From talks given at #StartupAddVenture and #StartupTurkey. An introduction to education today, the need for digital skills and practical education, a few words on General Assembly, and <13> practical tips / resources for entrepreneurs to get started learning online and offline. Credits/Attributions: GA Core Values - slides from General Assembly Own Photography, Gif image (and endless inspiration!) from Mart van de Ven https://slides.com/martvandeven, Select graphics from General Assembly website, Vector Icons from http://www.flaticon.com/, Product Hunt screenshot from http://producthunt.com Thank you to friends, colleagues, mentors, teachers from around the world and particularly from my time at GA. Take these lists as just that, lists and words and links. There was a lot of context that isn't captured in the text on the slides. Suggestions welcome @kalinaking

1. HACKING
EDUCATION::
PRACTICAL SKILLS TO
BUILD YOUR PRODUCT
AND STARTUP
STARTUP ADDVENTURE
KALINA KING FEB-2015

2. 20 MINUTES TO HACKING
EDUCATION
‣ Who You Are, Who I am,
Why We’re Here, What
You’ll Learn
‣ Quick Intro to GA – Mission
‣ Education Today :: practical
DIY shortcuts v. traditional
ed. v. accelerators
‣ 13 Command(ment)s to
<get started, start making>
STARTUP ADDVENTURE:: HACKING
EDUCATION

3. HELLO!
MEET KALINA
INTRODUCTIONS

4. INTRODUCTIONS
KALINA KING
 Education Tech & Entrepreneurship, Hong Kong
and Asia / Co-Founder at LIGHTSTAGE / formerly
Director of General Assembly Asia, Portfolio
Manager for Xingtai China Consumer / Lunar
Capital, Analyst at Alps Advisory, Morgan Stanley
Hong Kong
find me on twitter: @kalinaking
instagram: @lighterati
linkedin.com/in/kalinaking

5. ABOUT GENERAL
ASSEMBLY
INTRODUCTIONS

6. CORE VALUES OF A
PRACTICAL-EDUCATION-
FOCUSED ENTERPRISE
INTRODUCTIONS

7. PEOPLE BEFORE
THE MACHINE.
GENERAL ASSEMBLY CORE VALUES
While we value powerful ideas and innovative startups, the lifeblood of
any community is the individuals involved. We believe in empathy and
reciprocity — and that community can enable individual pursuits.

8. LEARNING BY
DOING.
GENERAL ASSEMBLY CORE VALUES
We believe that self-actualization is gained through applied, hands- on
experience. We are here not to seek or to hope for the future, but actively
construct it with our hands. If we get it wrong, we modify and try again;
real progress only comes through reflection and relentless iteration.

9. JOURNEY OVER
DESTINATION.
GENERAL ASSEMBLY CORE VALUES
General Assembly is about the shared experience of fellow builders taking
risks — about embracing failure as much as success. When great
companies fail, they’re gone forever. When great people fail, they learn
from their experiences and go on to pursue new ventures with a greater
chance of success.

10. WHAT IS BEING AN ENTREPRENEUR LIKE?
An entrepreneur’s education is, by default, on the job. Fake it till you make it>>

11. EDUCATION
TODAY

12. PRACTICAL EDUCATION
VALUABLE?
STARTUP ADDVENTURE:: HACKING EDUCATION
WHY IS

13. <>
13 COMMANDS
</>
< - - RESOURCES
TO GET STARTED MAKING- - >
STARTUP ADDVENTURE:: HACKING EDUCATION

14. <#1> Be Values-Driven.
STARTUP ADDVENTURE:: HACKING EDUCATION
watch Simon
Sineck’s Ted
Talk
on the
importance of
“Why?”

15. <2 Prods 2> JUST. GET. STARTED.
STARTUP ADDVENTURE:: HACKING EDUCATION
John McPhee | Draft No. 4
Ira Glass | 1 Minute with Ira Glass

16. <3 Circles> Core Competencies
STARTUP ADDVENTURE:: HACKING EDUCATION
Technology
Business
Design

17. <4x> examples of online classes
STARTUP ADDVENTURE:: HACKING EDUCATION
Google >> Digital Analytics Fundamentals at ‘Analytics Academy’
Sam Altman >> How to Start A Startup (@ Stanford) in 20 lectures
Simon Sinek >> How to Present: Share Ideas that Inspire Action, SkillShare
Josh Elman >> Growth Hacking decks on SlideShare (+ commentary)

18. <5 tracks> to start to learn to
code for free
STARTUP ADDVENTURE:: HACKING EDUCATION
>> Hour of Code
http://hourofcode.com/
>>
CodeAcademy http://www.codecademy.c
om/
>> Dash https://dash.generalassemb.ly/
>> Rails Girls &
guides http://railsgirls.com/materials
>> Khan

19. <6 Immersives> deep-dive
in-person digital educations (in coding)
STARTUP ADDVENTURE:: HACKING EDUCATION
General Assembly >>
Hack Reactor >>
Dev Bootcamp >>
App Academy >>
Mobile Makers >>
FullStack Academy >>

20. <7 DaysAWeek Make> product
STARTUP ADDVENTURE:: HACKING EDUCATION
Product Hunt!
>> Stack up ideas
>> Explore
>> Start conversations

21. <8 Platforms> to learn online
STARTUP ADDVENTURE:: HACKING EDUCATION
Coursera >> free, online courses from
global universities. Popular: Stanford’s
Computer Science 101
EdX >> Harvard & MIT’s MOOC platform.
429 courses and counting.
BLOC.io >> calling itself the world’s
largest online bootcamp
CodeSchool >> monthly subscription
to access gamified course ‘paths’
Treehouse >> subscription-based,
video-centric ‘Tracks’ in design, web, iOS
Lynda >> membership fees to access
tech/business/design courses & tutorials
Udacity >> credentialed online courses;
nanodegree programmes built by the likes of
Facebook and Google
SkilledUp >> aggregator of available,
online courses from different providers

22. <9 Blogs/Podcasts in the ‘Pod>
STARTUP ADDVENTURE:: HACKING EDUCATION
This Week in Startups w/ Jason Calacanis >>
weekly round up of stories, scandals, not-so-insider news
The Tim Ferriss Show w/ Tim Ferriss >> bite-
sized, actionable takeaways from interviewing the
successful
Paul Graham (YC) >> one of the first, best
Sam Altman >> startup advice, briefly
Seth Godin >> marketing,
how ideas spread
CoElevate (Brian Balfour) >>
essays, soon courses on user acquisition, growth
a smart bear (Jason Cohen) >> earnest
dives into startups x marketing x geekery
Reboot w/ Jerry Colonna >>
Entrepreneurs, CEOs, Startup Leaders talk
through challenges they face
Foundation w/ Kevin Rose >> up-
close & personal with entrepreneurs,
investors

23. <GTD^10> hackstoGet Things Done
STARTUP ADDVENTURE:: HACKING EDUCATION
>> take notes, save notes >> Evernote
>>kill the biz card >> Intro
>> communicate better (sans email) >> Slack
>> fine, still need to email >> Outlook
>> hack your typing >> TextExpander | shortcuts ‘?’ in gmail
>> how to email >> you’re doing it wrong
>> get people to say yes >> !!! *
* yes to speaking at a conference, but let me know if it works for a marriage proposal!
>> getting things done >> David Allen’s book | Lifehacker’s 101 | Zen Habit’s guide
>> hack your schedule | make Maker’s Time | solvitur ambulando | 30-minute meetings

24. <11# #LONGREADS> Read!
STARTUP ADDVENTURE:: HACKING EDUCATION
>> Steve Jobs by Walter Isaacson >> His life and impact, well-told
>> The Everything Store by Brad Stone >> Amazon and a stunning story of relentless ambition
>> Marissa Mayer and the Fight to Save Yahoo! by Nicholas Carlson >> As much about Yahoo!’s start, rise and fall
as Mayer
>> The Innovator’s Dilemma by Clayton Christensen >> A classic, on disruptive innovation
>> Wild Company by Mel Ziegler, Patricia Ziegler >> Retail innovation, design, and one loving, spunky inherently-
entrepreneurial couple
>> The 4-Hour Workweek by Tim Ferriss >> One can dream…
>> Traction: A Startup Guide to Getting Customers by Gabriel Weinberg and Justin Mares >> Channels for growth,
succinctly explained
>> The Lean Startup by Eric Ries >> Oft-quoted, at times misunderstood. Go to the source
>> Great By Choice by Jim Collins, Morten Hansen >> Discipline and a company’s 20-Mile March to greatness
>> Creativity Inc by Ed Catmull, Amy Wallace >> How Pixar built a creative culture
>> How Will You Measure Your Life by Clayton Christensen >> Define value, happiness, success for you. Really

25. <12 Links to Know Thyself>
Manage your Personality
STARTUP ADDVENTURE:: HACKING EDUCATION
>> Myer-Briggs quizzes* 1, 2
>> Official Myer-Briggs
>> MBTI for today’s workforce
>> Enneagram quizzes* 1, 2, 3
>> Enneagram books by Riso, Palmer
>> Color Code personality test
>> Emotional Intelligence quiz*
>> Social Intelligence quiz*
*free, online

26. <13 DIYs> humble list to try
yourself
STARTUP ADDVENTURE:: HACKING EDUCATION
design a logo // learn some JavaScript // host
your website // set up Google Adwords // launch
a Facebook campaign // model a business
decision in excel // make a cold call // publish a
blog post // design a landing page // Know Your
Customers // learn your BATNA // pitch an
Angel // #PassItOn
300 Awesome Free Things from @alimese

27. THANK YOU.
STARTUP ADDVENTURE:: HACKING EDUCATION
KALINA KING
twitter: @kalinaking
linkedin.com/in/kalinaking