2. I am going to talk about why
building a list of subscribers is so
important.
Being able to email your prospects
and build a relationship with them
is under your control when you
build a list.
3. It is said that people generally
have to visit a website at least 4
times before they will be confident
enough to purchase something
that the website is offering.
This means that someone has to
randomly visit your website on
multiple occasions before they will
buy anything.
4. So what can you do about it?
Leave it to chance or create a
situation where you take control?
Obviously the later is what we all
want!
5. Building a list of subscribers is a
way to leverage traffic that
comes to your website so that you
can control future visits to your
website!
6. In other words it is a way whereby
you can focus on building a
relationship with your visitors by
sending repeat messages via an
email campaign.
7. Squeeze page
In order to take advantage of any
traffic you get to your website there
must be a way for your visitors to
become subscribers.
A squeeze page is an effective way for
you to achieve this.
8. A squeeze page is a page where
you’re not selling anything.
You drive traffic to it and you offer
a free gift and captures names
and e-mail addresses.
9. So your gift must be relevant to your
visitors and compelling enough for
them to sign up to receive it.
So why do people visit your website?
Create a free gift based on that
reason.
Make it specific.
10. Email campaign
Once people are on your list you can
then begin the process of developing
a trusting relationship with them.
Offer them free advice and help and
demonstrate your credibility and
knowledge in your particular niche.
11. There will be times when you
promote a product but always
focus on helping and providing
value to your subscribers.
Don't promote unless what you
are offering is relevant to your list.
Find out what they need help with
and offer them that help.
12. Some help for free and some more in
depth or advanced help in the form of
a product.
You can also offer tools and resources
that will be useful to your subscribers
too. Send them to your website and
other peoples sites for help.
If you focus on helping rather than
selling then you will be far more
successful.
13. If you found this helpful then you might like to visit
my website:
KayFranklin.com
(Free download available)