Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Facebook marketing seminar 45
1. FaceBook For Business
FB Marketing Overview
Your Fan Page
FB Apps
FB Housekeeping
FB Paid Advertising
FB Ecommerce
App HTML code helpers on: www.settingupfacebookforbusiness.com
Presented by Darcy Knapp, MBA SEO Web Mechanics
2. You NEED to be HERE
If facebook were a country it would have the
3rd largest population on the planet!
~Facebook is growing exponentially – announcing 1 Billion Registered Members (Jan 2012)~
Presented by Darcy Knapp, MBA SEO Web Mechanics
3. Facebook in The USA
Presented by Darcy Knapp, MBA SEO Web Mechanics
4. The Power of Social Media
Presented by Darcy Knapp, MBA SEO Web Mechanics
5. Your Fan Page?
Does your business have a Fan Page?
How many fans do you have?
What is your strategy?
Who is in control?
Get connected!
The fastest growing segment on facebook is
Women: Age Group 55-65
Presented by Darcy Knapp, MBA SEO Web Mechanics
13. Your FB “Like” (Fan) TimeLine Page
Presented by Darcy Knapp, MBA SEO Web Mechanics
14. Add Video => Post via YouTube
Post to FB
Post to Twitter
Embed in emails
Embed in Web
Link from pages
Like, Share, Send
Presented by Darcy Knapp, MBA SEO Web Mechanics
15. FB Apps & Involver
iframe for Pages: Frame your website into your FB Fan Page
Static HTML: Provides you with a Fully Editable HTML Page
YouTube for Pages: Displays your YouTube Channel Videos
Tweets to Pages: Display your Twitter Feed on your FB Page
RSS For Pages: Display Your Blog Feed on your FB Page
Flickr for Pages: Display Your Flickr Photos
Presented by Darcy Knapp, MBA SEO Web Mechanics
16. FB Page Tabs (Your Apps)
Presented by Darcy Knapp, MBA SEO Web Mechanics
20. Housekeeping: FB Posts
On your Personal On your Business
Page, you can remove Page, you can remove
posts and/or block posts and/or block
people from posting. people from posting.
Presented by Darcy Knapp, MBA SEO Web Mechanics
21. Chat Settings & FB
Do you want to be seen as “on” FB
Is someone else managing your page?
Is anyone checking up on you??
You can update your Chat Settings and be invisible!
Presented by Darcy Knapp, MBA SEO Web Mechanics
22. No Time to Monitor Biz Page?
Set Your Page to Posts by Admin Only
Presented by Darcy Knapp, MBA SEO Web Mechanics
23. Un-Like / Un-Friend / Un-Fan
You can Un-Like, Un-Friend or Un-fan
The other user will not be notified
You can unsubscribe from feeds
◦ Remove Friend Feeds
◦ Remove Fan Feeds
◦ Liked Biz Feeds
◦ Remove Your Biz page feeds from your
personal page to reduce duplicate posts
Presented by Darcy Knapp, MBA SEO Web Mechanics
28. Your Ad is Confirmed!
Presented by Darcy Knapp, MBA SEO Web Mechanics
29. Payvment.com
Now Consumers can purchase your items on Facebook or buy
directly via the Payvement Website!
Presented by Darcy Knapp, MBA SEO Web Mechanics
30. FB is the Mall
Introducing the FB Ecommerce App: Payvment
Presented by Darcy Knapp, MBA SEO Web Mechanics
33. Why FaceBook?
Get in front of your next customer
Meet/Greet and Friend them
Update offers
Provide helpful information
Do not use for sales pitch
Control your opportunity
Use Ads for Targeting
Small budgets go a long way!
Presented by Darcy Knapp, MBA SEO Web Mechanics
34. Managed Account Services
Need help?
Facebook Set up Packages from $75
Ecommerce Store Build out from $150
Managed Weekly FB Postings $125/month
Includes FB Ads Management, Weekly Wall Postings, Landing Page
Creation and Youtube Video cross postings. Posts are also sent to your
Twitter, LinkedIn, Google Buzz, and linked accounts.
Presented by Darcy Knapp, MBA SEO Web Mechanics
35. Are you ready?
Please schedule your consultation today!
I am available for your on site personalized marketing
consultation for FB, Google and Search Marketing.
Darcy Knapp, MBA, President & Chief SEO Web Mechanic
SEO Web Mechanics
Cell: 518.366.1707
eMail: Darcy@SEOWebMechanics.com
www.facebook.com/DarcyKnapp
www.facebook.com/DarcyKnappConsulting
www.facebook.com/SEOWebMechanics
www.facebook.com/CreateBusinessPages
www.twitter.com/DarcyK56
www.linkedin.com/in/DarcyKnapp
Presented by Darcy Knapp, MBA SEO Web Mechanics