Combining unparalleled industry insight with real world examples of project pitfalls and success stories, this 45 minute webinar will focus on: highlighting the key factors to take into consideration when setting your mobile strategy, engaging customers and employees through smart and innovative app deployments and successfully working with end users in selection and deployment of technology to ensure smooth project delivery.

1. Webinar: Harnessing Mobile Technology to
Empower Employees and Customers

2. © Copyright 6/10/2013 Kony Solutions, Inc2 © Copyright 6/10/2013 Kony Solutions, Inc2
Agenda
• Introductions
• Presentation: Jeffrey Hammond, Principal
Analyst, Forrester Research
• Presentation: Erik Idzenga, Online Channel
Manager, MoneYou N.V

3. 3
Presentation 1:
Featured Guest Speaker: Jeffrey Hammond, VP – Principal
Analyst, Forrester Research

4. 4 Entire contents © 2010 Forrester Research, Inc. All rights reserved.
Source: Flickr (http://www.flickr.com/photos/sashawolff/3793206523/sizes/l/)
9/12 400 M+ iOS devices sold to date
Over 700M smart phones sold worldwide in 2012
1/13 Samsung Galaxy SIII: 96 million, iPhone 5: 54 million
5/13 Over 900 million total Android devices
The Mobile Shift is upon us…

5. Tablets reinforce the mobile shift
Source: Adobe Digital Index (http://blogs.adobe.com/digitalmarketing/digital-index/)

6. Can we use HTML5 to build apps?
…Or should we go native?
…Or use <X> mobile framework?
The question I get asked most often:
Answer: It depends.
Source: Flickr

7. A guide for technology decisions
Native
Tools
Performance
Cost
Agility
Experience
Connected Tasks
Full JS Framework
Hybrid
Mobile
Middleware
Light JS
Framework
Responsive
Web

8. © 2013 Forrester Research, Inc. Reproduction Prohibited 8
Developers say “Yes” to all the above
Source: Forrsights Developer Survey, Q1 2013
What approach(s) do you take for multiplatform development?
Base: 272 North American Software Developers building mobile apps or websites that deploy to multiple OSes

9. Development considerations
1. How extensive does offline support need to be? Rich media?
2. Do you need cutting-edge platform features like GPU acceleration or NFC?
3. Do you want to monetize your apps?
4. Are you more interested in progressive enhancement or functional APIs?
5. Do you need to support more than two platforms/form factors?
6. What staff capabilities will you match up against mobile?
7. How important are predictable costs?
8. What type of information are you building your app around?
9. How important is it to control the distribution of your apps?
10. What must be done custom versus using package apps?
10 questions to ask before choosing a mobile technology:

10. 10
Presentation 2:
Erik Idzenga, Channel Manager Online, MoneYou N.V

14. © Copyright 6/10/2013 Kony Solutions, Inc14
Thank You
For more information, visit:
www.kony.com/resources
Twitter: @Kony