENDEES
• Risk Management Department
Costco Wholesale (Uk) Ltd
• Resilience And Emergencies Manager
Brighton & Hove Council
• Principal Drainage Officer
East Sussex County Council,Transport & Envir
• Water Rescue Officer
East Sussex Fire And Rescue Service
• Flood Recovery Team
Team Leader - Floods Programme
Department For Environment Food & Rural Affairs
• Flood Resilience
Dept For Environment Food & Rural Affairs
• Engineer (Suds)
Bracknell Forest Borough Council
• Supply Chain Manager
Aviva Uk Insurance
• Aa Special Operations - Operations Manager
Automobile Association
• Senior Engineer
City & County Of Swansea
• Flooding Manager
North Ayrshire Council
• Area Sales Manager
Grundfos Pumps Ltd
• Technical Director
Haskoning Uk Ltd
• Resilience Officer
Hertfordshire County Council
• Environmental Advisor
Senior Drainage Engineer
Highways Agency
• Business Development Director
Industrial Water Jetting Systems Ltd
• Director Of London And See
Institution Of Civil Engineers
• Divisional Director
Jackson Civil Engineering Group Ltd
• Senior Engineer For Flood Risk Management
Leeds City Council
• Flood Risk Manager
Senior Civil Engineer
London Underground
• Chief Engineer
Lower Ouse Internal Drainage Board
• Key Account Manager
Mems Power Generation
• Environment Officer
Metropolitan Police / British Army
• Fire Rescue Service National Flood Advisor
Mid & West Wales Frs
• Self Employed Insurance Agent
Nfu Mutual
• Technical Strategy Manager
Technical Policy Advisor
Northumbrian Water Ltd
• Senior Manager
R A C
• Flood Agent
Southern Electricity Plc
• Emergency Planning Officer
Surrey Police
• Emergency Planning Officer
Sussex Police
• Head Of Sewers
Transport For London
• Surfacing Director
Transport For London
• Business Manager
Uk Power Networks
• Consultant
Uk Power Networks
• Business Development Analyst
Business Development Director
Staff
United Utilities
• Ica Specialist
Xylem Water Solutions
• Director
Alliance Group Solutions
• Specialist Property Surveyor
Allianz Commercial
• Property Risk Control Technical Lead
Allianz Plc
• Senior Business Development Manager
Amey
• Buyer External Construction
Sustainability Specialist
B&Q Plc
• Accounts Manager
British Gas
• Technical Manager
British Water
• Uk Director
British Water
• Sales & Marketing Manager
Jcb
• Divisional Director
Jackson Civil Engineering Group Ltd
• Technical Sales Manager
Aberdeen City Council
• Aa Special Operations - Operations Manager
Automobile Association
• Flood Management
Buckinghamshire County Council, Chief Officer
• Major Projects Manager
Cemex Uk Materials
• Construction Manager
Centmo Consturction
• Deputy Technical Support Mgr
Cheshire Fire & Rescue Service
• Principal Engineer
Senior Engineer
City & County Of Swansea
• Flood And Surface Water Consenting Officer
Staff
Cumbria County Council
• Engineer
East Hertfordshire District Council
• Principal Drainage Officer
East Sussex County Council,Transport & Envir
• Crew Manager
East Sussex Fire & Rescue Service
• Water Rescue Officer
East Sussex Fire And Rescue Service
• Flood Risk Advisor
Technical Advisor Flood And Costal Risk Management
• Sustainable Places Principle Officer
National Senior Advisor
• Deputy Director Investment & Portfolio
Deputy Director Strategy Delivery
Ea - Flood Risk Management Senior Advisor
Engagement Specialist
Fcerm Advisor
Fcrm Advisor
Fcrm Engineer
Fcrm Officer
Flood & Coastal Risk Management Officer
Flood And Coastal Risk Management Advisor
Flood Resilience Advisor
Flood Resilience Officer
Flood Resilience Team Leader
Flood Risk Management
Flood Risk Trainee
Funding And Benefits Realisation Manager
Innovation Manager
Modelling And Forecasting Officer
Operations Field Team Leader
Partnership Officer
Project Manager, Capital Works
Pso Advisor
Resilience Team Leader
Staff
Sustainable Places Planning Advisor
Team 2100 Programme Senior User
Technical Advisor
Technical Specialist
Partnerships & Strategic Overview Officer
Staff
Operations Managert
Field Team Leader
Fcrm Officer
Staff
Programme Manager
Senior Engineer Flood Risk Management
Environment Officer
Environment Agency: Nuclear New Build
Engineer
Social Worker
Environment Agency
• Bstation Officer
Essex County Fire & Rescue Services
• Senior Manager
Gateshead Council: Highways & Flood
• Flood Risk Management Officer
Gloucestershire County Council
• Water Rescue
Hereford & Worcester Fire & Rescue Service
• Water Safety Trainer Kfrs
Kent Fire & Rescue Service
• Flooding/Rescue Traininer
Kent Fire And Rescue
• Staff
London Borough Council: Southwark
• Flood Risk Manager
London Borough Hammersmith & Fulham
• Flood Risk Engineer
London Borough Of Bexley
• Flood Risk Management Engineer
London Borough Of Merton
• Head Of Emergency Planning
London Borough Of Wandsworth
• Assett Engineer Drainage
Network Rail
• Engineer
Northumberland County Council
• Group Manager
Oxfordshire Fire & Rescue Service
• Station Manager Emergency Response
Oxfordshire Fire & Rescue Service
• Engineer
Principal Drainage Engineer
Technical Officer
Senior Drainage Engineer
Staff
Peterborough City Council
• Senior Engineer
Runnymede Borough Council
• Contract Services Manager
Emergency Planning Officer
Property Officer
Rother District Council
• Station Commander
Water Rescue
South Wales Fire & Rescue
• Group Manager
Manager
Surrey Fire & Rescue Service
• Emergency Planning Officer
Surrey Police
• Emergency Planning Officer
Sussex Police
• Emergency Planning Officer
Tamworth Borough Council
• Chairman
Thames Area Water Rescue Team
• Principal Drainage Engineer
Staff
Team Leader
West Sussex County Council
• Advisor
West Sussex Fire & Rescue Service
• Brand Manager
West Sussex Fire & Rescue Service
• Project Co-Ordinator
Willowbank
• Head Of Technical
Dyno-Rod
5. FLOOD EXPO 2015 FLOOD EXPO 20158 9
“A first-class exhibition. Everything ran like
clockwork and the amount of interest in our
product far exceeded our expectations. I am sure
that the event will continue to grow under your
expert stewardship.We’re looking forward to next
year’s event!”
Gerard Hiscock,Operations Manager,Watergate
Solutions
WHY EXHIBIT?
No other form of marketing can get you in a room with so
many potential customers actively looking for investment,
information and guidance. Can you afford to miss out?
By exhibiting at Flood Expo 2015 you will be able to:
• Meet thousands of potential buyers face-to-face
over two days
• Raise your profile in a competitive market
• Collect high quality leads and generate a pipeline of sales
• Launch new products or services directly to the market,
attract press attention, and gain feedback from
prospective purchasers
• Host educational sessions and answer queries from
potential customers
• Present successful case studies alongside
satisfied customers
• Network with the media, your customers
and other exhibitors
• Air brick blocks
• AutoCAD
• Barriers
• Bioretention
• Cable/service entry point seals
• Consultancy
• Dirty water pump
• Dredging machinery
• Filters
• Flood alarms
• Flood sensors
• Flood walls
• Flow controllers
• GIS
• Hoses
• Hydro-Static Screens
• Insurance
• Landscaping
• Modeling software
• Non-return valves
• Permeable parking
• Pumps
• Sand bags
• Separators
• Slot drainage
• Sumps
• Suds
• Surface water treatment
• Threshold drainage
• Wall treatments
(mortar joints, tanking)
• Waterproof membranes
Exhibitors at this event include
the following sectors:
6. What will be at
Flood Expo?
• Knowledge and skills to meet the needs of flood
prevention and management professionals
• A platform to showcase the latest products
on the markets
• The opportunity to offer pre-purchase access to
products and services
• The latest industry news, regulations and offerings
FLOOD EXPO 2015 FLOOD EXPO 201510 11
There are four seminars halls and two
workshops entirely dedicated to flood
prevention and management, as well as
unrivalled networking opportunities.
Visitors will be able to learn from our extensive seminar
schedule, with more than 40 expert speakers giving you the
chance to offer your unique insights, products and services
alongside some of the best-known names, thought leaders
and industry heavyweights. Flood Expo will feature exclusive
seminars that will cover the most important issues, challenges
and opportunities that face any professional working in flood
management. In addition, exhibitors can meet hundreds
of potential buyers face-to-face during the expo, collect
high quality leads and generate sales, launch new products
or services direct to the market, and gain feedback from
prospective purchasers.
CONFERENCE
SCHEDULE Live Demonstrations
There’s no better way to understand a product’s
potential and evaluate its performance than
actually seeing it in action.That’s why the live
demos at Flood Expo are packed with must-see
sessions for any flood management professional
looking to assess the latest equipment.
Live Debates
We are proud to present a series of live debates
across both days of the event. Each of these
debates will feature a panel of experts, market
leaders and visionaries from all areas of flood
management, protection and recovery who will
explore the issues associated with flooding from
every angle.
Seminar Theatres
The seminar programme schedule ensures
delegates have access to as much information
as possible about flood management over the
two days of the show. Seminar topics include
Technology For More Effective Flood Risk Warnings;
Should Your Flood Management Incorporate
Decision Support Systems?; and Innovation In
Flood Prevention And Water Management.
Workshops
These interactive small group sessions are
led by experts who will focus on a wide
range of critical areas for flood prevention,
management and more.The interactive format
and small group size means that attendees
have the opportunity to drill down further into
the specifics of the topic, while you can assess
their needs and demonstrate just how your
product or service may be of benefit.
7. FLOOD EXPO 2015 FLOOD EXPO 201512 13
VISITOR MARKETING PLAN
Partners & Supporters
Using the reach, prestige,knowledge and influence that our
partners and supporters bring to the event means that all our
exhibitors benefits from the power of their marketing efforts.
Social Media
We love being connected with our exhibitors and visitors alike.We
use our extensive professional network to reach as many visitors
as possible to advertise our exhibitors’ products,services and
presence at the show.Just include us in your posts using:
@Flood_Defence and/or #FloodDefence
Exhibitor Guest List
Email Campaigns
Each of our exhibitors will be able to pre-register an
exclusive guest list of 10 delegates, Prysm Group will
send out showguides and tickets in advance of the show
to your VIPs
We have over 14 years of experience in marketing business
exhibitions and by far and away the most effective means of
getting visitors to the event is email marketing.With this is mind
we always provide carefully constructed marketing emails for our
exhibitors,supporters and partners to customise and send out to
their own database.
We’ve worked closely with the experts to create an outstanding programme of seminars and workshops that buyers from
the UK’s leading companies will be compelled to attend - and what’s more, we’ve made it free to attend.The marketing
campaign has been designed to make sure that everybody in this type of role in the UK is informed about the event.
Network of Exhibitors
PR
Direct Mail
The reach of our exhibitors is vast and highly relevant,which is
why we encourage everyone to use the toolbox of marketing
materials that we provide to make the process of promoting the
event that much easier.Of course you need to direct delegates to
your company’s stand,but together the buzz that can be created
benefits all involved.
The event receives wide press coverage and in 2014 was featured in
TheTimes,The Guardian,Sky News,BBC News,BBC Radio,Jack FM
radio,Radio 5 Live
We will design attractive and informative direct mail pieces
inviting the potential delegates that you value highest.This really
adds a personalised touch to your marketing efforts.
Delegate Sales
We understand that many companies don’t have either the time
or the manpower for a comprehensive marketing programme
ahead of the show.Prysm Group will make up to 200 calls on
your behalf to sales leads,existing clients and the people you
would most like to invite to the show.With a 75% success rate on
calls,this is a powerful route to market.
8. FLOOD EXPO 2015 FLOOD EXPO 201514 15
The Prysm Group has been organising
leading B2B trade exhibitions for 14
years, with a reputation for producing
well-run,well-attended events,which
receive significant investment to
constantly evolve and improve them.
Prysm Group is best known for
its flagship event,The Business
Show, which is not only Britain’s
biggest business exhibition and
conference,but it’s also the fastest
growing business exhibition in
Europe,attracting more than 20,000
businesses over two days.
The success of Prysm’s events is built
on an ethos of delivering outstanding
educational content that will attract
highly targeted audiences and offer
an engaging visitor experience – and
Flood Expo is no different.
The Prysm Group has been organising leading
B2B trade exhibitions for 14 years, with a
reputation for producing well-run, well-attended
events, which receive significant investment to
constantly evolve and improve them.
THE
PRYSM GROUP
9. FLOOD EXPO 2015 FLOOD EXPO 201516 17
PACKAGE AND
COST
There are countless marketing benefits directly related to having a
stand over and above the obvious powerful benefits of
face-to-face marketing to over 2,000 Flood industry professionals
and entrepreneurs at the event itself.
For just £435* plus VAT a square metre you can put your business in
front of a pre-qualified audience of professionals that have made the
effort to attend this event to search for new products and services.
Shell Scheme Stands
Shell scheme stands are fully carpeted and walled.Stand inclusive of
fascia name board and stand number.
£435 plus VAT per square metre for shell scheme stands
Space Only
Stands
Space only stands are just that and
give you a blank canvas to create
something special within that area.
£415 plus VAT per square metre for
space only
Package Includes:
A Shell Scheme Stand
A Dedicated Page On Our Website
(With Social Media Amplification)
An Entry Into Our Show Guide.
Your stand at the show will give you access to meet visitors in person.This is your
space to personalise with your branding to stand out from the crowd and use to
demonstrate the benefits of your product or service to the visitors.
You will receive a dedicated page to promote your products and services on our
website.Your dedicated page can include up to 500 words,a product image,a
company logo,a link to your website and also links to your Twitter.
You will receive a 75-word listing including your contact and website details
in the official event show guide.This is sent electronically to all pre-registered
visitors,and is also available from the Flood Expo website.
We have a dedicated member of staff for our social media channels,who will
work with you to promote your product or service to our followers through
Facebook and Twitter.
Stand
Website
Show Guide
Social Media
INCLUDED IN THE PACKAGE FOR
EVERY STAND
FLOOD EXPO
SPONSORSHIP OPPORTUNITIES
There are numerous sponsorship opportunities,all designed to offer you
maximum brand exposure,for instance branding the official show carrier bags or
sponsoring the network cafe.
Anything and everything is open to discussion and we would welcome the
opportunity to work with you to find a solution to your brand exposure aims.
10. For more information about exhibiting at Flood Expo 2015
plese contact Jon Greenslade via phone 0117 930 4927 or email
jon.greenslade@prysmgroup.co.uk
FLOOD EXPO14 - 15 OCTOBER 2015 | ExCeL LONDON