SlideShare une entreprise Scribd logo

LSA17: From Selling Ads to Digital Services – Boon or Boondoggle? (Camilyo, Guarantee Digital, BuzzBoard)

•
•
Localogy
Localogy

This workshop was presented at the LSA17 event in San Diego, February 27 - March 1, 2017.

Marketing
1  sur  5
Télécharger pour lire hors ligne
FROM SELLING ADS TO DIGITAL SERVICES
Marketing and Advertising Operations, Finance and Accounting SuppliersHuman Resources Horizontal Players Vertical Players CRM
Merchants need assistance in three essential areas… 1. They need to make great first impressions • Accurate Data on Search Directories & Maps • Welcoming Website that looks good on any screen • Positive Reputation Online 2. They need to tell their story via content marketing Social Media, Blogs, Email, and Video to stay top of mind, drive social discovery 3. They need to find new customers Leverage precision targeting abilities of Digital Media to affordably connect with your best potential prospects
Contact Information Neal Polachek Lorren Elkins Daryl Hively Organization Board Advisors Camilyo Guarantee Digital Phone 415-505-7902 917-327-0636 414-234-8529 Skype neal.polachek1 lorren.elkins Twitter @lorren_elkins @GD_Digital Email nbpolachek@gmail.com lorren.elkins@camilyo.com daryl@guaranteedigital.com

Recommandé

Data Driven Sales: Building AI That Searches, Learns, and Sells
Data Driven Sales: Building AI That Searches, Learns, and SellsData Driven Sales: Building AI That Searches, Learns, and Sells
Data Driven Sales: Building AI That Searches, Learns, and SellsLeadGenius
 
LSA17: Best Practices for Local Advertiser Retention (Green Banana, Boostabil...
LSA17: Best Practices for Local Advertiser Retention (Green Banana, Boostabil...LSA17: Best Practices for Local Advertiser Retention (Green Banana, Boostabil...
LSA17: Best Practices for Local Advertiser Retention (Green Banana, Boostabil...Localogy
 
Benchmarking Your SaaS Start-Up with Emergence Capital, Storm Ventures, Talkd...
Benchmarking Your SaaS Start-Up with Emergence Capital, Storm Ventures, Talkd...Benchmarking Your SaaS Start-Up with Emergence Capital, Storm Ventures, Talkd...
Benchmarking Your SaaS Start-Up with Emergence Capital, Storm Ventures, Talkd...stormventures
 
Mono Solutions Webinar - The Engagement Challenge: Simple Steps for Improving...
Mono Solutions Webinar - The Engagement Challenge: Simple Steps for Improving...Mono Solutions Webinar - The Engagement Challenge: Simple Steps for Improving...
Mono Solutions Webinar - The Engagement Challenge: Simple Steps for Improving...Localogy
 
LOCALOGY ENGAGE 19: The Best Companies and PE Firms are Focused on Engagement...
LOCALOGY ENGAGE 19: The Best Companies and PE Firms are Focused on Engagement...LOCALOGY ENGAGE 19: The Best Companies and PE Firms are Focused on Engagement...
LOCALOGY ENGAGE 19: The Best Companies and PE Firms are Focused on Engagement...Localogy
 
LOCALOGY ENGAGE 19: Turning Customers Into Advocates
LOCALOGY ENGAGE 19: Turning Customers Into AdvocatesLOCALOGY ENGAGE 19: Turning Customers Into Advocates
LOCALOGY ENGAGE 19: Turning Customers Into AdvocatesLocalogy
 
LOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - LegalZoom
LOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - LegalZoomLOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - LegalZoom
LOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - LegalZoomLocalogy
 
LOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - AWeber
LOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - AWeberLOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - AWeber
LOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - AWeberLocalogy
 

Recommandé

Data Driven Sales: Building AI That Searches, Learns, and Sells
Data Driven Sales: Building AI That Searches, Learns, and SellsData Driven Sales: Building AI That Searches, Learns, and Sells
Data Driven Sales: Building AI That Searches, Learns, and SellsLeadGenius
 
LSA17: Best Practices for Local Advertiser Retention (Green Banana, Boostabil...
LSA17: Best Practices for Local Advertiser Retention (Green Banana, Boostabil...LSA17: Best Practices for Local Advertiser Retention (Green Banana, Boostabil...
LSA17: Best Practices for Local Advertiser Retention (Green Banana, Boostabil...Localogy
 
Benchmarking Your SaaS Start-Up with Emergence Capital, Storm Ventures, Talkd...
Benchmarking Your SaaS Start-Up with Emergence Capital, Storm Ventures, Talkd...Benchmarking Your SaaS Start-Up with Emergence Capital, Storm Ventures, Talkd...
Benchmarking Your SaaS Start-Up with Emergence Capital, Storm Ventures, Talkd...stormventures
 
Mono Solutions Webinar - The Engagement Challenge: Simple Steps for Improving...
Mono Solutions Webinar - The Engagement Challenge: Simple Steps for Improving...Mono Solutions Webinar - The Engagement Challenge: Simple Steps for Improving...
Mono Solutions Webinar - The Engagement Challenge: Simple Steps for Improving...Localogy
 
LOCALOGY ENGAGE 19: The Best Companies and PE Firms are Focused on Engagement...
LOCALOGY ENGAGE 19: The Best Companies and PE Firms are Focused on Engagement...LOCALOGY ENGAGE 19: The Best Companies and PE Firms are Focused on Engagement...
LOCALOGY ENGAGE 19: The Best Companies and PE Firms are Focused on Engagement...Localogy
 
LOCALOGY ENGAGE 19: Turning Customers Into Advocates
LOCALOGY ENGAGE 19: Turning Customers Into AdvocatesLOCALOGY ENGAGE 19: Turning Customers Into Advocates
LOCALOGY ENGAGE 19: Turning Customers Into AdvocatesLocalogy
 
LOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - LegalZoom
LOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - LegalZoomLOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - LegalZoom
LOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - LegalZoomLocalogy
 
LOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - AWeber
LOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - AWeberLOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - AWeber
LOCALOGY ENGAGE 19: SMBuy-in - Better Onboarding and Engagement - AWeberLocalogy
 
LOCALOGY ENGAGE 19: SMBs and KPIs - Sharing Data that Drives Success
LOCALOGY ENGAGE 19: SMBs and KPIs - Sharing Data that Drives SuccessLOCALOGY ENGAGE 19: SMBs and KPIs - Sharing Data that Drives Success
LOCALOGY ENGAGE 19: SMBs and KPIs - Sharing Data that Drives SuccessLocalogy
 
LOCALOGY ENGAGE 19: Bringing Customer Feedback into Product Development
LOCALOGY ENGAGE 19: Bringing Customer Feedback into Product DevelopmentLOCALOGY ENGAGE 19: Bringing Customer Feedback into Product Development
LOCALOGY ENGAGE 19: Bringing Customer Feedback into Product DevelopmentLocalogy
 
LOCALOGY ENGAGE 19: AI’s Impact on the B2B Customer Journey
LOCALOGY ENGAGE 19: AI’s Impact on the B2B Customer JourneyLOCALOGY ENGAGE 19: AI’s Impact on the B2B Customer Journey
LOCALOGY ENGAGE 19: AI’s Impact on the B2B Customer JourneyLocalogy
 
BITZ BOOTCAMP DC: Welcome - Why Are You Here?
BITZ BOOTCAMP DC: Welcome - Why Are You Here? BITZ BOOTCAMP DC: Welcome - Why Are You Here?
BITZ BOOTCAMP DC: Welcome - Why Are You Here? Localogy
 
BITZ BOOTCAMP DC: The Modern Customer Journey - Be Found Where your Customers...
BITZ BOOTCAMP DC: The Modern Customer Journey - Be Found Where your Customers...BITZ BOOTCAMP DC: The Modern Customer Journey - Be Found Where your Customers...
BITZ BOOTCAMP DC: The Modern Customer Journey - Be Found Where your Customers...Localogy
 
BITZ BOOTCAMP DC: Smart Service - Winning the Customer Experience
BITZ BOOTCAMP DC: Smart Service - Winning the Customer ExperienceBITZ BOOTCAMP DC: Smart Service - Winning the Customer Experience
BITZ BOOTCAMP DC: Smart Service - Winning the Customer ExperienceLocalogy
 
BITZ BOOTCAMP DC: Managing Cash Flow/Profits (aka Why You Are in Business)
BITZ BOOTCAMP DC: Managing Cash Flow/Profits (aka Why You Are in Business)BITZ BOOTCAMP DC: Managing Cash Flow/Profits (aka Why You Are in Business)
BITZ BOOTCAMP DC: Managing Cash Flow/Profits (aka Why You Are in Business)Localogy
 
BITZ BOOTCAMP DC: Expo Showcase - U2Cloud
BITZ BOOTCAMP DC: Expo Showcase - U2CloudBITZ BOOTCAMP DC: Expo Showcase - U2Cloud
BITZ BOOTCAMP DC: Expo Showcase - U2CloudLocalogy
 
BITZ BOOTCAMP DC: Expo Showcase - Freshlime
BITZ BOOTCAMP DC: Expo Showcase - FreshlimeBITZ BOOTCAMP DC: Expo Showcase - Freshlime
BITZ BOOTCAMP DC: Expo Showcase - FreshlimeLocalogy
 
BITZ BOOTCAMP DC: CRM and Customer Insights
BITZ BOOTCAMP DC: CRM and Customer InsightsBITZ BOOTCAMP DC: CRM and Customer Insights
BITZ BOOTCAMP DC: CRM and Customer InsightsLocalogy
 
LSA19: The Location Factor — How Multi-Location Brands Win in Social
LSA19: The Location Factor — How Multi-Location Brands Win in SocialLSA19: The Location Factor — How Multi-Location Brands Win in Social
LSA19: The Location Factor — How Multi-Location Brands Win in SocialLocalogy
 
LSA19: Amazon — Shifting Purchase Behaviors and the Advertising Mix
LSA19: Amazon — Shifting Purchase Behaviors and the Advertising MixLSA19: Amazon — Shifting Purchase Behaviors and the Advertising Mix
LSA19: Amazon — Shifting Purchase Behaviors and the Advertising MixLocalogy
 
LSA19: Creating a Purpose Driven Culture
LSA19: Creating a Purpose Driven CultureLSA19: Creating a Purpose Driven Culture
LSA19: Creating a Purpose Driven CultureLocalogy
 
LSA19: The Science Behind Increasing Customer Retention
LSA19: The Science Behind Increasing Customer RetentionLSA19: The Science Behind Increasing Customer Retention
LSA19: The Science Behind Increasing Customer RetentionLocalogy
 
LSA19: The Role of Organic Content in the Consumer Buying Journey
LSA19: The Role of Organic Content in the Consumer Buying JourneyLSA19: The Role of Organic Content in the Consumer Buying Journey
LSA19: The Role of Organic Content in the Consumer Buying JourneyLocalogy
 
LSA19: Secrets of Marketing to Millennial Business Owners & Decision Makers
LSA19: Secrets of Marketing to Millennial Business Owners & Decision MakersLSA19: Secrets of Marketing to Millennial Business Owners & Decision Makers
LSA19: Secrets of Marketing to Millennial Business Owners & Decision MakersLocalogy
 
LSA19: What Europe Can Teach U.S. Companies About Location and Data Privacy W...
LSA19: What Europe Can Teach U.S. Companies About Location and Data Privacy W...LSA19: What Europe Can Teach U.S. Companies About Location and Data Privacy W...
LSA19: What Europe Can Teach U.S. Companies About Location and Data Privacy W...Localogy
 
LSA19: Engineering the Experience — Take Control of the Customer Journey
LSA19: Engineering the Experience — Take Control of the Customer JourneyLSA19: Engineering the Experience — Take Control of the Customer Journey
LSA19: Engineering the Experience — Take Control of the Customer JourneyLocalogy
 
LSA19: Speed to Insight — How AI Will Change Your Organization
LSA19: Speed to Insight — How AI Will Change Your OrganizationLSA19: Speed to Insight — How AI Will Change Your Organization
LSA19: Speed to Insight — How AI Will Change Your OrganizationLocalogy
 
LSA19: How to Leverage the Power of Connected SMB Customer Data
LSA19: How to Leverage the Power of Connected SMB Customer DataLSA19: How to Leverage the Power of Connected SMB Customer Data
LSA19: How to Leverage the Power of Connected SMB Customer DataLocalogy
 
The seven principles of persuasion by Dr. Robert Cialdini
The seven principles of persuasion by Dr. Robert CialdiniThe seven principles of persuasion by Dr. Robert Cialdini
The seven principles of persuasion by Dr. Robert CialdiniSurya Prasath
 
Gain potential customers through Lead Generation
Gain potential customers through Lead GenerationGain potential customers through Lead Generation
Gain potential customers through Lead Generationvidhyalakshmiveerapp
 

Contenu connexe

Plus de Localogy

LOCALOGY ENGAGE 19: SMBs and KPIs - Sharing Data that Drives Success
LOCALOGY ENGAGE 19: SMBs and KPIs - Sharing Data that Drives SuccessLOCALOGY ENGAGE 19: SMBs and KPIs - Sharing Data that Drives Success
LOCALOGY ENGAGE 19: SMBs and KPIs - Sharing Data that Drives SuccessLocalogy
 
LOCALOGY ENGAGE 19: Bringing Customer Feedback into Product Development
LOCALOGY ENGAGE 19: Bringing Customer Feedback into Product DevelopmentLOCALOGY ENGAGE 19: Bringing Customer Feedback into Product Development
LOCALOGY ENGAGE 19: Bringing Customer Feedback into Product DevelopmentLocalogy
 
LOCALOGY ENGAGE 19: AI’s Impact on the B2B Customer Journey
LOCALOGY ENGAGE 19: AI’s Impact on the B2B Customer JourneyLOCALOGY ENGAGE 19: AI’s Impact on the B2B Customer Journey
LOCALOGY ENGAGE 19: AI’s Impact on the B2B Customer JourneyLocalogy
 
BITZ BOOTCAMP DC: Welcome - Why Are You Here?
BITZ BOOTCAMP DC: Welcome - Why Are You Here? BITZ BOOTCAMP DC: Welcome - Why Are You Here?
BITZ BOOTCAMP DC: Welcome - Why Are You Here? Localogy
 
BITZ BOOTCAMP DC: The Modern Customer Journey - Be Found Where your Customers...
BITZ BOOTCAMP DC: The Modern Customer Journey - Be Found Where your Customers...BITZ BOOTCAMP DC: The Modern Customer Journey - Be Found Where your Customers...
BITZ BOOTCAMP DC: The Modern Customer Journey - Be Found Where your Customers...Localogy
 
BITZ BOOTCAMP DC: Smart Service - Winning the Customer Experience
BITZ BOOTCAMP DC: Smart Service - Winning the Customer ExperienceBITZ BOOTCAMP DC: Smart Service - Winning the Customer Experience
BITZ BOOTCAMP DC: Smart Service - Winning the Customer ExperienceLocalogy
 
BITZ BOOTCAMP DC: Managing Cash Flow/Profits (aka Why You Are in Business)
BITZ BOOTCAMP DC: Managing Cash Flow/Profits (aka Why You Are in Business)BITZ BOOTCAMP DC: Managing Cash Flow/Profits (aka Why You Are in Business)
BITZ BOOTCAMP DC: Managing Cash Flow/Profits (aka Why You Are in Business)Localogy
 
BITZ BOOTCAMP DC: Expo Showcase - U2Cloud
BITZ BOOTCAMP DC: Expo Showcase - U2CloudBITZ BOOTCAMP DC: Expo Showcase - U2Cloud
BITZ BOOTCAMP DC: Expo Showcase - U2CloudLocalogy
 
BITZ BOOTCAMP DC: Expo Showcase - Freshlime
BITZ BOOTCAMP DC: Expo Showcase - FreshlimeBITZ BOOTCAMP DC: Expo Showcase - Freshlime
BITZ BOOTCAMP DC: Expo Showcase - FreshlimeLocalogy
 
BITZ BOOTCAMP DC: CRM and Customer Insights
BITZ BOOTCAMP DC: CRM and Customer InsightsBITZ BOOTCAMP DC: CRM and Customer Insights
BITZ BOOTCAMP DC: CRM and Customer InsightsLocalogy
 
LSA19: The Location Factor — How Multi-Location Brands Win in Social
LSA19: The Location Factor — How Multi-Location Brands Win in SocialLSA19: The Location Factor — How Multi-Location Brands Win in Social
LSA19: The Location Factor — How Multi-Location Brands Win in SocialLocalogy
 
LSA19: Amazon — Shifting Purchase Behaviors and the Advertising Mix
LSA19: Amazon — Shifting Purchase Behaviors and the Advertising MixLSA19: Amazon — Shifting Purchase Behaviors and the Advertising Mix
LSA19: Amazon — Shifting Purchase Behaviors and the Advertising MixLocalogy
 
LSA19: Creating a Purpose Driven Culture
LSA19: Creating a Purpose Driven CultureLSA19: Creating a Purpose Driven Culture
LSA19: Creating a Purpose Driven CultureLocalogy
 
LSA19: The Science Behind Increasing Customer Retention
LSA19: The Science Behind Increasing Customer RetentionLSA19: The Science Behind Increasing Customer Retention
LSA19: The Science Behind Increasing Customer RetentionLocalogy
 
LSA19: The Role of Organic Content in the Consumer Buying Journey
LSA19: The Role of Organic Content in the Consumer Buying JourneyLSA19: The Role of Organic Content in the Consumer Buying Journey
LSA19: The Role of Organic Content in the Consumer Buying JourneyLocalogy
 
LSA19: Secrets of Marketing to Millennial Business Owners & Decision Makers
LSA19: Secrets of Marketing to Millennial Business Owners & Decision MakersLSA19: Secrets of Marketing to Millennial Business Owners & Decision Makers
LSA19: Secrets of Marketing to Millennial Business Owners & Decision MakersLocalogy
 
LSA19: What Europe Can Teach U.S. Companies About Location and Data Privacy W...
LSA19: What Europe Can Teach U.S. Companies About Location and Data Privacy W...LSA19: What Europe Can Teach U.S. Companies About Location and Data Privacy W...
LSA19: What Europe Can Teach U.S. Companies About Location and Data Privacy W...Localogy
 
LSA19: Engineering the Experience — Take Control of the Customer Journey
LSA19: Engineering the Experience — Take Control of the Customer JourneyLSA19: Engineering the Experience — Take Control of the Customer Journey
LSA19: Engineering the Experience — Take Control of the Customer JourneyLocalogy
 
LSA19: Speed to Insight — How AI Will Change Your Organization
LSA19: Speed to Insight — How AI Will Change Your OrganizationLSA19: Speed to Insight — How AI Will Change Your Organization
LSA19: Speed to Insight — How AI Will Change Your OrganizationLocalogy
 
LSA19: How to Leverage the Power of Connected SMB Customer Data
LSA19: How to Leverage the Power of Connected SMB Customer DataLSA19: How to Leverage the Power of Connected SMB Customer Data
LSA19: How to Leverage the Power of Connected SMB Customer DataLocalogy
 

Plus de Localogy (20)

LOCALOGY ENGAGE 19: SMBs and KPIs - Sharing Data that Drives Success
LOCALOGY ENGAGE 19: SMBs and KPIs - Sharing Data that Drives SuccessLOCALOGY ENGAGE 19: SMBs and KPIs - Sharing Data that Drives Success
LOCALOGY ENGAGE 19: SMBs and KPIs - Sharing Data that Drives Success
 
LOCALOGY ENGAGE 19: Bringing Customer Feedback into Product Development
LOCALOGY ENGAGE 19: Bringing Customer Feedback into Product DevelopmentLOCALOGY ENGAGE 19: Bringing Customer Feedback into Product Development
LOCALOGY ENGAGE 19: Bringing Customer Feedback into Product Development
 
LOCALOGY ENGAGE 19: AI’s Impact on the B2B Customer Journey
LOCALOGY ENGAGE 19: AI’s Impact on the B2B Customer JourneyLOCALOGY ENGAGE 19: AI’s Impact on the B2B Customer Journey
LOCALOGY ENGAGE 19: AI’s Impact on the B2B Customer Journey
 
BITZ BOOTCAMP DC: Welcome - Why Are You Here?
BITZ BOOTCAMP DC: Welcome - Why Are You Here? BITZ BOOTCAMP DC: Welcome - Why Are You Here?
BITZ BOOTCAMP DC: Welcome - Why Are You Here?
 
BITZ BOOTCAMP DC: The Modern Customer Journey - Be Found Where your Customers...
BITZ BOOTCAMP DC: The Modern Customer Journey - Be Found Where your Customers...BITZ BOOTCAMP DC: The Modern Customer Journey - Be Found Where your Customers...
BITZ BOOTCAMP DC: The Modern Customer Journey - Be Found Where your Customers...
 
BITZ BOOTCAMP DC: Smart Service - Winning the Customer Experience
BITZ BOOTCAMP DC: Smart Service - Winning the Customer ExperienceBITZ BOOTCAMP DC: Smart Service - Winning the Customer Experience
BITZ BOOTCAMP DC: Smart Service - Winning the Customer Experience
 
BITZ BOOTCAMP DC: Managing Cash Flow/Profits (aka Why You Are in Business)
BITZ BOOTCAMP DC: Managing Cash Flow/Profits (aka Why You Are in Business)BITZ BOOTCAMP DC: Managing Cash Flow/Profits (aka Why You Are in Business)
BITZ BOOTCAMP DC: Managing Cash Flow/Profits (aka Why You Are in Business)
 
BITZ BOOTCAMP DC: Expo Showcase - U2Cloud
BITZ BOOTCAMP DC: Expo Showcase - U2CloudBITZ BOOTCAMP DC: Expo Showcase - U2Cloud
BITZ BOOTCAMP DC: Expo Showcase - U2Cloud
 
BITZ BOOTCAMP DC: Expo Showcase - Freshlime
BITZ BOOTCAMP DC: Expo Showcase - FreshlimeBITZ BOOTCAMP DC: Expo Showcase - Freshlime
BITZ BOOTCAMP DC: Expo Showcase - Freshlime
 
BITZ BOOTCAMP DC: CRM and Customer Insights
BITZ BOOTCAMP DC: CRM and Customer InsightsBITZ BOOTCAMP DC: CRM and Customer Insights
BITZ BOOTCAMP DC: CRM and Customer Insights
 
LSA19: The Location Factor — How Multi-Location Brands Win in Social
LSA19: The Location Factor — How Multi-Location Brands Win in SocialLSA19: The Location Factor — How Multi-Location Brands Win in Social
LSA19: The Location Factor — How Multi-Location Brands Win in Social
 
LSA19: Amazon — Shifting Purchase Behaviors and the Advertising Mix
LSA19: Amazon — Shifting Purchase Behaviors and the Advertising MixLSA19: Amazon — Shifting Purchase Behaviors and the Advertising Mix
LSA19: Amazon — Shifting Purchase Behaviors and the Advertising Mix
 
LSA19: Creating a Purpose Driven Culture
LSA19: Creating a Purpose Driven CultureLSA19: Creating a Purpose Driven Culture
LSA19: Creating a Purpose Driven Culture
 
LSA19: The Science Behind Increasing Customer Retention
LSA19: The Science Behind Increasing Customer RetentionLSA19: The Science Behind Increasing Customer Retention
LSA19: The Science Behind Increasing Customer Retention
 
LSA19: The Role of Organic Content in the Consumer Buying Journey
LSA19: The Role of Organic Content in the Consumer Buying JourneyLSA19: The Role of Organic Content in the Consumer Buying Journey
LSA19: The Role of Organic Content in the Consumer Buying Journey
 
LSA19: Secrets of Marketing to Millennial Business Owners & Decision Makers
LSA19: Secrets of Marketing to Millennial Business Owners & Decision MakersLSA19: Secrets of Marketing to Millennial Business Owners & Decision Makers
LSA19: Secrets of Marketing to Millennial Business Owners & Decision Makers
 
LSA19: What Europe Can Teach U.S. Companies About Location and Data Privacy W...
LSA19: What Europe Can Teach U.S. Companies About Location and Data Privacy W...LSA19: What Europe Can Teach U.S. Companies About Location and Data Privacy W...
LSA19: What Europe Can Teach U.S. Companies About Location and Data Privacy W...
 
LSA19: Engineering the Experience — Take Control of the Customer Journey
LSA19: Engineering the Experience — Take Control of the Customer JourneyLSA19: Engineering the Experience — Take Control of the Customer Journey
LSA19: Engineering the Experience — Take Control of the Customer Journey
 
LSA19: Speed to Insight — How AI Will Change Your Organization
LSA19: Speed to Insight — How AI Will Change Your OrganizationLSA19: Speed to Insight — How AI Will Change Your Organization
LSA19: Speed to Insight — How AI Will Change Your Organization
 
LSA19: How to Leverage the Power of Connected SMB Customer Data
LSA19: How to Leverage the Power of Connected SMB Customer DataLSA19: How to Leverage the Power of Connected SMB Customer Data
LSA19: How to Leverage the Power of Connected SMB Customer Data
 

Dernier

The seven principles of persuasion by Dr. Robert Cialdini
The seven principles of persuasion by Dr. Robert CialdiniThe seven principles of persuasion by Dr. Robert Cialdini
The seven principles of persuasion by Dr. Robert CialdiniSurya Prasath
 
Gain potential customers through Lead Generation
Gain potential customers through Lead GenerationGain potential customers through Lead Generation
Gain potential customers through Lead Generationvidhyalakshmiveerapp
 
Resumé Karina Perez | Digital Strategist
Resumé Karina Perez | Digital StrategistResumé Karina Perez | Digital Strategist
Resumé Karina Perez | Digital StrategistKarina Perez
 
Social Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh BendaySocial Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh BendayMaharshBenday
 
Distribution Ad Platform_ The Role of Distribution Ad Network.pdf
Distribution Ad Platform_ The Role of Distribution Ad Network.pdfDistribution Ad Platform_ The Role of Distribution Ad Network.pdf
Distribution Ad Platform_ The Role of Distribution Ad Network.pdfTransports Advertising
 
[Expert Panel] New Google Shopping Ads Strategies Uncovered
[Expert Panel] New Google Shopping Ads Strategies Uncovered[Expert Panel] New Google Shopping Ads Strategies Uncovered
[Expert Panel] New Google Shopping Ads Strategies UncoveredSearch Engine Journal
 
How consumers use technology and the impacts on their lives
How consumers use technology and the impacts on their livesHow consumers use technology and the impacts on their lives
How consumers use technology and the impacts on their livesMathuraa
 
2024 Social Trends Report V4 from Later.com
2024 Social Trends Report V4 from Later.com2024 Social Trends Report V4 from Later.com
2024 Social Trends Report V4 from Later.comnmislamchannal
 
Optimizing Your Marketing with AI-Powered Prompts
Optimizing Your Marketing with AI-Powered PromptsOptimizing Your Marketing with AI-Powered Prompts
Optimizing Your Marketing with AI-Powered PromptsVbout.com
 
personal branding kit for music business
personal branding kit for music businesspersonal branding kit for music business
personal branding kit for music businessbrjohnson6
 
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesInstant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesMedia Logic
 
Social Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh BendaySocial Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh BendayMaharshBenday
 
Discover Ardency Elite: Elevate Your Lifestyle
Discover Ardency Elite: Elevate Your LifestyleDiscover Ardency Elite: Elevate Your Lifestyle
Discover Ardency Elite: Elevate Your LifestyleMy Heart Throw Pillow
 
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdfTAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdfSocial Samosa
 
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROIShamsudeen Adeshokan
 
The Art of sales from fictional characters.
The Art of sales from fictional characters.The Art of sales from fictional characters.
The Art of sales from fictional characters.Bharathi sakthi
 
Elevating Your Digital Presence by Evitha.pdf
Elevating Your Digital Presence by Evitha.pdfElevating Your Digital Presence by Evitha.pdf
Elevating Your Digital Presence by Evitha.pdfevithatojoparel
 
Cartona.pptx. Marketing how to present your project very well , discussed a...
Cartona.pptx. Marketing how to present your project very well , discussed a...Cartona.pptx. Marketing how to present your project very well , discussed a...
Cartona.pptx. Marketing how to present your project very well , discussed a...BeshoyFawaz1
 
SALES-PITCH-an-introduction-to-sales.pptx
SALES-PITCH-an-introduction-to-sales.pptxSALES-PITCH-an-introduction-to-sales.pptx
SALES-PITCH-an-introduction-to-sales.pptx23397013
 

Dernier (20)

The seven principles of persuasion by Dr. Robert Cialdini
The seven principles of persuasion by Dr. Robert CialdiniThe seven principles of persuasion by Dr. Robert Cialdini
The seven principles of persuasion by Dr. Robert Cialdini
 
Gain potential customers through Lead Generation
Gain potential customers through Lead GenerationGain potential customers through Lead Generation
Gain potential customers through Lead Generation
 
Resumé Karina Perez | Digital Strategist
Resumé Karina Perez | Digital StrategistResumé Karina Perez | Digital Strategist
Resumé Karina Perez | Digital Strategist
 
Social Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh BendaySocial Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh Benday
 
Distribution Ad Platform_ The Role of Distribution Ad Network.pdf
Distribution Ad Platform_ The Role of Distribution Ad Network.pdfDistribution Ad Platform_ The Role of Distribution Ad Network.pdf
Distribution Ad Platform_ The Role of Distribution Ad Network.pdf
 
[Expert Panel] New Google Shopping Ads Strategies Uncovered
[Expert Panel] New Google Shopping Ads Strategies Uncovered[Expert Panel] New Google Shopping Ads Strategies Uncovered
[Expert Panel] New Google Shopping Ads Strategies Uncovered
 
How consumers use technology and the impacts on their lives
How consumers use technology and the impacts on their livesHow consumers use technology and the impacts on their lives
How consumers use technology and the impacts on their lives
 
2024 Social Trends Report V4 from Later.com
2024 Social Trends Report V4 from Later.com2024 Social Trends Report V4 from Later.com
2024 Social Trends Report V4 from Later.com
 
Optimizing Your Marketing with AI-Powered Prompts
Optimizing Your Marketing with AI-Powered PromptsOptimizing Your Marketing with AI-Powered Prompts
Optimizing Your Marketing with AI-Powered Prompts
 
personal branding kit for music business
personal branding kit for music businesspersonal branding kit for music business
personal branding kit for music business
 
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best PracticesInstant Digital Issuance: An Overview With Critical First Touch Best Practices
Instant Digital Issuance: An Overview With Critical First Touch Best Practices
 
Social Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh BendaySocial Media Marketing Portfolio - Maharsh Benday
Social Media Marketing Portfolio - Maharsh Benday
 
Discover Ardency Elite: Elevate Your Lifestyle
Discover Ardency Elite: Elevate Your LifestyleDiscover Ardency Elite: Elevate Your Lifestyle
Discover Ardency Elite: Elevate Your Lifestyle
 
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdfTAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
TAM_AdEx-Cross_Media_Report-Banking_Finance_Investment_(BFSI)_2023.pdf
 
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
10 Email Marketing Best Practices to Increase Engagements, CTR, And ROI
 
The Art of sales from fictional characters.
The Art of sales from fictional characters.The Art of sales from fictional characters.
The Art of sales from fictional characters.
 
Elevating Your Digital Presence by Evitha.pdf
Elevating Your Digital Presence by Evitha.pdfElevating Your Digital Presence by Evitha.pdf
Elevating Your Digital Presence by Evitha.pdf
 
4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN
4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN
4 TRIK CARA MENGGUGURKAN JANIN ATAU ABORSI KANDUNGAN
 
Cartona.pptx. Marketing how to present your project very well , discussed a...
Cartona.pptx. Marketing how to present your project very well , discussed a...Cartona.pptx. Marketing how to present your project very well , discussed a...
Cartona.pptx. Marketing how to present your project very well , discussed a...
 
SALES-PITCH-an-introduction-to-sales.pptx
SALES-PITCH-an-introduction-to-sales.pptxSALES-PITCH-an-introduction-to-sales.pptx
SALES-PITCH-an-introduction-to-sales.pptx
 

LSA17: From Selling Ads to Digital Services – Boon or Boondoggle? (Camilyo, Guarantee Digital, BuzzBoard)

  • 1. FROM SELLING ADS TO DIGITAL SERVICES
  • 2. Marketing and Advertising Operations, Finance and Accounting SuppliersHuman Resources Horizontal Players Vertical Players CRM
  • 3.
  • 4. Merchants need assistance in three essential areas… 1. They need to make great first impressions • Accurate Data on Search Directories & Maps • Welcoming Website that looks good on any screen • Positive Reputation Online 2. They need to tell their story via content marketing Social Media, Blogs, Email, and Video to stay top of mind, drive social discovery 3. They need to find new customers Leverage precision targeting abilities of Digital Media to affordably connect with your best potential prospects
  • 5. Contact Information Neal Polachek Lorren Elkins Daryl Hively Organization Board Advisors Camilyo Guarantee Digital Phone 415-505-7902 917-327-0636 414-234-8529 Skype neal.polachek1 lorren.elkins Twitter @lorren_elkins @GD_Digital Email nbpolachek@gmail.com lorren.elkins@camilyo.com daryl@guaranteedigital.com