2. Graphics Design Portfolio 20161
Being a professional designer means solving business
and communication problems. The goal is to provide
expert advice and strategic services to clients to help
them succeed in a competitve environment.
3. Graphics Design Portfolio 2016 2
About Me
Print Design + Branding + Motion Graphics
Bio
Hello, my name is Kiyombo Andrew. I have over 8 years worth of design
experience in areas of logo design, print, branding, motion graphics and
offer design services to businesses of all sizes throughout East Africa. The aim
is to ultimately improve their bottom line by crafting creative solutions to their
business problems and implementing marketing promotions for businesses
such as logos, letterhead, business cards, packaging and more.
4. Graphics Design Portfolio 20163
BRANDING
Projects01
You could describe a ‘brand’ as an organisation, service or product with a ‘personality’
that is shaped by the perceptions of the audience. A designer forms the foundation of
the brand. You might say that a brand is a ‘corporate image’.
The fundamental idea and core concept behind having a ‘corporate image’ is that
everything a company does, everything it owns and everything it produces should
reflect the values and aims of the business as a whole.
One major role in the ‘brand’ or ‘corporate image’ of a company is its identity.
The identity or ‘image’ of a company is made up of many visual devices:
The Logo, Stationery (Letterhead + business card), Marketing Collateral (Flyers,
brochures, books, websites), Products & Packaging, Apparel Design (Tangible clothing
items that are worn by employees) and Signage (Interior & exterior design).
Anything visual that represents the business.
5. Graphics Design Portfolio 2016 4
“ ”
Crane Management Services (CMS) is
a leading Real Estate company based
in Kampala, Uganda. It is a subsidary
of the Ruparelia Group of Companies.
There proud of providing the highest level
of customer care service to clients. There
core business is managing, marketing,
and consultancy within the Real Estate
Sector.
Tools
6. Graphics Design Portfolio 20165
The Development Bank of Rwanda has
a vision to be a world-class finance
institution focused on accelerating
Rwanda’s economic transformation.
There mission is to be a trusted and
strategic partner for Rwanda’s
development by availing financing
and advisory services to impactful
entrepreneurs in key priority sectors.
Tools
7. Graphics Design Portfolio 2016 6
Uganda’s First World Class Apartments.
A well-built, state of the art residential
facility that comes with a view overseeing
the whole of kampala and Lake victoria.
Tools
8. Graphics Design Portfolio 20167
EDITORIAL
Design02
Editorial design is a fascinating field that combines our abilities for creative typography,
smart layouts and clever compositions. All around the world people wake up early
and stay up late creating compositions that millions get a hold of in the form of
newspapers, magazines and books.
Effective design means creating pages that communicate immediately with readers.
This means your content is accessible, comprehensible and memorable.
It’s imperative that you know your audience and design for them accordingly.
In the same way that the reader must be able to identify with the tone of voice of the
publication, the design must also speak to them, whether that be in an overt way or
on a more subtle subconscious level.
9. Graphics Design Portfolio 2016 8
KISU offers an inspiring and well-rounded
international education to students from 2
- 18 years +. It has evolved considerably
over the years and has undertaken an
ambitious programme of expansion and
development. The school maintains its
aims and teaching philosophy on par
with the best international school across
the globe.
Tools
10. Graphics Design Portfolio 20169
Newspaper display advertising is a form of newspaper advertisement - where the
advertisement appears alongside regular editorial content. Display ads are generally
used by businesses and corporations towards promotion of their goods and services
and are generally for larger budget clients.
11. Graphics Design Portfolio 2016 10
As one of the top universities in Uganda,
Victoria University stands out as a pivot
of academic excellence offering fresh
and intellectually thriving environment
that nurtures critical and progressive
thinkers and pushes pedagogical
boundaries. The univeristy offers a wide
range of marketable courses tailored for
the market.
Tools
12. Graphics Design Portfolio 201611
LOGO
Design03
A logo is for… identification.
There are five principles that you should follow to ensure that this is so…
• Simplicity
• Memorable
• Timeless
• Versatile
• Appropriate
A logo identifies a company or product via the use of a mark, flag, symbol or signature.
A logo does not sell the company directly nor rarely does it describe a business.
Logo’s derive their meaning from the quality of the thing it symbolises, not the other
way around – logos are there to identify, not to explain. In a nutshell, what a logo
means is more important than what it looks like.
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Tools
Tools
The elegant S and A fonts add a touch of luxury,
while the overall design welcomes you to experience
the urban marvels at the heart of the city with luxury
apartment suites that host opulent living, fine dining
and spectacular leisure, in one place.
There’s something so vital and necessary about that
first cup of coffee, and second, well, you get the
idea. Hence the cup and spoon which symbolizes
the overpoweringly attractive and almost seductive
aroma quality of the coffee.
SPEKE APARTMENTS
WAMPEWO
VICTORIA CAFE
15. Graphics Design Portfolio 2016 14
Tools
It is also important to note that only after a logo
becomes familiar, does it function the way it is
intended to do much like how we much must learn
people’s names to identify them.
The logo identifies a business or product in its simplest
form.
16. Graphics Design Portfolio 201615
MOTION GRAPHICS
2D & 3D Animation03
Nothing breathes life into static content better than the use of motion graphics.
Motion graphics combines the languages of film, animation and graphic design,
combining different creative elements like typography, illustration, logos, pictures,
shapes and video. These elements are then animated or moved in a way that tells a
story.
They can be compelling and captivating loops of amazing animation, packed into a
few seconds. Increasingly in demand for an internet audiences short attention span.
17. Graphics Design Portfolio 2016 16
Crane Bank, founded in the year 1995,
now in its 21st year of operations has
grown to become one of Uganda’s largest
locally owned Ugandan commercial
banks.
Above are some screen shots of an
animation on saving tips that can be run
in the various banking halls and social
media platforms.
Tools
18. Graphics Design Portfolio 201617
Tools
Orangebelievesthatcustomerexperience
and ethical relations go hand in hand.
The digital revolution cannot take place
unless everyone is firmly committed to the
challenges of security and the protection
of personal data.
The Screen shots capture an orange
campaign to push for 3G unlimited
data bundles across the country. The
commercial run on all media platforms.
19. Graphics Design Portfolio 2016 18
Tools
The Rwanda Journalists Association
[ARJ] is the professional body that
brings together all journalists and media
practioners in Rwanda.
The task was to creat titles of the award
categories to run across the screen
as the different winners in the specific
categories were announced.
20. Stay in touch
I hope this introduction has been useful. Naturally, I’d be more
than happy to talk more about my work and what I might be
able to do for you in person. It’s always better that way, after
all.
So do get in touch any time. It would be awesome to hear from
you.
Mobile
+256 778 843 442
Email
andkiyombo@gmail.com
THANK YOU
