Most professionals who want to start a consulting business are very confident in their technical expertise and ability to deliver great results for their clients. However, they often need help starting and running a business. This informative and actionable webinar, featuring Catherine Morgan, a career transitions expert and owner of Point A to Point B Transitions, will cover important topics relating to landing your first client and starting your independent business, including:
What are the personality traits of a successful independent consultant
How to maintain a mindset for success during the inevitable ups and downs
Why it is important to get support for you and your business
How to stand firmly in your value when you don’t have a big brand behind you
How to look professional on a bootstrapper’s budget
This webinar took place January 26, 2017.
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Launch Your Independent Business What You Need to Know to Become a Successful Independent Consultant
1. What You Need to Know to Become
a Successful Independent Consultant
Catherine Morgan
Business Consultant | Career Transition Expert
Point A to Point B Transitions Inc.
5. Live Tweeting
Hashtag: #MBOWeb
@MBOPartners
The webinar is interactive, too – don’t forget to answer our Polls during the
webinar and remember to ask questions both during and after the presentation!
7. Know yourself
• Do you have the personality traits of a
successful independent consultant?
8. Getting past fear
• Fear is what holds us back
• We are afraid of:
– The unknown
– Looking foolish
– Failing
9. Failing to plan
• Carol Roth says, “If you fail to plan, you plan to
fail.” And this is true but…
– You will fail. A lot.
– Embrace “lean startup”
thinking (fail fast and adapt)
10. Planning is great but…
• However well you research and plan, things
will turn out differently
– And you need to be OK with this
– If there was an easy way, we’d all be doing it
11. Stepping into your power
• Your skills are your skills
– The big brand trap
• Adopting the business owner mindset
12. Know yourself and how you work
• How do you work best?
– It may vary by project
13. Surviving the emotional rollercoaster
• Know that there will be emotional ups
and downs
• Do something every day to
move your business forward
• Concentrate on the things
you can control
14. How to be seen as a thought leader
• Prospects need to understand your expertise
• Everyone is a publisher
– Blogging
– LinkedIn Pulse
– Case studies
– Whitepapers
– SlideShare.net
– Speaking
15. Get over the scarcity mindset
• It’s a really big pie
• Ideas are worth nothing
– It’s all about the execution
17. Connect with others
• Connect with those providing complementary
services / products
• Connect with those providing similar ones
18. Make it a point to collaborate
• It will keep you energized and positive
• You will:
– Learn a ton
– Make friends and
get support
– Stay excited about
your business
– Grow your business
19. Get support
• To see blind spots in strategy or execution
• To leverage the wisdom of the group
• To have accountability
20. My best advice
• Start small (proof of concept)
– Build on what worked, scrap what didn’t
21. My best advice
• Start small (proof of concept)
– Build on what worked, scrap what didn’t
• Step away from the laptop
– Talk to real prospects, not just friends and family
22. My best advice
• Start small (proof of concept)
– Build on what worked, scrap what didn’t
• Step away from the laptop
– Talk to real prospects, not just friends and family
• Create thought leadership
– Everyone is a publisher now
23. My best advice
• Start small (proof of concept)
– Build on what worked, scrap what didn’t
• Step away from the laptop
– Talk to real prospects, not just friends and family
• Create thought leadership
– Everyone is a publisher now
• Connect with other consultants
– Interact regularly with other entrepreneurs
24. Questions?
Catherine Morgan
Business Consultant | Career Transition Expert
Point A to Point B Transitions Inc.
877.672.5333
Catherine@PointAtoPointBTransitions.com
https://www.linkedin.com/in/pointatopointb
Twitter @PointA_PointB