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Frokostseminar 19.05.2011
Agenda  ,[object Object]
Kontaktsenterløsningen Intelecom Connect v/Lill
Digital Kommunikasjon v/Eirik – Creuna
CRM og sosiale medier v/Linn – Chess
Mobile løsninger v/Helge
Oppsummering og spørsmål,[object Object]
Spørsmål… Hvor mange kundedialoger                håndterer Intelecom pr år?
Svar… Ca 200 millioner 120 millioner samtaler 80 millioner SMS Chat? Mail?
Spørsmål… Hvor mange kundesentre finnes                    det i Norge (ca)?
Svar… Ca 5.000 - 5.500 kundesentre  i ulike størrelser
Spørsmål… Hvor mange av disse har en definert strategi for kundeservice?
En interessant betraktning (i lys av dette)… 1. Søk påGoogle august 2009 ifbm strategi for kundeservice 2. Søk påGoogle mai 2011 ifbm strategi for kundeservice
Spørsmål… Hvor mange prosent av norske kunder bytter leverandør på grunn av misnøye ( fordi de er missfornøyde med kundeopplevelsen)?
Svar… 60 %!!

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Kundedialog

Notes de l'éditeur

  1. Det viser en undersøkelse Norstat har gjort for Telenor Bedrift. (publisert i mobizmag.no 7/3-11), http://www.mobizmag.no/2011/03/07/nordmenn-mest-irritert-over-telefonko/
  2. Sosiale medier som businessverktøyKontaktsenter og sentralbord i samme løsningSamspill - Integrasjon, OCS/Lync, CRM og Work Force managementJobbe hvor som helst , når som helst
  3. Analysehuset Gartner har et klart råd når det gjelder sosiale medier: Du må begynne å ta i bruk kundetjenester via steder som Facebook og Twitter nå, ellers risikerer du å havne i bakleksa. En rekke norske selskaper benytter allerede nettsamfunn i ulik grad for kontakt med kundene, NSB er blant dem som er aktive på Twitter. De fleste satsninger på sosiale medier er gjort med tanke på å forme og styrke varemerket. Men de mest internettvante kundene har også begynt å bruke disse kanalene for å få svar på sine spørsmål eller gi synspunkter – som en kundetjenestekanal, rett og slett. - Det er dette bedrifter nå må utnytte for å ikke havne bakpå, sier analytiker DrewKrausi en pressemelding . Gartner tror utviklingen på dette området vil gå kjapt og mener derfor bedrifter må opprette prosesser og skape organisasjoner som kan håndtere sosiale medier på denne måten.