2. QR codes had a tough first run, but recent
industry trends have indicated they’re ready for a
second chance–the right way, this time. Here
are a few reasons why QR codes were simply
ahead of their time.
3. There Are Now More Mobile Phones Than People
8.05 Billion Phones
vs. 7.5 Billion People1
Average American spends
over 3 hours on a mobile
device every day2
4. Big Brands Continue to Believe in QR
Access exclusive
characters and features
with Disney games like
Disney Magical World 2
and Animal Crossing by
scanning QR codes4
Scan the Snapcode
from Jeep events and
social media sites to
access the exclusive
“Jeep Hair, Don’t Care”
Snapchat lens3
Scan a QR code on the
Pepsi Fire can to access
mobile games and
Snapchat filters5
Give a friend a $1
discount on their next
Coke by scanning a QR
code6
5. QR is Building a Cashless Society
Visa7
and Mastercard8
now
offer QR code payment
methods in India
In 2016, 93 percent of
WeChat users used its QR
code scanning payment
method, WeChatPay9
6. 72 percent of monthly streams
come from millennials11
Millennials Use QR to Be Social
Spotify allows the sharing of
songs by scanning a code on a
friend’s screen
Snapchat’s Snapcodes allow
millennials to add other accounts
to their social networks and scan
directly to brands’ websites
through QR technology10
7. monthly users
1.2 Billion
can now read and make
QR codes without ever
leaving Facebook
Messenger
Facebook Messenger Opened the Door for
Mass Adoption
9. Tech Giants Know QR Isn’t Going Anywhere
Google already has QR
code reading enabled for
Chrome on mobile
Apple added QR reading
capabilities to the native
camera on iPhones
running iOS1112
10. It’s time for a QR comeback. For more information on
how you can leverage QR codes in your mobile
strategy, visit lumavate.com
7 https://www.visa.co.in/pay-with-visa/featured-technologies/mvisa/how-to-make-payments-with-mvisa.html
8 https://newsroom.mastercard.com/press-releases/mastercard-expands-qr-payments-choice/
9 https://chinachannel.co/1017-wechat-report-users/
10 https://techcrunch.com/2017/01/31/website-snapcodes/
11 https://www.forbes.com/sites/hughmcintyre/2016/04/20/millennials-are-leading-the-spotify-revolution/#f264db35b782
12 https://9to5mac.com/2017/06/12/top-10-qr-codes-supported-by-ios-11/
1 https://wearesocial.com/special-reports/digital-in-2017-global-overview
2 https://www.emarketer.com/Report/US-Time-Spent-with-Mobile-Deep-Dive-Mobile-App-Web-Time/2001835
3 http://www.mobilemarketer.com/news/snapchat-users-go-for-joyrides-with-jeeps-branded-lens/439748/
4 http://disneymagicalworld2.nintendo.com/downloads/
5 http://www.smartbrief.com/s/2017/05/pepsi-debuts-new-flavor-snapchat-codes
6 http://www.mobilemarketer.com/ex/mobilemarketer/cms/news/content/17993.html