This document is a resume for Leslie D. Herbert who is applying for the position of Director of Marketing/Communications. It summarizes her qualifications including over 10 years of experience in marketing, communications, public relations, and web development for Christian schools. She has a Bachelor's degree in Communication from Florida State University with a focus on Public Relations and Psychology. Her objective is to combine her marketing and communication skills with her passion for Christian education.
1. LESLIE D. HERBERT
7670 Bellemont Ridge, Johns Creek, GA. 30097
770-616-6398
lesgolf@yahoo.com
1
Candidate:
Director
of
Marketing/Communications
Objective
Obtain
a
position
that
will
combine
my
marketing
and
communication
experiences
with
my
passion
for
Christian
education,
so
that
strategic
initiatives
are
successfully
reached,
parents
become
partners
in
the
education
of
their
children,
and
students
are
educated
for
eternity.
Summary
of
Qualifications
• Director
of
Marketing
–
Demonstrated
ability
to
assess,
develop,
implement,
and
direct
an
overall
marketing
strategy,
including
public
relations,
communications,
and
advertising
initiatives
that
articulate
the
school’s
mission
to
internal
and
external
constituents.
Significant
school
growth
during
tenure
with
high
quality,
highly
effective
communications,
news
articles,
newsletters,
magazines,
website
and
advertising,
enhancing
the
schools
overall
brand
and
image
to
the
community.
• Classroom
Teacher
–
Taught
Language
Arts,
Journalism,
Public
Speaking
and
Media
Production.
• Webmaster
–
Responsible
for
all
aspects
of
website
design,
site
management
and
written
school
communication
for
parents,
students,
prospective
families;
responsible
for
site
design,
coding,
functionality
and
testing
with
technical
maintenance
requiring
high
degree
of
attention
to
detail.
• Registrar
–
Assisted
with
implementation
of
RenWeb,
a
web-‐based
information
management
application
for
schools
and
maintained
high
degree
of
accuracy
and
confidentiality
with
school
and
student
records.
• Technology
Aptitude
–
Above
average
knowledge
of
technology
and
various
applications
as
demonstrated
through
marketing
and
webmaster
responsibilities.
Above
average
knowledge
of
coding
(HTML),
web
development
and
video
production
using
select
Adobe
Creative
Suite
applications:
Dreamweaver,
Photoshop,
Premier
Pro,
Illustrator
and
Fireworks.
Knowledge
of
multiple
device
platforms,
media
production
equipment
and
operating
systems.
Working
knowledge
of
Microsoft
Office
and
Pages
(Apple).
• Communication
Skills
–
Ability
to
assess
audience
and
communicate
clearly
based
on
desired
outcome;
above
average
ability
to
articulate
ideas
and
concepts.
Skilled
across
a
variety
of
media,
including
video
and
social
media
platforms.
• Organizational
Skills
–
Highly
organized,
motivated
self-‐starter,
able
to
meet
daily
objectives
and
satisfy
priorities
as
demonstrated
through
administration-‐level
responsibilities,
classroom
teaching
and
by
coordinating
activities
across
multiple
school
levels
and
departments.
Employment
History
Fellowship
Christian
School
10965
Woodstock
Road,
Roswell,
GA
30075
August
2007
–
Present
Bridgeway
Christian
Academy
4755
Kimball
Bridge
Road,
Alpharetta,
GA
30005
August
2003
–
June
2007
Education
2. LESLIE D. HERBERT
7670 Bellemont Ridge, Johns Creek, GA. 30097
770-616-6398
lesgolf@yahoo.com
2
B.S.
Communication,
Florida
State
University
Major
track
of
study
–Public
Relations
Minor
track
of
study
-‐
Psychology