By posting pictures from a large event, people can tag themselves and friends, which helps spread the Mauna Lani brand and experience virally.
The photos do a great job of showing the “lifestyle” of the Mauni Lani and the experience that awaits its guests.
You can push out the content on your Facebook business page to Twitter. Lava Rock is using the Twitter stream to show their expertise in the market place, however they are not engaging anyone on this stream.
Good example of using promo on Twitter, but also shows engagement by others, as well.
Most people look at reviews with a grain of salt, but if there are numerous posts with the same complaint, you have to wonder.
Three great reviews, one not so great. When people use words like LOVED LOVED LOVED this place, Great coffee, great way to start the day…you feel some passion about the place.