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TWITTER FOR
PROFESSIONALS
#lunchlearn101
Professional Development session for XXXSupply Chain,May 2015
Presented by Michelle Ockers (@michelleockers)
• Twitter Myths Busted
• What is Twitter…
• But why? What’s In It For Me?
• Translating Twitter
• Give Me a Bit of Twitter Action…
• Who to Follow
• Wish You Were Here…The Back Channel
• You are “Here”…. Real Time Twitter Chats
• Your Mission Should You Choose to Accept
What we will cover today…
#lunchlearn101
What do you think about Twitter?
No-one is interested
in what I had for
breakfast!
It’s a waste of my
time!
It’s for young people!
I’ve got nothing to
say!
I don’t know anyone
on Twitter!
There’s no real
purpose for it
#lunchlearn101
What is Twitter?
Read More:
http://en.wikipedia.org/wiki/Twitter
#lunchlearn101
So what’s in it for me?
#lunchlearn101
Translating Twitter Profile - Computer
Click to Tweet
Profile
Twitter Feed
“Follow” Info
Box to search on:
# hashtags
@ usernames
Notifications and
Messages
Select ‘Home’ to view
Tweets of everyone
you follow
Select to see Tweets
you have ‘favourited’
Select to access
more menu
items
Phone Select to Tweet
Profile
Twitter Feed
“Follow” Info
Select to search on:
# hashtags, @ user names
Notifications and
Messages
Select to view Tweets
of everyone you follow
Select to view your
own Tweets
Select to see Tweets
you have ‘favourited’
Select to access
more menu
items
• RT Retweet: Like what someone mentioned? Do you want to spread it?
Retweet it.
• @ (The At symbol): I prefer to think about it as ‘To’ - @michelleockers
is a direct reply to Michelle Ockers. The @ is used in the body of the
tweet to mention another Twitter user. Your tweet will show up in
thier Notifications tab. So someone has mentioned you in their tweet
you get a ‘notification’ of it
• # Hashtag: A hash tag is a way to search for tweets on a particular
topic. Eg. If you search on #supplychain you see a list of tweets for this
topic. Through hash tags you can follow conferences, talks, events, live
tweet chats for your professional development e.g. #TedxSydney
#PKMchat #Leadershipchat
LETS SEE THESE CONTEXT
Getting started – retweet, reply and react
#lunchlearn101
Translating
twitter
thread
#lunchlearn101
Find the following:
1. Hashtags
2. @mentions
3. Links to resources
4. Retweets
5. Where to click to see
more of a conversation
Give Me A Bit of Twitter Action
• Username - Use your real name
or abbreviated version – keep it
short
• One email address that you can
access from your phone here (as
you’ll need to confirm)
• Create a one line bio
• Brand your Twitter page
• Sometime later, insert your
profile pic – no eggheads
allowed!
• Share your Twitter names out
loud and let’s follow each other
• Send your first tweet and add
#lunchlearn101
•As a start...FOLLOW EACH OTHER!
•And then…
• @scmmag
• @scinformer
• @supplychain_fm
• @Gartner_inc
• @CocaColaAmatil
• @CocaCola24x7
• @coca_cola
Then look at who they follow, view their conversation threads and if you
get value out of the conversation then follow them too!
#lunchlearn101
Who to Follow?
Wish you were
here…
In this recent Association of Talent
Development 2015 Conference (held in
USA), some people were tweeting,
sharing links and photos of the
presentations…
THE BACKCHANNEL
#ATD2015 [Conference]
…and people globally were getting in on
the conversation. The next best thing to
being there!
#lunchlearn101
• A Twitter chat is a real time chat that
people join using a hashtag to discuss
a topic of common interest. Someone
organises the chat – setting topics and
posting questions.
• Here is an example from a recent
#PKMchat on Open Badges.
• Search on internet for schedules of
live Twitter chats e.g.
http://tweetreports.com/twitter-chat-
schedule/. Search on the chat
hashtag to see if it is still running and
whether the content interests you.
You are "here"…
Twitter Chats
#lunchlearn101
Your Mission – Should You Choose to Accept
it….
• Complete your profile. Upload a profile photo or avatar.
• Retweet something related to your professional interests
• Reply to a tweet to keep the conversation going
• Follow someone new in your field
• Tweet about what you’re working on. Maybe add a pic. Use the hashtag
#lunchlearn101

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TWITTER FOR PROFESSIONALS

  • 1. TWITTER FOR PROFESSIONALS #lunchlearn101 Professional Development session for XXXSupply Chain,May 2015 Presented by Michelle Ockers (@michelleockers)
  • 2. • Twitter Myths Busted • What is Twitter… • But why? What’s In It For Me? • Translating Twitter • Give Me a Bit of Twitter Action… • Who to Follow • Wish You Were Here…The Back Channel • You are “Here”…. Real Time Twitter Chats • Your Mission Should You Choose to Accept What we will cover today… #lunchlearn101
  • 3. What do you think about Twitter? No-one is interested in what I had for breakfast! It’s a waste of my time! It’s for young people! I’ve got nothing to say! I don’t know anyone on Twitter! There’s no real purpose for it #lunchlearn101
  • 4. What is Twitter? Read More: http://en.wikipedia.org/wiki/Twitter #lunchlearn101
  • 5. So what’s in it for me? #lunchlearn101
  • 6. Translating Twitter Profile - Computer Click to Tweet Profile Twitter Feed “Follow” Info Box to search on: # hashtags @ usernames Notifications and Messages Select ‘Home’ to view Tweets of everyone you follow Select to see Tweets you have ‘favourited’ Select to access more menu items
  • 7. Phone Select to Tweet Profile Twitter Feed “Follow” Info Select to search on: # hashtags, @ user names Notifications and Messages Select to view Tweets of everyone you follow Select to view your own Tweets Select to see Tweets you have ‘favourited’ Select to access more menu items
  • 8. • RT Retweet: Like what someone mentioned? Do you want to spread it? Retweet it. • @ (The At symbol): I prefer to think about it as ‘To’ - @michelleockers is a direct reply to Michelle Ockers. The @ is used in the body of the tweet to mention another Twitter user. Your tweet will show up in thier Notifications tab. So someone has mentioned you in their tweet you get a ‘notification’ of it • # Hashtag: A hash tag is a way to search for tweets on a particular topic. Eg. If you search on #supplychain you see a list of tweets for this topic. Through hash tags you can follow conferences, talks, events, live tweet chats for your professional development e.g. #TedxSydney #PKMchat #Leadershipchat LETS SEE THESE CONTEXT Getting started – retweet, reply and react #lunchlearn101
  • 9. Translating twitter thread #lunchlearn101 Find the following: 1. Hashtags 2. @mentions 3. Links to resources 4. Retweets 5. Where to click to see more of a conversation
  • 10. Give Me A Bit of Twitter Action • Username - Use your real name or abbreviated version – keep it short • One email address that you can access from your phone here (as you’ll need to confirm) • Create a one line bio • Brand your Twitter page • Sometime later, insert your profile pic – no eggheads allowed! • Share your Twitter names out loud and let’s follow each other • Send your first tweet and add #lunchlearn101
  • 11. •As a start...FOLLOW EACH OTHER! •And then… • @scmmag • @scinformer • @supplychain_fm • @Gartner_inc • @CocaColaAmatil • @CocaCola24x7 • @coca_cola Then look at who they follow, view their conversation threads and if you get value out of the conversation then follow them too! #lunchlearn101 Who to Follow?
  • 12. Wish you were here… In this recent Association of Talent Development 2015 Conference (held in USA), some people were tweeting, sharing links and photos of the presentations… THE BACKCHANNEL #ATD2015 [Conference] …and people globally were getting in on the conversation. The next best thing to being there! #lunchlearn101
  • 13. • A Twitter chat is a real time chat that people join using a hashtag to discuss a topic of common interest. Someone organises the chat – setting topics and posting questions. • Here is an example from a recent #PKMchat on Open Badges. • Search on internet for schedules of live Twitter chats e.g. http://tweetreports.com/twitter-chat- schedule/. Search on the chat hashtag to see if it is still running and whether the content interests you. You are "here"… Twitter Chats #lunchlearn101
  • 14. Your Mission – Should You Choose to Accept it…. • Complete your profile. Upload a profile photo or avatar. • Retweet something related to your professional interests • Reply to a tweet to keep the conversation going • Follow someone new in your field • Tweet about what you’re working on. Maybe add a pic. Use the hashtag #lunchlearn101

Notes de l'éditeur

  1. Go to live Twitter and show following: Profile Twitter Feed Do a Tweet with #lunchlearn101 and refresh the feed Following Info Home – view Tweets of everyone I follow Favourite something Show Favourites Notifications Messages (not going into this today) Searching – hashtags and @usernames
  2. Show live Twitter feed and search on #lunchlearn101 Look at what is happening in feed.
  3. Get everyone to put their usernames on white board / flipchart