Audience Insights to Power your Brand Strategy

•

2 j'aime•885 vues

New audience insights about LinkedIn members in Australia. Presented at LinkedIn's event BrisbaneConnect:14.

Marketing Sports Technologie

Photo: Flickr user ‘plasticbag’ https://creativecommons.org/licenses/by/2.0/

Photo: Flickr user ‘plasticbag’ https://creativecommons.org/licenses/by/2.0/ Data Source: Nielsen NetView

Photo: Flickr user ‘plasticbag’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

Photo: Flickr user ‘Nick Gregan’ https://creativecommons.org/licenses/by/2.0/

Data Source: Internal LinkedIn DataPhoto: Flickr user ‘Nick Gregan’ https://creativecommons.org/licenses/by/2.0/

Photo: Flickr user ‘Kaybee07’ https://creativecommons.org/licenses/by/2.0/

Photo: Flickr user ‘Kaybee07’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

Photo: Flickr user ‘rawartistmedia’ https://creativecommons.org/licenses/by/2.0/

Data Source: Internal LinkedIn DataPhoto: Flickr user ‘rawartistmedia’ https://creativecommons.org/licenses/by/2.0/

Photo: Flickr user ‘rawartistmedia’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

Photo: Flickr user ‘andrewjsan’ https://creativecommons.org/licenses/by/2.0/

Photo: Flickr user ‘andrewjsan’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

Contenu connexe

Similaire à Audience Insights to Power your Brand Strategy

NGT 2014 - Test smart dress smart

Francois Le Notre

Moving from Nice to Necessary: Academic Libraries and Communities Collaborat...

Buffy Hamilton

Eportfolio futures

Vanguard Visions

Breaking down the barriers - visitors, residents and user-orientated communic...

Ian Clark

Breaking down the barriers - visitors, residents and user-orientated communi...

Ian Clark

The library without walls

jessthomas49

People, Partnerships, and Participatory Culture: Librarianship of the People...

Buffy Hamilton

Plings Developer Afternoon 2nd April @Google

Steven Flower

Online Community - Friends and Experts

Patrick Daniels

It is important to understand that in a world where technology is continuously changing and developing, that the level of privacy that we want will not correlate with the level of access we want to the online world. With the increased mobility of online access, along with the increased mediums through which to store and share personal information, comes the added understanding that complete and secure privacy is not possible. With this understanding, it is also important to use caution when uploading personal information online as well as being careful who the information is being sent to.

Is Online Privacy a Thing of the Past?

Aleque Juneau

Catherine Rigg

Online Colaboration & Digital citizenship

Sonya Engelen

Final presentation

Sonya Engelen

Danny elliott 4.4 final ppp slide show

Danny Elliott

Similaire à Audience Insights to Power your Brand Strategy (14)

NGT 2014 - Test smart dress smart

Moving from Nice to Necessary: Academic Libraries and Communities Collaborat...

Eportfolio futures

Breaking down the barriers - visitors, residents and user-orientated communic...

Breaking down the barriers - visitors, residents and user-orientated communi...

The library without walls

People, Partnerships, and Participatory Culture: Librarianship of the People...

Plings Developer Afternoon 2nd April @Google

Online Community - Friends and Experts

Is Online Privacy a Thing of the Past?

Online Colaboration & Digital citizenship

Final presentation

Danny elliott 4.4 final ppp slide show

Plus de LinkedIn

APAC LinkedIn Quarterly Product Release Webcast

How to Generate Quality B2B Leads

Mark Ritson - Australian agency influencer of the year 2017

Daniel Hochuli - Australian agency influencer of the year 2017

Australian agency influencer program 2017

Telling your company story

Blogging 101

Content on LinkedIn

Optimising your LinkedIn profile

Welcome to our Q1 2017 Quarterly Product Release webcast. A new, consolidated approach to how we inform customers of new features and enhancements All product updates will be available in our Product Updates Hub: https://lnkd.in/productupdates To increase your reach into and success engaging qualified candidates, LinkedIn Talent Solutions recently announced 3 new product updates: Open Candidates, Apply Starters, and Contractor Targeting. This webcast takes a deep-dive into these features — along with other recent product enhancements, empowering users to start benefiting from them right away.

Q1 2017 Product Updates Webcast: Find talent and candidates open to new oppor...

With the new LinkedIn Career Pages, it's now easier than ever to measure your employer brand performance. This webcast session covered how the new LinkedIn Career Pages will optimise results and, more importantly, help you measure success to ensure further employer brand investment. You’ll learn: - What's new? The power of the enhanced Analytics section and the most relevant metrics you should be keeping track of - How will the business benefit? How these analytics can be applied to justify further investment, adjust your talent brand approach or extend reach through employee engagement - Who's already seeing results? Explore examples and hear about other customers’ return on investment (ROI) from their new Career Pages

Customer Webcast: Measuring employer brand success with the new LinkedIn Care...

LinkedIn Customer Webcast: Building a personalised candidate experience

LinkedIn and Hootsuite partnered to develop new research on how technology and social media is transforming the financial services industry. With trust suffering post GFC, technological disruption has shifted Australian preferences and demand for financial products and services. Customer relationships have become increasingly digital and financial services executives must adapt to compete in the face of digital disruption. At this exclusive executive event, we shared key insights from the research paper. Including the future role of the executive within the Australian financial services industry. Through keynotes and panel discussions attendees learnt about: Digital disruption across FSI in Australia -The impact of technology on customer expectations -Social media as a tool to capitalise on disruption -The role of leaders and executives within FSI

The New Role of Executives in the Financial Services Industry

Creating Sponsored Content Posts that Earn Engagement

The Rise of the Modern Traveller

On average, a company’s employees have 10 times as many connections as a company has followers! So what better way to amplify your talent brand message than through your own employees? Building an engaged employee base helps you retain the great talent you already have and attract new, qualified people to come work for your organization. But how exactly do you do that? Hear Talent Brand Consultants Natasha Stoeckel & Inez Chan who will teach you how to turn your employees into advocates for your talent brand. You will learn: - How to promote your brand internally - How to boost your referrals & social media advocacy - How to facilitate employee created content, and more.

Employee to Advocate: Amplify your talent brand through employee engagement

Now, more than ever, your employment brand needs to be working hard to attract and retain top talent. Join us for a 45-minute webcast to uncover where HR & Talent Acquisition leaders should focus in the year ahead to be competitive. Jessica Tucci, National Employer Brand Leader at PWC and Kit Foong, Regional Business Development Director - APAC at Universum will talk about: How you can define key audiences and develop a targeted talent attraction strategy How to define a content strategy to engage effectively online How you can use your Employer Brand to differentiate yourself from your competition

Employer Branding - get ahead of the curve 2017

The Convergence of Sales & Marketing

Talent in the Australian Public Sector [Webcast slides]

Plus de LinkedIn (20)

APAC LinkedIn Quarterly Product Release Webcast

How to Generate Quality B2B Leads

Mark Ritson - Australian agency influencer of the year 2017

Daniel Hochuli - Australian agency influencer of the year 2017

Australian agency influencer program 2017

Telling your company story

Blogging 101

Content on LinkedIn

Optimising your LinkedIn profile

Q1 2017 Product Updates Webcast: Find talent and candidates open to new oppor...

Customer Webcast: Measuring employer brand success with the new LinkedIn Care...

LinkedIn Customer Webcast: Building a personalised candidate experience

The New Role of Executives in the Financial Services Industry

Creating Sponsored Content Posts that Earn Engagement

The Rise of the Modern Traveller

Employee to Advocate: Amplify your talent brand through employee engagement

Employer Branding - get ahead of the curve 2017

The Convergence of Sales & Marketing

Talent in the Australian Public Sector [Webcast slides]

Dernier

Resumé Karina Perez | Digital Strategist

Karina Perez

Distribution Ad Platform_ The Role of Distribution Ad Network.pdf

Transports Advertising

Elevating Your Digital Presence by Evitha.pdf

evithatojoparel

TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf

Social Samosa

Instant digital issuance (IDI) creates a pre-activated digital version of a new or reissued card before physical card delivery. These digital cards, available for immediate use in a digital wallet for online shopping, are highly popular with consumers, especially younger, tech-savvy cardholders. The right customer communications for Instant Digital Issuance (IDI) can boost engagement and spend. Our card marketing experts have assembled an IDI overview with definitions and best practices for the critical first touch, including examples from Chase, SoFi, Venmo, Affirm, Bank of America and Chime.

Instant Digital Issuance: An Overview With Critical First Touch Best Practices

Media Logic

W.H.Bender Quote 61 -Influential restaurant and food service industry network...

William (Bill) H. Bender, FCSI

The Impact Of Social Media Advertising.pdf

ishikajaiswal116

4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN

Cara Menggugurkan Kandungan 087776558899

Social Media Marketing Portfolio - Maharsh Benday

MaharshBenday

The Art of sales from fictional characters.

Bharathi sakthi

2024 Social Trends Report V4 from Later.com

nmislamchannal

VIP Call Girls Dongri WhatsApp +91-9833363713, Full Night Service

meghakumariji156

It’s never been easier to get your Google Shopping Ads campaigns up and running…but there’s also never been this much competition. So how can you ensure you’re maximizing ROI on your ad spend? Let us help. Watch this panel discussion tailored for retailers and brands eager to elevate their ecommerce strategy through Google Shopping Ads. You’ll hear the ways to craft compelling product listings using Google Merchant Center Next, strategically bid on keywords, and leverage audience targeting to reach the right customers at the right time. We’ll show you: - How to reduce costs while maximizing ROI using the entire Google Ads ecosystem. - The ways to target new shoppers with keyword bidding while maintaining engagement with your current audience. - How to set up Google Shopping feeds flawlessly with Google Merchant Center Next. In this engaging session, Bryan Butler, Joshua Young, and Ben Riggle will unpack the ways to create powerful product listings and measure your success using best-in-class metrics. If you’re an ecommerce brand or retailer using Google Shopping Ads, you won’t want to miss this discussion.

[Expert Panel] New Google Shopping Ads Strategies Uncovered

Search Engine Journal

Best 5 Graphics Designing Course In Chandigarh

hamitthakurdma01

In the realm of archaeology and linguistics, few artifacts hold the mystique and historical significance of the Rosetta stone. This unassuming slab of black basalt, discovered in 1799 by French soldiers during Napoleon’s campaign in Egypt, has since become synonymous with deciphering ancient mysteries. The Rosetta Stone, named after the town near where it was found, stands as a remarkable testament to human ingenuity and the relentless pursuit of understanding.

Unveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptx

elizabethella096

Alpha Media March 2024 Buyers Guide.pptx

Dave McCallum

Optimizing Your Marketing with AI-Powered Prompts

Vbout.com

Aligarh Hire 💕 8250092165 Young and Hot Call Girls Service Agency Escorts

meghakumariji156

Affiliate Marketing is a dynamic and lucrative method of earning income online, where individuals or businesses promote products or services and receive a commission for each sale, lead, or action generated through their referral. At its core, affiliate marketing operates on the principle of revenue sharing, where merchants reward affiliates for driving traffic or sales to their business. Understanding the Basics Affiliate Marketing is rooted in the concept of performance-based marketing. Instead of paying for traditional advertising methods upfront, merchants pay affiliates only when a specific action is completed, such as a sale, lead, or click. This performance-based model aligns the interests of both parties, as affiliates are incentivized to generate results for the merchants they promote. How Affiliate Marketing Works: The process of affiliate marketing typically involves three primary parties: the merchant, the affiliate, and the customer. The merchant, also known as the advertiser or retailer, is the entity that sells the product or service. The affiliate, often referred to as the publisher, promotes the merchant's products or services through various marketing channels. The customer, of course, is the individual who makes a purchase or takes the desired action. When a customer clicks on an affiliate link and completes the desired action, such as making a purchase, the affiliate earns a commission. This commission can vary depending on the merchant's affiliate program and the terms of the agreement between the merchant and the affiliate. The Role of Affiliates, Merchants, and Customers Affiliates play a crucial role in the success of affiliate marketing by leveraging their platforms, audience, and marketing skills to drive traffic and sales for merchants. Affiliates can range from individuals with personal blogs and socialHow Affiliate Marketing Works: The process of affiliate marketing typically involves three primary parties: the merchant, the affiliate, and the customer. The merchant, also known as the advertiser or retailer, is the entity that sells the product or service. The affiliate, often referred to as the publisher, promotes the merchant's products or services through various marketing channels. The customer, of course, is the individual who makes a purchase or takes the desired action. When a customer clicks on an affiliate link and completes the desired action, such as making a purchase, the affiliate earns a commission. This commission can vary depending on the merchant's affiliate program and the terms of the agreement between the merchant and the affiliate. The Role of Affiliates, Merchants, and Customers Affiliates play a crucial role in the success of affiliate marketing by leveraging their platforms, audience, and marketing skills to drive traffic and sales for merchants. Affiliates can range from individuals with personal blogs and social media accounts to large scale Marketing Institution

Mastering Affiliate Marketing: A Comprehensive Guide to Success

Abdulsamad Lukman

Lead generation is the process of attracting and converting potential customers into leads – individuals or organizations who have shown interest in your product or service. This involves tactics like targeted advertising, content marketing, and networking to capture the attention of potential leads and encourage them to provide their contact information or engage with your business. The ultimate goal is to nurture these leads through the sales funnel, turning them into paying customers. Effective lead generation strategies focus on understanding the needs and preferences of your target audience, offering valuable content or solutions, and building relationships to establish trust and credibility

Gain potential customers through Lead Generation

vidhyalakshmiveerapp

Dernier (20)

Resumé Karina Perez | Digital Strategist

Distribution Ad Platform_ The Role of Distribution Ad Network.pdf

Elevating Your Digital Presence by Evitha.pdf

TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf

Instant Digital Issuance: An Overview With Critical First Touch Best Practices

W.H.Bender Quote 61 -Influential restaurant and food service industry network...

The Impact Of Social Media Advertising.pdf

4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN

Social Media Marketing Portfolio - Maharsh Benday

The Art of sales from fictional characters.

2024 Social Trends Report V4 from Later.com

VIP Call Girls Dongri WhatsApp +91-9833363713, Full Night Service

[Expert Panel] New Google Shopping Ads Strategies Uncovered

Best 5 Graphics Designing Course In Chandigarh

Unveiling the Legacy of the Rosetta stone A Key to Ancient Knowledge.pptx

Alpha Media March 2024 Buyers Guide.pptx

Optimizing Your Marketing with AI-Powered Prompts

Aligarh Hire 💕 8250092165 Young and Hot Call Girls Service Agency Escorts

Mastering Affiliate Marketing: A Comprehensive Guide to Success

Gain potential customers through Lead Generation

Audience Insights to Power your Brand Strategy

6. Photo: Flickr user ‘plasticbag’ https://creativecommons.org/licenses/by/2.0/

7. Photo: Flickr user ‘plasticbag’ https://creativecommons.org/licenses/by/2.0/ Data Source: Nielsen NetView

8. Photo: Flickr user ‘plasticbag’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

9. Photo: Flickr user ‘plasticbag’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

10. Photo: Flickr user ‘plasticbag’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

11. Photo: Flickr user ‘plasticbag’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

12.

13.

14. Photo: Flickr user ‘Nick Gregan’ https://creativecommons.org/licenses/by/2.0/

15. Data Source: Internal LinkedIn DataPhoto: Flickr user ‘Nick Gregan’ https://creativecommons.org/licenses/by/2.0/

16. Data Source: Internal LinkedIn DataPhoto: Flickr user ‘Nick Gregan’ https://creativecommons.org/licenses/by/2.0/

17. Data Source: Internal LinkedIn DataPhoto: Flickr user ‘Nick Gregan’ https://creativecommons.org/licenses/by/2.0/

18. Data Source: Internal LinkedIn DataPhoto: Flickr user ‘Nick Gregan’ https://creativecommons.org/licenses/by/2.0/

19.

20.

21. Photo: Flickr user ‘Kaybee07’ https://creativecommons.org/licenses/by/2.0/

22. Photo: Flickr user ‘Kaybee07’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

23. Photo: Flickr user ‘Kaybee07’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

24. Photo: Flickr user ‘Kaybee07’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

25. Photo: Flickr user ‘Kaybee07’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

26. Photo: Flickr user ‘Kaybee07’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

27.

28.

29. Photo: Flickr user ‘rawartistmedia’ https://creativecommons.org/licenses/by/2.0/

30. Data Source: Internal LinkedIn DataPhoto: Flickr user ‘rawartistmedia’ https://creativecommons.org/licenses/by/2.0/

31. Data Source: Internal LinkedIn DataPhoto: Flickr user ‘rawartistmedia’ https://creativecommons.org/licenses/by/2.0/

32. Data Source: Internal LinkedIn DataPhoto: Flickr user ‘rawartistmedia’ https://creativecommons.org/licenses/by/2.0/

33. Photo: Flickr user ‘rawartistmedia’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

34. Photo: Flickr user ‘rawartistmedia’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

35.

36.

37. Photo: Flickr user ‘andrewjsan’ https://creativecommons.org/licenses/by/2.0/

38. Photo: Flickr user ‘andrewjsan’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

39. Photo: Flickr user ‘andrewjsan’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

40. Photo: Flickr user ‘andrewjsan’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

41. Photo: Flickr user ‘andrewjsan’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

42. Photo: Flickr user ‘andrewjsan’ https://creativecommons.org/licenses/by/2.0/ Data Source: Internal LinkedIn Data

Audience Insights to Power your Brand Strategy

Recommandé

Recommandé

Contenu connexe

Similaire à Audience Insights to Power your Brand Strategy

Similaire à Audience Insights to Power your Brand Strategy (14)

Plus de LinkedIn

Plus de LinkedIn (20)

Dernier

Dernier (20)

Audience Insights to Power your Brand Strategy