1. Aquatic Inspirations
SHOP THE ATLANTIS COLLECTION
Spring/Summer 2016
Product Designers:
Melissa Baz,
Kristen Borrowman,
Kirby Kitchens
2. Purpose and Rational
The purpose of this project is to comprehend and utilize the different segments of
design and product development through a hands-on experience. Using our findings
through standard practices of conducting brand and trend research to design a product
that honor and exemplify the attributes of our assigned brand, Feiss.
To develop a product that allies the latest trends and technology to develop ideas for
products or services that possess or display aspects of that particular company, such as
colors, finishes, shapes or forms, culture, etc.
Inspiration and creativity will expand and thrive with the endless possib and knowledge by
acquiring skills and challenging ourselves to find and utilize any and all standard practices, all
resources- including CAD and other design programs available.
3. These are just a few images pulled from their website. They
have many different collections.
Step 1: Brand Research
Our team’s brand is Murray Feiss.
Brand research is a process all on its own and takes a lot of planning. It's through careful
consideration of objectives, timeline, and budget that a sensible plan emerges
One must be familiar with their own brand, its competitors and develop a product that is not
only a new concept for the market but still products or services possesses or displays aspects of
that particular company, such as colors, finishes, shapes or forms, etc. Knowledge and insight is
the key. that can design a product that not only will sell but is also what that particular brand
would offer.
Summary of Our Brand Research:
• Traditional, Transitional, Modern,
Period inspired, Crystal
• “Design details and high quality
materials ensures a solution for
virtually any design challenge.”
• Sought after resource for lighting
4. Step 2: Trend Research
Incorporate new and upcoming trends.
This is an example of how fashion and home furnishings come
together. Feiss stays on point exhibiting current trends such as the
“Ombre Effect” in their Tori Collection.
Image: http://www.feiss.com/fa2418-pg1/The-Tori-Collection.htm
• Ombre of deep blues, sands
• Iridescent colors and synthetic shine
• Different washes of denim
• Bolder dimensions / 3D nets
• Performance and intelligent function
• Glitter
• Enhanced surface details for Pure Pop
• Floral incorporating weaves, shine, bright colors
Summary of Trend Research:
• Heavy detail in the patterns
• Surface and finish- embossed stretch look
• oysters and scales, Opal, jellyfish for neon color
• Antiqued colors
• underwater motifs
• Wet-look finishes
• controlled destruction
• watercolors
7. Step 3: Concept Creation
Tinkercad is a free and user-friendly browser-based 3D design and
modeling tool for all.
Phase 2: 3D CAD rendering
8. Here we can apply what we have learned in different
classes , such as Greek and Roman elements of design
and ornamental motifs.
Nature also has a huge influence on designs.
9. Changing Direction
Originally, all three team members’ CAD designs featured columns,
however it was quickly agreed that we needed to incorporate a modern
theme to better suit for Feiss.
We converted the columns into rods and unified the lamp stands to
resemble those consistently used by this particular brand.
12. Designer: Kirby Kitchens
In this CAD design, bubbles and rods were used as fillers for the smaller “floating” pieces.
To get the best results from the 3D Printer, the structure had to be seperated into three
pieces.
13. New Maker Space Available in Willis Library
The Factory is a space that promotes the cooperative and
creative use of technology. It offers UNT students, faculty
and staff access to equipment and software that promotes
innovative learning.
(This page describes the workspace and the equipment contained within it.)
Source: https://www.library.unt.edu/services/factory
14. Relevance to Industry and Practicality
This process highlights or lightly touches the basic methods, that professionals in this
industry practice every day when presenting or proposing ideas and developing the actual
product.
The designer may have this fabulous idea but unfortunately it may not suit that particular
company, client or retailer’s persona or attributes. In other words, it just not something they
would offer or carry. Hence, the importance and usefulness of brand and trend research to
design a product or idea that honors and exemplifies the characteristics of the brand.
