SlideShare une entreprise Scribd logo
1  sur  37
Delivering Quality Digital
Insurance Applications
Amir Rozenberg, Director of Product
Agenda
5/23/2017 2© 2015, Perfecto Mobile Ltd. All Rights Reserved.
KEY TRENDS GUIDING INSURANCE STRATEGIES
INNOVATIONS IN INSURANCE APPLICATIONS
ENSURING ONGOING QUALITY
OF MODERN INSURANCE APPS
NEXT STEPS
5/23/2017 3© 2015, Perfecto Mobile Ltd. All Rights Reserved.
Digital Engagement
Transition
5/23/2017 4© 2015, Perfecto Mobile Ltd. All Rights Reserved.
Consumers adopting digital insurance
5/23/2017 6© 2015, Perfecto Mobile Ltd. All Rights Reserved.
The business perspective
5/23/2017 8© 2015, Perfecto Mobile Ltd. All Rights Reserved.
Source: A.T. Kearney
Source: eConsultancy UK
Cross vertical
Digital apps evolving to user-
centric
5/23/2017 10© 2015, Perfecto Mobile Ltd. All Rights Reserved.
Image Source: ReMarkgroup.com
Multi Channel
Multi Screen
Personalization
Promotions
Streamlined
Enriched
Digital technology enabling new business models and
user flows
5/23/2017 11© 2015, Perfecto Mobile Ltd. All Rights Reserved.
Tracking customers’ buying events to customize
offerings
5/23/2017 12© 2015, Perfecto Mobile Ltd. All Rights Reserved.
The new face of the
insurance: leveraging
onboard sensors
Let’s talk about..
Delivery pipeline- In theory
PLAN CODE BUILD TEST RUN
New Functionality
(Innovation)
Users
User experience
Delivery pipeline- reality..
PLAN CODE BUILD TEST RUN
New Functionality
(Innovation) bugs
Users
User experience
Gaps in digital test coverage –
impact user experience, brand and adoption
Delivery pipeline- reality..
New Functionality
(Innovation)
PLAN CODE BUILD TEST RUN
bugs
Users
User experience
Gaps in digital test coverage –
impact user experience, brand and adoption
Bug fixes backlog –
impact velocity
Bug fixes – unplanned work
(found in QA or Production)
bottlenecks
Delivery pipeline- reality..
New Functionality
(Innovation)
PLAN CODE BUILD TEST RUN
bugs
Users
User experience
Bug fixes backlog –
impact velocity
Bug fixes – unplanned work
(found in QA or Production)
bottlenecks
$$$$
$$$
$
Focus on quality too late in SDLC –
impact cost and velocity
Gaps in digital test coverage –
impact user experience, brand and adoption
Delivery pipeline- reality..
New Functionality
(Innovation)
PLAN CODE BUILD TEST RUN
bugs
Users
User experience
Bug fixes – unplanned work
(found in QA or Production)
bottlenecks
$$$$
$$$
$
Maximize Digital
Test Coverage
Maximize
% of Automation
Feedback
LoopTime
Quality Across
Dev-QA-Ops
Shift left Shift right
FOUR PILLARS OF SUCCESS
Shifting Left Lowers Cost of Quality
$33 $390 $1,365 $10,595
$72,800
0.40 5 16
127
872
-
100
200
300
400
500
600
700
800
900
1,000
$-
$10,000
$20,000
$30,000
$40,000
$50,000
$60,000
$70,000
$80,000
$90,000
$100,000
Plan Code Build QA Run
HourstoFix
CosttoFix
Direct Cost to Find/Fix a Defect by SDLC Stage
11x
40x
316x
2,179x
Relative cost
Source: Adapted from ALM Forum, BofA
Minimal Required Capabilities
Minimum Required Capabilities for Success
5/23/2017 23© 2015, Perfecto Mobile Ltd. All Rights Reserved.
MAXIMIZE DIGITAL
TEST COVERAGE
 Digital market coverage: all platforms + all mobile sensors
 Same-day platform support
 Test realistic user experience scenarios
ACHIEVE HIGH
DEGREE OF
AUTOMATION
 Automation of your full delivery pipeline
 Automate 90% of more of your test cases
 Use industry standard automation frameworks
 24/7 managed test environment
INTEGRATE LAB
ACROSS
DEV-TEST-OPS
 Full lab access from within your IDE of choice
 Test during coding, test in CI, test in QA, test in production
FAST FEEDBACK
 Digital centric view of test reports across platforms
 Fast defect drill down: suite  test  logical step  debug data
SUCCESS
Continuous Quality Lab
By Perfecto
Cloud Based Quality Platform For The Digital Era
5/23/2017 25© 2015, Perfecto Mobile Ltd. All Rights Reserved.
Open & Integrated
into Dev/Test/Ops
Any test tool
Any CI server
Any test framework
Any IDE
Any Location
Code/Debug
Functional
Test
Performance
Test
Production
Insight
One Lab for all Digital Platforms
Reporting & Analytics
Wind Tunnel Layer
Customer
Support
Browsers Desktops Mobile Devices IoT
Architected for Digital
Quality at High Velocity
5/23/2017 26© 2015, Perfecto Mobile Ltd. All Rights Reserved.
Maximize
Digital Test
Coverage
Maximize
% of
Automation
1. Cloud-first architecture total reliability,
unlimited scale, secure, global and available
24/7
2. Platform connectivity layer™ (PCL)
architecture
• Making open source enterprise grade
• Enables high test automation coverage
3. One Script, One Lab for all digital platforms
4. Embedded into your toolchain to
streamline activities
5. WindTunnel™ Layer persona based user
environment testing for true digital coverage
6. DigitalZoom™ Reporting provides cross
platform visibility and fast drill down
Quality Across
Dev-QA-Ops
Fast Feedback
Loop
FOUR PILLARS OF SUCCESS
Cloud-first Architecture
An Enterprise Grade Cloud to Meet Your Growing Needs
Unlimited Platform
Scalability
Uncompromised Security
Hosted ≠ Cloud
• Network
Operations team
• Support Desk
• Infrastructure
monitoring
24x7
14 Global data
centers
• High Availability
architecture
• Auto recovery
• Data recoveryWorld
Class
Perfecto PCL™ - Architectural Workflow
5/23/2017 28© 2015, Perfecto Mobile Ltd. All Rights Reserved.
Perfecto PCL™
Open Source
PCL™
Enterprise Grade
Environment Capabilities
AutomationAutomation
Real user
environment
Enterprise
Grade
MAKING
OPEN-SOURCE
ENTERPRISE
READY
Perfecto PCL™
PCL™
Automation
Real user
environment
Enterprise
Grade
Enterprise
Security
24X7 Support
Scale &
Flexible
Roles &
Permissions
Proven Same Day Support For New Platforms
GPS Injection
Network
Virtualization
Single User
Performance
Global Cloud
Coverage
System Level
Control
Parallel exe
& Cross
Platform
OCR & Image
Recognition
Rich Reports
Open Source
iOS &
Android
Native Object
Recognition
CI Support
MAKING
OPEN-SOURCE
ENTERPRISE
READY
One Script, One Lab for all Digital Platforms
5/23/2017 31© 2017, Perfecto Mobile Ltd. All Rights Reserved.
Server side
logic
Client side logic
(browser) Platforms / screens
sizes
One coherent test strategy for Responsive Web Apps
Responsive Web Application
One Application logic to test Multiple Display Sizes
1
2
All capabilities available to test all platforms
(location, network, OCR, visual validation, etc.)
Easily compare between platforms
(Functional & performance.)
One Responsive Web App
One Script
One Lab
All digital platforms
Embedded into your
toolchain
Rich UI Plugin Embeds Lab Into Any IDE
Experience faster scripting and editing from within the environment you know
Fully Interact with the lab from within any IDE
Perfecto Plugin
1. Plug-in includes full access to the lab
2. Create & edit script in any language
or IDE
3. One UI for entire workflow
4. Works with all leading IDE’s
Perfecto Rich Plugin
Any IDE
WINDTUNNEL™ LAYER Persona based user condition testing
End user condition testing – made easy
Name: Sara
Location: London
Device: iphone 7, Android
N
Carrier: BT
Network condition: 3G
Background apps:
instagram
Align coverage
planning to
business priorities
& target market
Automate lab
configuration to desired
end user condition
Communicate
application quality
risks in business
terms
 All user conditions on all digital platforms for true digital coverage
 A set of conditions defined by a named persona
 Persona info is integrated into analysis and reporting
True Digital Coverage
DigitalZoom™ Reports - Visibility, Traceability, Fast
Analysis
5/23/2017 34© 2015, Perfecto Mobile Ltd. All Rights Reserved.
• One cloud BI Reporting system from executive to root cause analysis for engineers
• Full Flexibility to view any granularity
• One click drill down with full traceability between reporting levels
• Out-of-the-box digital relevant filters + Build any custom filters
• Collaboration capabilities for remote joint analysis
• Digital View
• Fast analysis
• Fast feedback
loop
Quantum-based Modern Production Insight
Scheduler
Recurring test executions
Perfecto Cloud
Perfecto
Reporting
AlertsReports
Customer BI platforms
Open API
Other Data
Sources
VM
Streamline the process
Performance
Security
Accessibility
Customers
Financial ServicesTelecomm
Other Retail Manufacturing
Retail Insurance Travel
Challenge
High Cost of Quality Unplanned Security
Expenses
Security and
Compliance
Solution
Results
Test Automation Cost Reduction Security
Compliance
Optimized
Resources
Thank You

Contenu connexe

Tendances

Continuous delivery mobile application development
Continuous delivery mobile application developmentContinuous delivery mobile application development
Continuous delivery mobile application development
Thoughtworks
 
How to Scale Digital App Testing With Jenkins & Automation You Can Trust
How to Scale Digital App Testing With Jenkins & Automation You Can TrustHow to Scale Digital App Testing With Jenkins & Automation You Can Trust
How to Scale Digital App Testing With Jenkins & Automation You Can Trust
Perfecto by Perforce
 

Tendances (20)

Keeping Your Continuous Test Automation Suites Continuously Valuable in DevOps
Keeping Your Continuous Test Automation Suites Continuously Valuable in DevOpsKeeping Your Continuous Test Automation Suites Continuously Valuable in DevOps
Keeping Your Continuous Test Automation Suites Continuously Valuable in DevOps
 
Accelerating Digital Transformation With API Lifecycle & Test Automation
Accelerating Digital Transformation With API Lifecycle & Test AutomationAccelerating Digital Transformation With API Lifecycle & Test Automation
Accelerating Digital Transformation With API Lifecycle & Test Automation
 
Continuous delivery mobile application development
Continuous delivery mobile application developmentContinuous delivery mobile application development
Continuous delivery mobile application development
 
5 Mobile App Trends & What They Mean for Dev & Testing
5 Mobile App Trends & What They Mean for Dev & Testing5 Mobile App Trends & What They Mean for Dev & Testing
5 Mobile App Trends & What They Mean for Dev & Testing
 
Cloud Testing Has Never Been Easier or More Accessible
Cloud Testing Has Never Been Easier or More AccessibleCloud Testing Has Never Been Easier or More Accessible
Cloud Testing Has Never Been Easier or More Accessible
 
Test Automation for Mobile Applications: A Practical Guide
Test Automation for Mobile Applications: A Practical GuideTest Automation for Mobile Applications: A Practical Guide
Test Automation for Mobile Applications: A Practical Guide
 
Intro to Automation Using Perfecto's CQ Lab
Intro to Automation Using Perfecto's CQ LabIntro to Automation Using Perfecto's CQ Lab
Intro to Automation Using Perfecto's CQ Lab
 
Keeping Your Continuous Test Automation Continuously Valuable
Keeping Your Continuous Test Automation Continuously ValuableKeeping Your Continuous Test Automation Continuously Valuable
Keeping Your Continuous Test Automation Continuously Valuable
 
Webinar: Automate Your Environment Provisioning for Mobile App Development
Webinar: Automate Your Environment Provisioning for Mobile App Development Webinar: Automate Your Environment Provisioning for Mobile App Development
Webinar: Automate Your Environment Provisioning for Mobile App Development
 
TechTalk: Getting to Know Perfecto
TechTalk: Getting to Know PerfectoTechTalk: Getting to Know Perfecto
TechTalk: Getting to Know Perfecto
 
DevOps for Mobile: Delivering a 5-Star App Experience to Your Mobile Users
DevOps for Mobile: Delivering a 5-Star App Experience to Your Mobile UsersDevOps for Mobile: Delivering a 5-Star App Experience to Your Mobile Users
DevOps for Mobile: Delivering a 5-Star App Experience to Your Mobile Users
 
Launch Better Apps, Faster - Perfecto & Orasi Joint Webinar Sldies
Launch Better Apps, Faster - Perfecto & Orasi Joint Webinar SldiesLaunch Better Apps, Faster - Perfecto & Orasi Joint Webinar Sldies
Launch Better Apps, Faster - Perfecto & Orasi Joint Webinar Sldies
 
Managing Continuous Delivery of Mobile Apps - for the Enterprise
Managing Continuous Delivery of Mobile Apps - for the EnterpriseManaging Continuous Delivery of Mobile Apps - for the Enterprise
Managing Continuous Delivery of Mobile Apps - for the Enterprise
 
Leveraging Visual Testing with Your Functional Tests
Leveraging Visual Testing with Your Functional TestsLeveraging Visual Testing with Your Functional Tests
Leveraging Visual Testing with Your Functional Tests
 
DevGeekWeek 2017 Inflectra Meetup in Herzliya Presentation
DevGeekWeek 2017 Inflectra Meetup in Herzliya PresentationDevGeekWeek 2017 Inflectra Meetup in Herzliya Presentation
DevGeekWeek 2017 Inflectra Meetup in Herzliya Presentation
 
How to Scale Digital App Testing With Jenkins & Automation You Can Trust
How to Scale Digital App Testing With Jenkins & Automation You Can TrustHow to Scale Digital App Testing With Jenkins & Automation You Can Trust
How to Scale Digital App Testing With Jenkins & Automation You Can Trust
 
Continuous Integration for Mobile App Testing
Continuous Integration for Mobile App TestingContinuous Integration for Mobile App Testing
Continuous Integration for Mobile App Testing
 
Testing NodeJS, REST APIs and MongoDB with UFT
Testing NodeJS, REST APIs and MongoDB with UFTTesting NodeJS, REST APIs and MongoDB with UFT
Testing NodeJS, REST APIs and MongoDB with UFT
 
Juc oct 2014 final
Juc oct 2014 finalJuc oct 2014 final
Juc oct 2014 final
 
How Digital Changed the Game... and how to cross platform test for it
How Digital Changed the Game... and how to cross platform test for itHow Digital Changed the Game... and how to cross platform test for it
How Digital Changed the Game... and how to cross platform test for it
 

Similaire à How To Sell Into Insurance with Perfecto

Similaire à How To Sell Into Insurance with Perfecto (20)

Telliant-Pres-_9-2-22 (1).pdf
Telliant-Pres-_9-2-22 (1).pdfTelliant-Pres-_9-2-22 (1).pdf
Telliant-Pres-_9-2-22 (1).pdf
 
Voip automation framework
Voip automation frameworkVoip automation framework
Voip automation framework
 
5 Stages of Digital Quality Maturity
5 Stages of Digital Quality Maturity5 Stages of Digital Quality Maturity
5 Stages of Digital Quality Maturity
 
The new developer experience
The new developer experienceThe new developer experience
The new developer experience
 
Cigniti Independent Software Testing Services
Cigniti Independent Software Testing ServicesCigniti Independent Software Testing Services
Cigniti Independent Software Testing Services
 
Indus Aviation Systems LLP
Indus Aviation Systems LLPIndus Aviation Systems LLP
Indus Aviation Systems LLP
 
Pivotal Overview: Canadian Team
Pivotal Overview: Canadian TeamPivotal Overview: Canadian Team
Pivotal Overview: Canadian Team
 
Lunch and Learn and Sneakers
Lunch and Learn and SneakersLunch and Learn and Sneakers
Lunch and Learn and Sneakers
 
Which Application Modernization Pattern Is Right For You?
Which Application Modernization Pattern Is Right For You?Which Application Modernization Pattern Is Right For You?
Which Application Modernization Pattern Is Right For You?
 
Jesse Pulfer Pivotal Overview June 2018
Jesse Pulfer Pivotal Overview June 2018Jesse Pulfer Pivotal Overview June 2018
Jesse Pulfer Pivotal Overview June 2018
 
Tips to Improve Retail Mobile App Testing
Tips to Improve Retail Mobile App TestingTips to Improve Retail Mobile App Testing
Tips to Improve Retail Mobile App Testing
 
Software Quality Management in Wipro and case tools ,Wipro Introduction and c...
Software Quality Management in Wipro and case tools ,Wipro Introduction and c...Software Quality Management in Wipro and case tools ,Wipro Introduction and c...
Software Quality Management in Wipro and case tools ,Wipro Introduction and c...
 
Automate More with Selenium for your RWD
Automate More with Selenium for your RWDAutomate More with Selenium for your RWD
Automate More with Selenium for your RWD
 
Failure is an Option: Scaling Resilient Feature Delivery
Failure is an Option: Scaling Resilient Feature DeliveryFailure is an Option: Scaling Resilient Feature Delivery
Failure is an Option: Scaling Resilient Feature Delivery
 
Service Virtualization: What, Who, When, and How
Service Virtualization: What, Who, When, and HowService Virtualization: What, Who, When, and How
Service Virtualization: What, Who, When, and How
 
Red Hat Mobile
Red Hat MobileRed Hat Mobile
Red Hat Mobile
 
Bluemix summary
Bluemix summaryBluemix summary
Bluemix summary
 
Mobile Testing in the Cloud
Mobile Testing in the CloudMobile Testing in the Cloud
Mobile Testing in the Cloud
 
Continuous Delivery Pipeline in the Cloud – How to Achieve Continous Everything
Continuous Delivery Pipeline in the Cloud – How to Achieve Continous Everything Continuous Delivery Pipeline in the Cloud – How to Achieve Continous Everything
Continuous Delivery Pipeline in the Cloud – How to Achieve Continous Everything
 
Challenges of Mobile HR framework and program
Challenges of Mobile HR framework and programChallenges of Mobile HR framework and program
Challenges of Mobile HR framework and program
 

Plus de Lizzy Guido (she/her)

Plus de Lizzy Guido (she/her) (17)

What's New with Perfecto? - June 2017
What's New with Perfecto? - June 2017What's New with Perfecto? - June 2017
What's New with Perfecto? - June 2017
 
What's New with Perfecto? - May 2017
What's New with Perfecto? - May 2017What's New with Perfecto? - May 2017
What's New with Perfecto? - May 2017
 
What's New with Perfecto? - April 2017
What's New with Perfecto? - April 2017What's New with Perfecto? - April 2017
What's New with Perfecto? - April 2017
 
TechTalk: Wind Tunnel, Personas, and Testing Real UX
TechTalk: Wind Tunnel, Personas, and Testing Real UXTechTalk: Wind Tunnel, Personas, and Testing Real UX
TechTalk: Wind Tunnel, Personas, and Testing Real UX
 
What's New? - March 2017
What's New? - March 2017What's New? - March 2017
What's New? - March 2017
 
TechTalk: Advanced Practices for Visual Test Automation
TechTalk: Advanced Practices for Visual Test AutomationTechTalk: Advanced Practices for Visual Test Automation
TechTalk: Advanced Practices for Visual Test Automation
 
TechTalk: What's New with Perfecto?
TechTalk: What's New with Perfecto?TechTalk: What's New with Perfecto?
TechTalk: What's New with Perfecto?
 
Appium vs Appium with Perfecto
Appium vs Appium with PerfectoAppium vs Appium with Perfecto
Appium vs Appium with Perfecto
 
What's New? - February 2017
What's New? - February 2017What's New? - February 2017
What's New? - February 2017
 
Persona Testing - Deep Dive
Persona Testing - Deep DivePersona Testing - Deep Dive
Persona Testing - Deep Dive
 
TechTalk: Report Bugs Like a Boss
TechTalk: Report Bugs Like a BossTechTalk: Report Bugs Like a Boss
TechTalk: Report Bugs Like a Boss
 
TechTalk: Taking the Mystery Out of Object ID Automation
TechTalk: Taking the Mystery Out of Object ID AutomationTechTalk: Taking the Mystery Out of Object ID Automation
TechTalk: Taking the Mystery Out of Object ID Automation
 
TechTalk: Everything You Need to Know about Appium & Selenium
TechTalk: Everything You Need to Know about Appium & SeleniumTechTalk: Everything You Need to Know about Appium & Selenium
TechTalk: Everything You Need to Know about Appium & Selenium
 
Everything You Need To Know about Appium and Selenium
Everything You Need To Know about Appium and SeleniumEverything You Need To Know about Appium and Selenium
Everything You Need To Know about Appium and Selenium
 
Webinar: How to Size a Lab
Webinar: How to Size a LabWebinar: How to Size a Lab
Webinar: How to Size a Lab
 
Automating things you didn't know you could automate
Automating things you didn't know you could automateAutomating things you didn't know you could automate
Automating things you didn't know you could automate
 
Wind Tunnel Introduction and Demo Slides
Wind Tunnel Introduction and Demo SlidesWind Tunnel Introduction and Demo Slides
Wind Tunnel Introduction and Demo Slides
 

Dernier

Dernier (20)

Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
 
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...
 
Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood
Polkadot JAM Slides - Token2049 - By Dr. Gavin WoodPolkadot JAM Slides - Token2049 - By Dr. Gavin Wood
Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood
 
Artificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : UncertaintyArtificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : Uncertainty
 
presentation ICT roal in 21st century education
presentation ICT roal in 21st century educationpresentation ICT roal in 21st century education
presentation ICT roal in 21st century education
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
 
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWEREMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
 
Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...
Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...
Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...
 
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data DiscoveryTrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
 
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
 
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot TakeoffStrategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
 
FWD Group - Insurer Innovation Award 2024
FWD Group - Insurer Innovation Award 2024FWD Group - Insurer Innovation Award 2024
FWD Group - Insurer Innovation Award 2024
 
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdfRising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
 
Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
 
Emergent Methods: Multi-lingual narrative tracking in the news - real-time ex...
Emergent Methods: Multi-lingual narrative tracking in the news - real-time ex...Emergent Methods: Multi-lingual narrative tracking in the news - real-time ex...
Emergent Methods: Multi-lingual narrative tracking in the news - real-time ex...
 
Exploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone ProcessorsExploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone Processors
 
CNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In PakistanCNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In Pakistan
 
MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024
 

How To Sell Into Insurance with Perfecto

  • 1. Delivering Quality Digital Insurance Applications Amir Rozenberg, Director of Product
  • 2. Agenda 5/23/2017 2© 2015, Perfecto Mobile Ltd. All Rights Reserved. KEY TRENDS GUIDING INSURANCE STRATEGIES INNOVATIONS IN INSURANCE APPLICATIONS ENSURING ONGOING QUALITY OF MODERN INSURANCE APPS NEXT STEPS
  • 3. 5/23/2017 3© 2015, Perfecto Mobile Ltd. All Rights Reserved.
  • 4. Digital Engagement Transition 5/23/2017 4© 2015, Perfecto Mobile Ltd. All Rights Reserved.
  • 5. Consumers adopting digital insurance 5/23/2017 6© 2015, Perfecto Mobile Ltd. All Rights Reserved.
  • 6. The business perspective 5/23/2017 8© 2015, Perfecto Mobile Ltd. All Rights Reserved. Source: A.T. Kearney Source: eConsultancy UK Cross vertical
  • 7. Digital apps evolving to user- centric 5/23/2017 10© 2015, Perfecto Mobile Ltd. All Rights Reserved. Image Source: ReMarkgroup.com Multi Channel Multi Screen Personalization Promotions Streamlined Enriched
  • 8. Digital technology enabling new business models and user flows 5/23/2017 11© 2015, Perfecto Mobile Ltd. All Rights Reserved.
  • 9. Tracking customers’ buying events to customize offerings 5/23/2017 12© 2015, Perfecto Mobile Ltd. All Rights Reserved.
  • 10. The new face of the insurance: leveraging onboard sensors
  • 12. Delivery pipeline- In theory PLAN CODE BUILD TEST RUN New Functionality (Innovation) Users User experience
  • 13. Delivery pipeline- reality.. PLAN CODE BUILD TEST RUN New Functionality (Innovation) bugs Users User experience Gaps in digital test coverage – impact user experience, brand and adoption
  • 14. Delivery pipeline- reality.. New Functionality (Innovation) PLAN CODE BUILD TEST RUN bugs Users User experience Gaps in digital test coverage – impact user experience, brand and adoption Bug fixes backlog – impact velocity Bug fixes – unplanned work (found in QA or Production) bottlenecks
  • 15. Delivery pipeline- reality.. New Functionality (Innovation) PLAN CODE BUILD TEST RUN bugs Users User experience Bug fixes backlog – impact velocity Bug fixes – unplanned work (found in QA or Production) bottlenecks $$$$ $$$ $ Focus on quality too late in SDLC – impact cost and velocity Gaps in digital test coverage – impact user experience, brand and adoption
  • 16. Delivery pipeline- reality.. New Functionality (Innovation) PLAN CODE BUILD TEST RUN bugs Users User experience Bug fixes – unplanned work (found in QA or Production) bottlenecks $$$$ $$$ $ Maximize Digital Test Coverage Maximize % of Automation Feedback LoopTime Quality Across Dev-QA-Ops Shift left Shift right FOUR PILLARS OF SUCCESS
  • 17. Shifting Left Lowers Cost of Quality $33 $390 $1,365 $10,595 $72,800 0.40 5 16 127 872 - 100 200 300 400 500 600 700 800 900 1,000 $- $10,000 $20,000 $30,000 $40,000 $50,000 $60,000 $70,000 $80,000 $90,000 $100,000 Plan Code Build QA Run HourstoFix CosttoFix Direct Cost to Find/Fix a Defect by SDLC Stage 11x 40x 316x 2,179x Relative cost Source: Adapted from ALM Forum, BofA
  • 19. Minimum Required Capabilities for Success 5/23/2017 23© 2015, Perfecto Mobile Ltd. All Rights Reserved. MAXIMIZE DIGITAL TEST COVERAGE  Digital market coverage: all platforms + all mobile sensors  Same-day platform support  Test realistic user experience scenarios ACHIEVE HIGH DEGREE OF AUTOMATION  Automation of your full delivery pipeline  Automate 90% of more of your test cases  Use industry standard automation frameworks  24/7 managed test environment INTEGRATE LAB ACROSS DEV-TEST-OPS  Full lab access from within your IDE of choice  Test during coding, test in CI, test in QA, test in production FAST FEEDBACK  Digital centric view of test reports across platforms  Fast defect drill down: suite  test  logical step  debug data SUCCESS
  • 21. Cloud Based Quality Platform For The Digital Era 5/23/2017 25© 2015, Perfecto Mobile Ltd. All Rights Reserved. Open & Integrated into Dev/Test/Ops Any test tool Any CI server Any test framework Any IDE Any Location Code/Debug Functional Test Performance Test Production Insight One Lab for all Digital Platforms Reporting & Analytics Wind Tunnel Layer Customer Support Browsers Desktops Mobile Devices IoT
  • 22. Architected for Digital Quality at High Velocity 5/23/2017 26© 2015, Perfecto Mobile Ltd. All Rights Reserved. Maximize Digital Test Coverage Maximize % of Automation 1. Cloud-first architecture total reliability, unlimited scale, secure, global and available 24/7 2. Platform connectivity layer™ (PCL) architecture • Making open source enterprise grade • Enables high test automation coverage 3. One Script, One Lab for all digital platforms 4. Embedded into your toolchain to streamline activities 5. WindTunnel™ Layer persona based user environment testing for true digital coverage 6. DigitalZoom™ Reporting provides cross platform visibility and fast drill down Quality Across Dev-QA-Ops Fast Feedback Loop FOUR PILLARS OF SUCCESS
  • 23. Cloud-first Architecture An Enterprise Grade Cloud to Meet Your Growing Needs Unlimited Platform Scalability Uncompromised Security Hosted ≠ Cloud • Network Operations team • Support Desk • Infrastructure monitoring 24x7 14 Global data centers • High Availability architecture • Auto recovery • Data recoveryWorld Class
  • 24. Perfecto PCL™ - Architectural Workflow 5/23/2017 28© 2015, Perfecto Mobile Ltd. All Rights Reserved.
  • 25. Perfecto PCL™ Open Source PCL™ Enterprise Grade Environment Capabilities AutomationAutomation Real user environment Enterprise Grade MAKING OPEN-SOURCE ENTERPRISE READY
  • 26. Perfecto PCL™ PCL™ Automation Real user environment Enterprise Grade Enterprise Security 24X7 Support Scale & Flexible Roles & Permissions Proven Same Day Support For New Platforms GPS Injection Network Virtualization Single User Performance Global Cloud Coverage System Level Control Parallel exe & Cross Platform OCR & Image Recognition Rich Reports Open Source iOS & Android Native Object Recognition CI Support MAKING OPEN-SOURCE ENTERPRISE READY
  • 27. One Script, One Lab for all Digital Platforms 5/23/2017 31© 2017, Perfecto Mobile Ltd. All Rights Reserved. Server side logic Client side logic (browser) Platforms / screens sizes One coherent test strategy for Responsive Web Apps Responsive Web Application One Application logic to test Multiple Display Sizes 1 2 All capabilities available to test all platforms (location, network, OCR, visual validation, etc.) Easily compare between platforms (Functional & performance.) One Responsive Web App One Script One Lab All digital platforms
  • 28. Embedded into your toolchain Rich UI Plugin Embeds Lab Into Any IDE Experience faster scripting and editing from within the environment you know Fully Interact with the lab from within any IDE Perfecto Plugin 1. Plug-in includes full access to the lab 2. Create & edit script in any language or IDE 3. One UI for entire workflow 4. Works with all leading IDE’s Perfecto Rich Plugin Any IDE
  • 29. WINDTUNNEL™ LAYER Persona based user condition testing End user condition testing – made easy Name: Sara Location: London Device: iphone 7, Android N Carrier: BT Network condition: 3G Background apps: instagram Align coverage planning to business priorities & target market Automate lab configuration to desired end user condition Communicate application quality risks in business terms  All user conditions on all digital platforms for true digital coverage  A set of conditions defined by a named persona  Persona info is integrated into analysis and reporting True Digital Coverage
  • 30. DigitalZoom™ Reports - Visibility, Traceability, Fast Analysis 5/23/2017 34© 2015, Perfecto Mobile Ltd. All Rights Reserved. • One cloud BI Reporting system from executive to root cause analysis for engineers • Full Flexibility to view any granularity • One click drill down with full traceability between reporting levels • Out-of-the-box digital relevant filters + Build any custom filters • Collaboration capabilities for remote joint analysis • Digital View • Fast analysis • Fast feedback loop
  • 31. Quantum-based Modern Production Insight Scheduler Recurring test executions Perfecto Cloud Perfecto Reporting AlertsReports Customer BI platforms Open API Other Data Sources VM
  • 33. Customers Financial ServicesTelecomm Other Retail Manufacturing Retail Insurance Travel
  • 34. Challenge High Cost of Quality Unplanned Security Expenses Security and Compliance
  • 36. Results Test Automation Cost Reduction Security Compliance Optimized Resources

Notes de l'éditeur

  1. Picture from: https://datafloq.com/read/digital-transformation-customer-loyalty-insurance/2156
  2. In almost every vertical, end users are looking to minimize human, extended interaction with their service provider in favor of conducting their experiences on their own, in their time and place, very much so in insurance transactions, even ’serious’ ones.   Insurance customers and clients’ expectations have been shaped by their digital experiences with sophisticated companies in other sectors, such as Amazon and Uber (Source). “Insurance is the last financial services market to be disrupted”, said Aviva UK CIO, Monique Shivanandan. This market is facing commoditization, decreased loyalty (23% would consider buying insurance from online service providers such as Google and Amazon, fierce competition and new, ‘InsurTech’ savvy entrants.
  3. User-centric customized product offerings Streamlined experiences Self-serve…and benefits http://www.consultancy.uk/news/3040/80-percent-of-firms-face-lagging-digital-transformation-maturity
  4. Perfecto is compliant with various certifications and third-party attestations. These include: SSAE16. This report includes detailed controls Perfecto operates along with an independent auditor opinion about the effective operation of those controls. PCI DSS Level 1. Perfecto has been independently validated to comply with the PCI Data Security Standard as a shared host service provider. ISO 27001. Perfecto has achieved ISO 27001 certification of the Information Security Management System (ISMS) covering infrastructure, data centers, and services. HIPAA. Perfecto is compliant with HIPPA’s Security and Privacy Rules. US/EU Privacy Shield. Perfecto maintains compliance with the 2016 EU data privacy law (formerly Safe Harbor). The EU-U.S. Privacy Shield Framework was designed by the U.S. Department of Commerce and European Commission to provide companies on both sides of the Atlantic with a mechanism to comply with EU data protection requirements when transferring personal data from the European Union to the United States in support of transatlantic commerce. Germany Data Privacy. No export of data outside of EU. New facilities scheduled for Q1 2017. The German Bundesdatenschutzgesetz (BDSG) is a Federal data protection act, that together with the data protection acts of the German federal states and other area-specific regulations, governs the exposure of personal data, which are manually processed or stored in IT systems.
  5. To dive further into Perfecto’s approach with open source, let’s look at our Selenium and Appium implementation. Perfecto does more than simply hosting servers. Perfecto has extended capabilities of test Frameworks with key capabilities uniquely relevant to mobile app quality at the scale required by enterprises. Enterprise ready open source test frameworks require the ability to control mimicking the end user environment something not available in the currently available open source implementation. Additionally, important automation capabilities are also added. For example, teams utilizing other tools may be familiar performing object identification using either native properties or visual (OCR, Image) methods. Perfecto enables teams to use both for optimizing performance. Beyond the technical enhancements, Perfecto meets the security and support requirements enterprises commonly require. For example, access controls for users and devices are centrally managed with strong audit logs.
  6. To dive further into Perfecto’s approach with open source, let’s look at our Selenium and Appium implementation. Perfecto does more than simply hosting servers. Perfecto has extended capabilities of test Frameworks with key capabilities uniquely relevant to mobile app quality at the scale required by enterprises. Enterprise ready open source test frameworks require the ability to control mimicking the end user environment something not available in the currently available open source implementation. Additionally, important automation capabilities are also added. For example, teams utilizing other tools may be familiar performing object identification using either native properties or visual (OCR, Image) methods. Perfecto enables teams to use both for optimizing performance. Beyond the technical enhancements, Perfecto meets the security and support requirements enterprises commonly require. For example, access controls for users and devices are centrally managed with strong audit logs.
  7. Testing helps expose problems, but it’s really slow feedback loops that are the problem. Fast, automated testing on every build closes those gaps. A reliable, scalable cloud-based lab is the only way to achieve continuous automated testing. What you get when you stabilize your build process is fast feedback and troubleshooting, along with timely regression test results and proper platform coverage. You also get confidence, less white knuckles when deploying and releasing.
  8. High Cost of Quality: Allstate invested resources in manual testing with little automation resulting in inadequate test coverage and increased defect risks. Security and Compliance: Due to limited numbers of company devices, Allstate employees used personal devices to execute tests. This created over a million dollar  risk exposure to the company as employees were going through firewalls and accessing secure back-end systems on non-secure devices. Unplanned Security Expenses: Allstate contributed $250k in emergency security funding to address the security risk caused by employees testing on personal devices.
  9. Always on test ready lab with automation training - Perfecto provided Allstate with an open-source framework, a cloud hosted Mobile and Desktop Testing Platform, and hours of automation training, allowing on and off-shore teams to execute automated tests efficiently 24/7/365. 
  10. Test automation – Allstate is on-track to reach 80% automation in the first year. Cost reduction – Projected 1-year savings: $1.9 Million* *Allstate’s cost formula: 20% of Automation = 10% Reduction in FTE (Full Time Employee Cost) Optimized resources – All 9 CIO departments that manage the 15+ Allstate apps targeted to benefit from this solution, now have access to the Perfecto CQ Lab, removing any resource and time restrictions previously experienced. Security compliance - 100% compliant with Allstate’s security standards, avoiding millions of dollars of risk.