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BLOGGING 101
  Tips for Blogging
WHAT IS A BLOG - J

blog [blawg, blog] noun, verb, blogged,blog·ging.

"A blog is a web page made up of usually short,
frequently updated posts that are arranged
chronologically-like a 'what's new' page or a
journal." -  Pyra Labs

A Web site containing the writer's or group of
writers' own experiences, observations, opinions,
etc., and often having images and links to other
Web sites (hyperlinks). 

Ohme Garden Blog

Snow Creek Yoga Blog
SHOULD YOU BLOG - A

Can you spell
Do you have the time to be
consistent
Do you have something relevant to
say
Do you have the desire to speak to
people
Icicle Creek Center for the Arts Blog
Twisted Tonight Blog
WHY TO BLOG - J

a corporate tool for communicating with customers (or employees) to share
knowledge and expertise.

build additional webs traffic

connect with potential customers

For small business owners without the time to learn html or the money to
hire a designer/developer, blogging offers an inexpensive method to get
your company's name out on the internet

offers a more approachable, informal information-providing approach in
which customers find enjoyment, get to know your company, and learn
about your products, achievements, and innovations

provides a "voice" for your company that educates and informs your
websites visitors
BUSINESS BLOGS - J

BUSINESS BLOGS: Content that answers the distinct needs of buyers
throughout the decision-making process.

Examples of blog platforms (use attached screen shots) -

   Wordpress (believed to be the most "fully-featured")

   Tumblr (great for on-the-go people; video, pics, short quotes/posts,
   audio files, links, etc)

   Blogger/Blogspot: (reviewed as an "easy" start for beginner bloggers.
   click-and-drag rearranging format style)
HOW TO START BLOG - J



Watch testimonials (Wordpress is great for this, or Youtube!)

Make it simple; clean, well laid-out. Simple works. Think IKEA... not everyone
likes their furniture, but most (if not all) people love the simple, attractive layout.
Think about how you’re guiding them to where you want to be and how you can
help them return.
WHAT TO BLOG - A


Journal Style Blogs
Up-coming events
Past Events
Personal vs Topical
Ask a Question
Image Focused Blogs
SHOULD YOU BLOG - J


Anyone can blog? But.....

Do you have the time?

The passion?

The patience?
LOCAL BLOGS
Icicle Creek Center for the Arts: http://iciclecreek.wordpress.com/2012/07/10/theyre-
here/

Snowcreek Yoga: http://www.snowcreekhealth.com/reflections

Ohme Gardens: http://ohmegardensblog.wordpress.com

Icicle TV: http://icicle.tv/Blog/Latest.html

Icicle Creek Real Estate: http://iciclecreekrealestate.com/leavenworth-real-estate-
blog/

Osprey Rafting - Hit of the day http://www.ospreyrafting.com/blog

Accidental Bavarian http://www.accidentalbavarian.com/wordpress/

Anymore? Please email them to events@leavenworth.org
GOOD BLOGS

ICICLE CREEK & 8 MILE (ANDREA)

Patagonia - TheCleanestLine.com
Community Blog from multiple writers

Dirt Bag Diaries - DirtBagDiaries.com
Great audio blog for the non-writers


Gary V Wine Blog - tv.winelibrary.com
Great Video Blog


Boston Big Picture - Boston.com/BigPicture
Great Picture Blog
INDUSTRY BLOGS - C

Hotel

Brewery

Food/Restaurant

white water rafting / recreation

Entertainment

Arts

Google IT!
WHAT NOT TO DO - A

Do not add too much information

  most people won’t read if too lengthy-break it up

       If you have a lot of information split it up ie
       lots of paragraphs

       chamber music blog - WAY TOO LONG

Create separate entries for multiple information
RAPID TIPS FOR POWER
     BLOGGING TIPS - A
1. Post Often
2. Use Catchy blog post titles
3. ask open-ended questions
4. comment on other blogs often
5. make your RSS feed obvious
6. provide an RSS-to-email option
7. Use images in your posts
8. Use header tags to separate sections in your blog posts
9. structure your blog posts for easy scanning
10.avoid myspace blog designs
11. if possible, use a custom wordpress theme
12.when writing your About page, pay attention to
CONTINUED.....

14. learn to spell
15.don’t be a “me too” blogger
16.learn to think of your blog as a business
17. what you write
18.link to other, related blogs
19.remember, blogging is a social business (talk to
20.other people)
21.put relevant key words into your blogs title
22.use a photo gallery
23.make sharing easy
24.share and share alike
25.aim to be helpful
26.read other blogs often
27.train your readers to do what you want
CONTINUED...
29.when starting a blog, decide on its mission

30.don’t overload your blog with JavaScript widgets

31.use analytics

32.be yourself
33.don’t write like you’re writing for Britannica
34.link your social profiles on your blog
35.go where your readers are
36.{spend} equal time reading and writing
THE END




Questions?
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Blogging

  • 1. BLOGGING 101 Tips for Blogging
  • 2. WHAT IS A BLOG - J blog [blawg, blog] noun, verb, blogged,blog·ging. "A blog is a web page made up of usually short, frequently updated posts that are arranged chronologically-like a 'what's new' page or a journal." -  Pyra Labs A Web site containing the writer's or group of writers' own experiences, observations, opinions, etc., and often having images and links to other Web sites (hyperlinks).  Ohme Garden Blog Snow Creek Yoga Blog
  • 3. SHOULD YOU BLOG - A Can you spell Do you have the time to be consistent Do you have something relevant to say Do you have the desire to speak to people Icicle Creek Center for the Arts Blog Twisted Tonight Blog
  • 4. WHY TO BLOG - J a corporate tool for communicating with customers (or employees) to share knowledge and expertise. build additional webs traffic connect with potential customers For small business owners without the time to learn html or the money to hire a designer/developer, blogging offers an inexpensive method to get your company's name out on the internet offers a more approachable, informal information-providing approach in which customers find enjoyment, get to know your company, and learn about your products, achievements, and innovations provides a "voice" for your company that educates and informs your websites visitors
  • 5. BUSINESS BLOGS - J BUSINESS BLOGS: Content that answers the distinct needs of buyers throughout the decision-making process. Examples of blog platforms (use attached screen shots) - Wordpress (believed to be the most "fully-featured") Tumblr (great for on-the-go people; video, pics, short quotes/posts, audio files, links, etc) Blogger/Blogspot: (reviewed as an "easy" start for beginner bloggers. click-and-drag rearranging format style)
  • 6. HOW TO START BLOG - J Watch testimonials (Wordpress is great for this, or Youtube!) Make it simple; clean, well laid-out. Simple works. Think IKEA... not everyone likes their furniture, but most (if not all) people love the simple, attractive layout. Think about how you’re guiding them to where you want to be and how you can help them return.
  • 7. WHAT TO BLOG - A Journal Style Blogs Up-coming events Past Events Personal vs Topical Ask a Question Image Focused Blogs
  • 8. SHOULD YOU BLOG - J Anyone can blog? But..... Do you have the time? The passion? The patience?
  • 9. LOCAL BLOGS Icicle Creek Center for the Arts: http://iciclecreek.wordpress.com/2012/07/10/theyre- here/ Snowcreek Yoga: http://www.snowcreekhealth.com/reflections Ohme Gardens: http://ohmegardensblog.wordpress.com Icicle TV: http://icicle.tv/Blog/Latest.html Icicle Creek Real Estate: http://iciclecreekrealestate.com/leavenworth-real-estate- blog/ Osprey Rafting - Hit of the day http://www.ospreyrafting.com/blog Accidental Bavarian http://www.accidentalbavarian.com/wordpress/ Anymore? Please email them to events@leavenworth.org
  • 10. GOOD BLOGS ICICLE CREEK & 8 MILE (ANDREA) Patagonia - TheCleanestLine.com Community Blog from multiple writers Dirt Bag Diaries - DirtBagDiaries.com Great audio blog for the non-writers Gary V Wine Blog - tv.winelibrary.com Great Video Blog Boston Big Picture - Boston.com/BigPicture Great Picture Blog
  • 11. INDUSTRY BLOGS - C Hotel Brewery Food/Restaurant white water rafting / recreation Entertainment Arts Google IT!
  • 12. WHAT NOT TO DO - A Do not add too much information most people won’t read if too lengthy-break it up If you have a lot of information split it up ie lots of paragraphs chamber music blog - WAY TOO LONG Create separate entries for multiple information
  • 13. RAPID TIPS FOR POWER BLOGGING TIPS - A 1. Post Often 2. Use Catchy blog post titles 3. ask open-ended questions 4. comment on other blogs often 5. make your RSS feed obvious 6. provide an RSS-to-email option 7. Use images in your posts 8. Use header tags to separate sections in your blog posts 9. structure your blog posts for easy scanning 10.avoid myspace blog designs 11. if possible, use a custom wordpress theme 12.when writing your About page, pay attention to
  • 14. CONTINUED..... 14. learn to spell 15.don’t be a “me too” blogger 16.learn to think of your blog as a business 17. what you write 18.link to other, related blogs 19.remember, blogging is a social business (talk to 20.other people) 21.put relevant key words into your blogs title 22.use a photo gallery 23.make sharing easy 24.share and share alike 25.aim to be helpful 26.read other blogs often 27.train your readers to do what you want
  • 15. CONTINUED... 29.when starting a blog, decide on its mission 30.don’t overload your blog with JavaScript widgets 31.use analytics 32.be yourself 33.don’t write like you’re writing for Britannica 34.link your social profiles on your blog 35.go where your readers are 36.{spend} equal time reading and writing
  • 17. WORDPRESS Back

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