To The New is a digital services provider offering technology, analytics, digital marketing and creative services. They have over 600 employees across 10 cities and have worked with over 300 clients in 30+ countries. Their services include custom web/mobile development, social media monitoring, video production, and data analytics. They aim to help clients optimize marketing spend and deliver stronger value through digital transformation.

1. Overview

2. www.tothenew.com
By 2017 the CMO will spend more on Technology than the CIO” - Gartner
“

3. www.tothenew.com
Who Are We?
We are an innovative, end-to-end digital services provider focusing
on Technology, Analytics, Digital Marketing and Content to help
you better engage your end audiences, optimize your marketing
spend as well as maximize ROI for your clients.
We are your strategic digital partner, helping you deliver
stronger value propositions to your clients at lower costs.

4. www.tothenew.com
Who Are We?
For 300+ clients across 30+
countries
Across North America,
Europe and Asia Pacific
Global team size of 600+
across 10 cities
Digital Specialists, App Developers,
Designers and Data Analysts

5. www.tothenew.com
Malaysia
India
Our Clients
USA
Europe
S.E. Asia

6. www.tothenew.com
Our Services
MARKETING TECHNOLOGY
Custom Web and Mobile apps for
your Digital Campaigns
ANALYTICS
Online Consumer and Competitive
insights for your Marketing Strategy
CREATIVE PRODUCTION
Impactful Images and Videos for
your Social Media and Web sites

7. www.tothenew.com
We augment your creative efforts with Image & Video Production services
Our Services > Creative Production
IMAGES & ILLUSTRATIONS
Custom Designs and Illustrations for
Websites / Social Media
INFOGRAPHICS
Visual charts to enhance the
presentation of information and data
ANIMATED VIDEOS
Animation based info videos / how-
to videos to engage the audiences
VIDEO EDITING
Custom Video Editing and Post
Production

8. www.tothenew.com
Custom designed images and illustration for LG Electronics’ Social Media posts
Our Services > Creative Production > Our Works

9. www.tothenew.com
Custom “how-to” animated info-videos for Axis Bank’s Youtube Channel
Our Services > Creative Production > Our Works
https://www.youtube.com/watch?v=yRjx8y1YB9A https://www.youtube.com/watch?v=iUYdEUWtYg0

10. www.tothenew.com
We design and develop innovative Web & Mobile based Sites & Apps to enhance your Digital Marketing
Our Services > Marketing Technology
WEBSITES / MICROSITES
Mobile Responsive websites
integraed with a CMS
SOCIAL APPLICATIONS
Interactive Social Media app development for
your Digital Marketing Campaigns
HTML5 MINI-GAMES
Mini-Game implementation for your
Digital Marketing Campaigns
SOCIAL / E-COMMERCE
Deployment of Facebook or Mini E-
Commerce Portals
MOBILE APPLICATIONS
Implementation of innovative Mobile
Applications for Marketing purposes
ONLINE VIDEO MANAGEMENT
Development of video-based
microsites and Youtube integration

11. www.tothenew.com
Our Services > Marketing Technology > Our Works
FB Campaign App for Sundance Channel’s (AMC
Networks) launch of “Breaking Bad”
Mobile responsive FB App for Tag Heuer’s
“Don’t Crack Under Pressure” Campaign

12. www.tothenew.com
Our Services > Marketing Technology > Our Works
“Accessorize My Home” Marketing Mobile App
for LG Electronics
“Catch The Fly” Mini-Game marketing the movie
“The Karate Kid” for Sony Pictures

13. www.tothenew.com
Our Services > Analytics
SOCIAL MEDIA MONITORING
Global leader in real time social media
monitoring & ORM
DIGITAL AUDIT
We provide actionable insights
to understand online brand perception
DIGITAL RISK MANAGEMENT
We quantify and monitor social media risk
vis-à-vis competition
SOCIAL LEAD GENERATION
Driving leads through social media
channels
DIGITAL CAMPAIGN ANALYSIS
Measure the ROI & refine your
social media strategy
DIGITAL TREND ANALYSIS
Insights about your industry using
millions of social data points
We provide you with Actionable Insights from huge volumes of social, search & web data

14. www.tothenew.com
Our Services > Analytics > Our Works
Competitive Benchmarking analysis for Toyota
against other car brands in the areas of
Association, Awareness, Preference as well as
Sales / Purchase Intention
Consumer Sentiment analysis on Citibank’s
Credit Cards and Promotions

15. www.tothenew.com
Our Services > Analytics > Our Works
Audience Persona analysis for P&G on 3 categories
of “+1 ladies” for a high-end beauty product
Social Lead Generation for Myntra, a leading E-
Commerce Portal in India to discover potential
leads / customers through Social chatter

16. www.tothenew.com
Why TO THE NEW?
• Over 600 employees
• Global presence in 10 cities
• In business for 10 years
• Clients in over 30 countries
• Large agency client base
• Fortune 1000 clients
• Industry Thought Leaders
• Team of Digital Specialists, App
Developers, Designers and Data
Analysts
Established
Clientele
Team
$
Cost-effective
• Competitive, offshore pricing model
• Cost savings and increased profit
margins for your projects
• Comprehensive and Innovative Service
Offering
• Quality work with client testimonials
Quality
Local
• Local presence in the US
• Local account management
• Management team member based locally

17. www.tothenew.com
…presented in
Global conferences
…published 250K+ hrs of video
content online
…achieved Certifications in
various technologies
…have created
1000+ Digital Marketing
campaigns
Our team consists of Thought Leaders and Digital Evangelists who have…
..authored Books &
700+ Blog
Our Team
…developed
200+ Business critical web &
mobile apps

18. www.tothenew.com
Our Awards
Search Engine Journal
TOP 5
Social Analytics
Company
Campaign Asia
MOST
Engaging
Facebook Page
(Singapore)
Economic Times
TOP 5
Digital
Company
(India)
McKinsey Nielson
Client as
#1 BRAND
On Social Media
GOAFEST
Branded Content
BRONZE
for
Samsonite
MAD TechVentures
WINNER
Community &
Social Networks
(Malaysia)

19. www.tothenew.com
First service provider to be certified
in APAC
AWS Advanced Consulting Partner
& Channel Reseller
Advanced Partner of MongoDB
Trusted Partner for Adobe Marketing
Cloud integrated solutions
Silver Partner for Big Data solutions Trusted partner of Google
Strategic Partners

20. www.tothenew.com
What Our Clients Say About us?
After 4 years of relationship and execution of some
very large projects, TO THE NEW is no more a
vendor or a partner. It has become our own
development team (just sitting somewhere else).
Agile methods combined with crack development
team make it a very smooth experience working
with TO THE NEW.
MIKAEL ANDERSSON
Ecommerce Head - Mat.se
We worked with TO THE NEW on a multimonth
project and found them extremely easy and
accommodating to work with, and adept at an
agile workflow. I would highly recommend TO
THE NEW to any company looking for an
excellent web app development resource.
JOSH MELLICKER
CEO, PlatformPurple
JAY SINGH
Co-founder, ViralGains
I highly recommend TO THE NEW for anybody who is
looking for good software development. They are
the best that we have come across so far. So these
guys did really good building our product and I
would highly recommend them to anybody else
TO THE NEW is highly professional and a delight to
work with. They executed all elements of the social
media campaign from beginning to end without
fault. CNBC hugely appreciates the support TO THE
NEW provided to enable us to build a successful
campaign for Bangkok Metropolitan Authority
(BMA).
Kerry Terrant
VP, Advertising Sales, CNBC

21. www.tothenew.com
What Our Clients Say About us?
TO THE NEW have really helped us to move our architecture
into the second decade of the 21st century. We now have
more stable, efficient and reliable systems, they have taken
the headache of those midnight pages off our dev teams
hands and helped them to be more focused on day to day
sprint task which of course improves our velocity.
DAVID EVANS
Technical Director, Adopt-a-pet.com
We had a long debate internally before we
engaged TO THE NEW for native app development
for CarDekho. TO THE NEW's mobile team has played
a critical role in establishing CarDekho as one of the
top apps in India and crossing 1 million mark in a
very short span of time.
AMIT JAIN
CEO and Co-Founder, CarDekho
Social media listening and reporting is a
commodity for many in the industry. What
differentiates TO THE NEW is the attention to
detail and the ability to deliver on their
promises. That is extremely valuable to us.
AIZUDDIN DANIAN
Head, Group Digital Marketing Management,
Malayan Bank
TO THE NEW has come a very long way in a very short time,
and in the process, become a valuable asset for i-Meet! Not
only is their development outstanding, but they make it their
business to understand your business, which results
in a platform that goes beyond initial expectations. They
have been an integral part of our strategic planning, and
their design and creative capabilities are also outstanding.
JOHN PINO
Chairman and CEO, i-Meet.com

22. Contact us
Leon CK Leong
VP Business Development
TO THE NEW Digital
(650) 753-9574
leon.leong@tothenew.com
www.linkedin.com/in/leonck
Speaking Engagements at:
• Conference on Social Media & Mobile
Marketing for Insurance
• KFC Regional Marketing Conference
• iMedia Brand Summit 2014
• MSIG Regional Distribution and
Marketing Conference
• Mobile Monday
Industry Publications in:
• Marketing Magazine / Marketing
Interactive
• The Singapore Marketer
• Business Times
• Straits Times / Sunday Times

23. Client Location
Our Location
Contact us
Let us know how we can
help you. :)
info@tothenew.com
Email us at: