No small business can launch a successful marketing campaign without the right tools to support their decisions. Unfortunately, most tools out there are created for enterprise-level businesses (with the budget to match.) Here are some of our favorite free tools that every business, large and small, can use to enhance their marketing.
2. Answer The
Public
1.
Use it to determine the topics and
questions surrounding the primary
keywords you want to rank for.
http://answerthepublic.com/
3. Open Site
Explorer
2.
Use it to understand your link
profile and that of your competitors
to build your Domain Authority.
https://moz.com/researchtools/ose/
4. SEO Spider
3.
Use it for finding broken
links, auditing your
redirects, finding pages
that are missing meta data,
and finding duplicate
content at a URL level.
https://www.screamingfrog.
co.uk/seo-spider/