4. REPORT - measure community progress
• Simple things to track:
Traffic
Registration, conversion
Activity
• Monitor weekly, analyze monthly
• Quality>Quantity
• Foster openness
What are your business goals, how can an online community
help you achieve them?
Make this an ongoing conversation with your boss.
5. RECRUIT - identify & enable contributors
• Build trust
Get colleagues on board with community efforts
Establish relationships with passionate, opinionated members
• Develop projects
Suggest community contributions for staff
Uncover collaboration opportunities with members’ interests
• Distribute ownership
Assign and manage tasks accordingly
• Bonus: network
Bounce ideas off others in the field
Read blogs, engage, ask for advice (in that order)
6. RECOUP - get off the grid
• Make time for breaks
Go for a walk during the day
Take at least one full day of the week and not work
• Scientifically proven to de-stress:
Bananas, turkey
Yoga, meditation, therapeutic massage
Friends, loved ones, dogs, cats, fish
Questions? email Judi Huck