Your first digital impression starts with your website and there are legitimate reasons for it. Find out why;

1. Online presence for businesses:
Show up or be left out

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• Some of you might be under the impression that since your
business is not connected with technology and has got
nothing to do with the computers or the Internet, you do not
need a professional website. Read on to find out how wrong
this line of thinking is.

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Information is the key
• In the interconnected globalised world that we live in, almost
the very first thing a consumer does when he needs to find
out about a business or a service, no matter how small or big,
is flip out his phone and type his need out on Google.
• The reality of the 21st century is that customers find
businesses and look for information and reviews online and
thus build an image of your trustworthiness and credibility in
their mind. Which is why, a professional website that lays out
your business practices, products offered and services
provided clearly, will help you stay ahead of the game.

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Builds trust and increases credibility
• A professional website is not just to promote your products or
services but also to build a professional image that inspires
trust in the consumer.
• If a business, however small it may be, does not have a
website, it calls into question the business’ priorities as well as
raises doubts about its ability to stay relevant and effective in
today’s fast changing world.
• A website will build credibility for the business if its design
corresponds well with the nature of the business.

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Target and showcase
• A website is a great place to showcase your work and
products. It provides ample space to display your testimonials
and tell the world why they should stay loyal to your
business.
• More importantly, it is a great place to sell your products to a
wider audience. With the right resources in place, a website
will enable you to reach out globally and widen your customer
base significantly.

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Convenience and accessibility
• A website is the most convenient way for a customer to find
out about you, gather information about your
products/services and make a decision.
• Another important factor to remember is the sheer
affordability of a professional website.
• A website saves you time, energy and money as well as builds
trust and credibility and increases your presence.

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Knct Lab Overview
• High performing digital
marketing solutions provider
• End-to-end services from data
analysis, market research to
campaign implementation
• Google certified professionals
• Experts across various functions:
advertising, paid media, creative,
analytics, web design &
development, and marketing
automation
• Located in Bangalore
• Visit us at www.knctlab.com

8. Ph: +91 80 88022000
info@knctlab.com
www.knctlab.com
Thank You