1. Summary of my Social Media Work
Social Media
Working and updating the Social Media of OpenSponsorship Facebook, Twitter and
Instagram Channels.
My job:
- Understanding the business model of the OpenSponsorship and tailor it to
different Social Media Channels to produce quality content
- Implement different strategies to increase the awareness and reach our existing
and new customers
- Understand the usage of different Social Media Channels and implement the right
and relevant strategy
- Maintaining daily content and engage the audience and influencers on all Social
Media Channels
Social Media Links:
Facebook: https://www.facebook.com/opensponsorship
Twitter: https://twitter.com/opensponsorship
Instagram:
https://www.instagram.com/opensponsorship
2. Project 1: Social Media Mentions Campaigns
We created a Social Media mention campaign on Facebook, Instagram and Twitter
for Zing Anything sport bottle via surfer Bethany Hamilton.
My job:
- Company research to gather information
about their products, goals, customers and
how the product could be marketed.
- Research multiple potential athletes and find
the best match for the company to fulfill their
needs.
- Monitor the results of the campaign and
create a case study
Results:
Instagram: 66k likes
Facebook: 8K likes
Twitter: 154 favorites
Web page: 130% increase
3. Project 2: Player Appearance and Photo Shoot
We set up a two-hour photo shoot session and image use for 12 months for 2nd
Skull Protective Headgear Company and American Football Player Brian Quick.
My job:
- Company research to gather
information about their products, goals,
customers and how the product could be
marketed.
- Research multiple potential athletes and
find the best match for the company to
fulfill their needs.
- Monitor the results of the campaign and
create a case study
Results:
Great marketing and sales material for
2nd Skull website, campaigns and press
releases.
* We have done more similar campaigns for brands and athletes. I can send more
examples if needed.
4. Project 3: Copywriting
Delivering articles and blog content to our website regarding to our products and
trending things mostly related to sports.
My job:
- Pitching ideas and creating blog content for the website
Blogs Links:
1. http://www.opensponsorship.com/blog/who-dominates-the-nba-shoe-market-
in-terms-of-season-mvp-titles/
2. http://www.opensponsorship.com/blog/a-negative-mind-will-never-give-you-
positive-results/
3. http://www.opensponsorship.com/blog/you-dont-have-to-be-the-best-to-
pursue-what-you-love/