4. Kubair Shirazee
@Kubair
The
most
awesome
Product
I
developed
during
my
journey
as
a
product
and
serviceprenuer
was...
my
TEAM Ba(le
hardened
Providing
on-‐demand…
…development
capacity
…R&D
capacity
…emerging
tech
capabili9es
…and
an
all
round
fr**king
AWESOME
AGILE
service
innova1ve
argumenta1ve
value
adding
balanced
kick
ass!
16. Kubair Shirazee
@Kubair
Practical Tips
Backlog Grooming
LESS is MORE
QUALITY vs QUANTITY
A constant stream of NEW Features is overrated
Analyse the EXISTING ones FIRST
+ Look at your support Logs
+ Talk to your support team
Concentrate on the features that get used the most -
improve the process:A/B Test process improvements -
FOCUS on UX
18. Kubair Shirazee
@Kubair
New Features
Practical Tips
Schedule Dedicated Revenue/Cost/Margin focused
Sprints
Stay on TOP of your game - dedicate resources to
Research
ONLY then invest in NEW features
+ Analyse the demand
+ Engage with users
24. Kubair Shirazee
@Kubair
TREAT your user base as a community - Give it
VOICE then Listen, React, Learn, Adatp CONSTANTLY.
Offer Value & Beneftis to your Product Community
Study Maslow
FAILURE is not the objective but it is the BEST Teacher...
Micro-FAIL - A/B TEST... LEARN
Pass the OWNERSHIP to the other side of the FENCE
Create your own service/product Ecosystem
Crowdsource your Sales, Support, Ideas:YOUR BACKLOG
Let the Community Differentiate your PRODUCTS
AndYour AGILITY Differentiate the UX
Work With Them & They will Tell you
WHAT they WANT and WHEN.
butYOU DECIDE WHEN it is most effective to GIVE it to THEM