The document summarizes a proposed online platform called FootballMeetingPoint.ch that aims to connect amateur football players. It discusses the large potential audience for football in countries like Russia, and how the platform would allow users to form teams, find opponents, and manage their football activities. The platform could generate revenue through online shops and sponsorships. It outlines the organizational structure and job roles needed to operate the platform.
11. Organization structure Managing Director Customer Relationship manager Internal journalist Egor Sammler GmbH, 2009 Board of Directors Sponsor Relationship manager IT Development manager Internal photographer
12. Job descriptions Egor Sammler GmbH, 2009 Position/description Managing Director Project development. Strategy planning and implementation. Operations management. Customer Relationship manager Project promotion and customer attraction. CRM development. Fields owner relationship. Sponsor Relationship manager Sponsor attraction. Creation of new sponsorship possibilities. IT Development manager Relationship with software and hosting providers. IT administration and Database services providing. In-house journalist Making and publishing reports about users’ matches. In-house photographer Making and publishing reports about users’ matches.
13. Sponsorship packages Egor Sammler GmbH, 2009 Package/description Platinum (CHF 250’000) Project’s name combine with Sponsor’s name. United logo. Project’s design in Sponsor’s corporate style. Placement on official website. Placement on all promo materials and uniforms. Reference in all advertisements and officials documents. Equipment (CHF 100’000) Official equipment supplier of the project. Placement on official website like element of design. Placement on all promo materials and uniforms. Reference in all advertisements and officials documents. Golden x3 (CHF 20’000) Placement on official website. Placement on all promo materials. Reference in all advertisements. Silver x5 (CHF 10’000) Placement on official website. Placement on all promo materials. Official carrier (10% discount for project members) Placement on official website. Placement on all promo materials. Information Sponsor (Publishing of project’s information) Placement on official website. Placement on all promo materials.
15. Promotion model FootballMeetingPoint.ch Online promotion (Google ad’words and banners) Local promotion on football fields (Flyers and posters). Promo campaign in mass media (PR and advertising). Egor Sammler GmbH, 2009