Keith Rouse, OMCP

Lansing, Michigan Area United States

Experienced Marketing Professional

Advertising / Marketing / PR

Senior Marketing Manager with Michigan.com, multimedia marketing expert, creative guru, and local advertising strategy savant. Overseeing the marketing efforts for Michigan.com in three markets (Lansing, Battle Creek, and Port Huron, MI) to grow both local market share among business partners and audience reach among consumers. Specialties: Multichannel marketing, client retention & loyalty, customer segmentation, audience acquisition, content marketing, marketing strategy and planning, media buying, and social media.