Outdoor Live Video Streaming: Key to Content
Strategy
Live streaming should already be part of any content
creator's repertoire; all major social media players
have integrated advanced live streaming capabilities
into their platforms. It's not only broadcast networks
and entertainment outlets looking to stream live video
content to online destinations. We're seeing
Corporate, Education, Houses of Worship, and
Government embrace the technology to reach and
engage with larger audiences. Outdoor live streaming
for various markets is probably the biggest growth
area for live right now.

Outdoor live streaming has become a pivotal element
for many different segments , applications, and users
including:
Sports teams – live streaming games at home and
away, following the teams on the road
Music and entertainment events/festivals –
expanding their reach and boosting their brand by
sharing festival live shows and backstage events with
their followers
Wedding videographers – live streaming weddings
allows the couple’s loved ones to feel part of the
special moment even if they can't attend
Advertising companies and B2C/B2B brands –
replacing costly commercials with real-
time, meaningful interactions with their customer base
Vloggers and social media influencers – going live
as they cover their real-life experiences to increase
viewership and engage their followers

Taking Live Streams to the Next Level
Whether you're live streaming for sports, news, music
concerts, politics, religious events, or video blogs,
dynamic outdoor live streams can increase brand
popularity, website traffic, product sales, viewership
and much more.
However, planning an outdoor live stream can be
intimidating for content creators who are used to
producing live video in their studio, literally pushing
them out of their comfort zone to the outdoors where
they have far less control over the conditions that
they're streaming in. Fortunately, streaming in the
great outdoors doesn't need to be as scary as it
sounds.

Outdoor live streaming Success Stories
We've heard dozens of stories from Solo users all
over the world about how they were able to
successfully live stream outdoor events to thousands
of online viewers.
French FootGolf Association
In an effort to spread awareness about the little-
known sport of "FootGolf", the AFFG's teams
broadcast live competition footage on the FootGolf
France Facebook Live account. The entire event took
place over several large golf courses and was
broadcast for nearly 5 hours. >>Read More
No Boundaries Outdoors
Stephen Heywood ventured out to get high-quality
video and audio of the natural world for his live web
show, No Boundaries Outdoors. He field-tests
products for the hunting and fishing industry,
providing comprehensive reviews during his live
outdoor streams. >>Read More

Read the full article
http://get.gosolo.tv/blog/outdoor-live-streaming