Snapshot Of Juxt Indian Urbanites 2009 Study
•Télécharger en tant que PPT, PDF•
1 j'aime•378 vues
![[object Object],[object Object],[object Object],[object Object],[object Object],Study Overview * SEC classification redefined based on the ‘ highest education and occupation level’ among all members in the household, and not just of the chief wage earner of the household](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
Recommandé
Recommandé
Contenu connexe
Similaire à Snapshot Of Juxt Indian Urbanites 2009 Study
Similaire à Snapshot Of Juxt Indian Urbanites 2009 Study (20)
Plus de JuxtConsult
Plus de JuxtConsult (20)
Dernier
Dernier (20)
Snapshot Of Juxt Indian Urbanites 2009 Study
- 1. Indian Urbanites 2009 ‘ Demographic’ & ‘Psychographic’ profiling of urban Indian consumers by their SEC segmentation
- 6. The ‘New’ Urban Indian Consumer Pyramid (Based on redefining SECs by the highest education and occupation level among all members in the household and not just of chief wage earner) * Total – 343 million individuals (77 million urban families) * NSSO/Census data projected for 2009 by Indicus Analytics 47% 23% 30% SEC A SEC B 105 million SEC C 79 million SEC D SEC E 159 million Tier 1 The Consuming Class Tier 2 The Aspiring Class Tier 3 The Underprivileged (22 million families) (17 million families) (39 million families)
- 12. Report Details