Personal Information
Entreprise/Lieu de travail
Greater Chicago Area, Illinois United States
Profession
Global brand strategist with deep understanding of how brands grow.
Secteur d’activité
Advertising / Marketing / PR
Site Web
www.ogilvy.com
À propos
“WE SELL - OR ELSE.”
This is one of the nine obiter dicta that drive the culture at Ogilvy & Mather (O&M), and the one that resonates most with me in my role as Managing Director, Head of Planning. Leading a team of intelligent and intuitive minds, it is vitally important to me that we solve business problems for our clients in a way that continuously adds to their bottom line.
During my current tenure at O&M, I have been lucky enough to bring together a global team to successfully plan integrated marketing communications and boost S.C. Johnson’s brands in 80+ markets.
Prior to O&M, I served as Managing Partner, Head of Planning for Mullen Lowe Athens, leading the overall strategy for t...
Mots-clés
advertising
communication
strategy
marketing
planning
brand planning
digital
creativity
social media
culture
ideas
advertising agency
strategic planning
marketing and advertising
advertising and marketing
brand management
management
brands
luxury
branding
marketing strategy
insights
strategic management
business
business model
busi
agents and marketers
effectiveness
efficiency
media
creative
integrated
brands planning
agencies
recession
brand building
roi
agency management
Tout plus
Présentations
(8)J’aime
(52)Digital Strategy Toolbox
Julian Cole
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Hacking Social Media: The Case of Tweeting Bra
Dimitris Savvakos
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10 Tips For a Successful Group Brainstorm
Column Five
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What exactly is the "Internet of Things"?
Dr. Mazlan Abbas
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Future of print (in a digital age) - ARTOMATIC
ARTOMATIC
•
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Death by PowerPoint - Redesigned
Eze Ikedi
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Cannes 2013 v4
Adrian Ho
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il y a 10 ans
The Case for Moderation
James Hurman
•
il y a 12 ans
What is strategy?
Dr. Marc Sniukas
•
il y a 14 ans
PSFK Future of Retail Report 2012
PSFK
•
il y a 11 ans
Planning Needs Some Planning
Gareth Kay
•
il y a 15 ans
60 Minute Brand Strategist: Extended and updated hard cover NOW available.
Idris Mootee
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Visualizing the Agency of the Future
JESS3
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The power of like. (ComScore, Facebook 2011)
Retelur Marketing
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Digital omnivores (ComScore)- OCT11
Retelur Marketing
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Developing your own planning style - remix
Richard Huntington
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Digital Millennials: R U Ready
Resource/Ammirati
•
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Measuring our way to future success
Helge Tennø
•
il y a 12 ans
The lessons Adland can learn from Detroit
Chime Communications - VCCP, The Good Relations Group
•
il y a 12 ans
Advertising Evolves, So Should You, V2
edward boches
•
il y a 12 ans
(mobileYouth) Youth Loyalty Programs: Beyond Discounts and Bonuses
Ghani Kunto
•
il y a 12 ans
APG Digital Planning
Mr President
•
il y a 15 ans
Future of Mobile
Brian LeRoux
•
il y a 12 ans
What Planning Can Learn From Design Thinking
John V Willshire
•
il y a 12 ans
Selling The Mobile Web
Brad Frost
•
il y a 12 ans
Fringe planning
Griffin Farley
•
il y a 13 ans
(Graham Brown mobileYouth) The London Riots - wtf?
Graham Brown
•
il y a 12 ans
PSFK Future Of Retail Report 2011
PSFK
•
il y a 12 ans
Gareth Kay Think Small | MDW August 2011
Boulder Digital Works at CU
•
il y a 12 ans
History of Advertising
Tugce Esener
•
il y a 15 ans
Personal Information
Entreprise/Lieu de travail
Greater Chicago Area, Illinois United States
Profession
Global brand strategist with deep understanding of how brands grow.
Secteur d’activité
Advertising / Marketing / PR
Site Web
www.ogilvy.com
À propos
“WE SELL - OR ELSE.”
This is one of the nine obiter dicta that drive the culture at Ogilvy & Mather (O&M), and the one that resonates most with me in my role as Managing Director, Head of Planning. Leading a team of intelligent and intuitive minds, it is vitally important to me that we solve business problems for our clients in a way that continuously adds to their bottom line.
During my current tenure at O&M, I have been lucky enough to bring together a global team to successfully plan integrated marketing communications and boost S.C. Johnson’s brands in 80+ markets.
Prior to O&M, I served as Managing Partner, Head of Planning for Mullen Lowe Athens, leading the overall strategy for t...
Mots-clés
advertising
communication
strategy
marketing
planning
brand planning
digital
creativity
social media
culture
ideas
advertising agency
strategic planning
marketing and advertising
advertising and marketing
brand management
management
brands
luxury
branding
marketing strategy
insights
strategic management
business
business model
busi
agents and marketers
effectiveness
efficiency
media
creative
integrated
brands planning
agencies
recession
brand building
roi
agency management
Tout plus