The document outlines 6 key elements that make a great landing page: 1) focusing on a unique selling proposition with a clear goal, 2) providing detailed descriptions of offers and benefits, 3) including images or videos to help visitors understand offers, 4) capturing necessary visitor information through a form, 5) using a strong call-to-action button, and 6) adding trust elements like testimonials. The purpose is to help visitors understand what they will gain from the page and convert them into leads.
2. 1. USP – Focus on them
• Main Heading
• Sub Heading
Clearly describe what your
visitor will get from the page
– “Goal of the page”
(Optional)
Will help you to keep your
‘Headline’ sweet and short!
2Get more tips to create landing pages HERE!
4. Description
Detailed description of your
OFFERS
BENEFITS
Answering your visitor’s
questions,
“What will this do for
me?”
4Get more tips to create landing pages HERE!
6. 3.Image/Video….
“A picture is worth a thousand words”
Visual
representation of
your offer to
help people gain
better
understanding of
what it is and
how it looks.
6Get more tips to create landing pages HERE!
15. With LeadSquared,
capture, manage & engage your leads till they convert
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