155 social media tools to support your marketing efforts

1. SOCIAL TOOLS SUPER SESSION
TOOLS
AREN’T YOUR
JOB, THEY
SUPPORT IT:
AND NOW HERE ARE 155 TOOLS & A FEW TIPS
@KMULLETT
#SMX: #24B @ #SMXsocial2013

2. CAREFULLY MONITOR
THE REPUTATION
YOU CREATE, AND
WHAT IS CREATED
ABOUT YOU
@KMULLETT
#SMX: #24B

3. START
LISTENING &
WATCHING
TOOLS HELP YOU PAY ATTENTION
@KMULLETT
#SMX: #24B

4. CHECK
BRAND/IDENTITY
AVAILABILITY
BUT THAT DOESN’T MEAN YOU NEED ALL OF THEM
$
$
@KMULLETT
#SMX: #24B

5. SOCIAL MEDIA
IS FREE TO USE,
NOT FREE TO DO
@KMULLETT
#SMX: #24B

6. WHICH
CHANNELS DO
THEY PREFER
BECAUSE WHAT WE LIKE DOESN’T MATTER
@KMULLETT
#SMX: #24B

7. CURATION &
AGGREGATION
FINDING, ORGANIZING, AND INTERACTING
@KMULLETT
#SMX: #24B

8. GATHERING &
PUBLISHING
GRAB WHAT YOU CAN USE, OR GIVE AWAY
@KMULLETT
#SMX: #24B

9. ENGAGE VIA
DESKTOP & MOBILE
@KMULLETT
#SMX: #24B

10. SOCIAL MEDIA
CAN BE MEASURED
BUT MEASURE VITALITY, NOT FOR VANITY
@KMULLETT
#SMX: #24B

11. TRACK SHARING
ONLINE & OFFLINE
TWEET IT » bit.ly/115VEGAS
@KMULLETT
#SMX: #24B

12. GOOGLE ANALYTICS
URL BUILDER EXT.
http://www.marketsnare.com/?utm_source=SMXVegas&utm_medium=
SlideDeck&utm_content=BonusDeck&utm_campaign=SuperTools
@KMULLETT
#SMX: #24B

13. MANAGE YOUR
AUDIENCE
WITH AN EYE OUT FOR QUALITY
@KMULLETT
#SMX: #24B

14. COPY, MOVE, & ORGANIZE
TWITTER LISTS
TweetBe.at screenshot & example here.
@KMULLETT
#SMX: #24B

15. SCHEDULING &
AUTOMATION
THEY AREN’T THE SAME THING
@KMULLETT
#SMX: #24B

16. THOU SHALT NOT
COPY IMAGES
RAISE YOUR RIGHT HAND, I (STATE YOUR NAME)…
@KMULLETT
#SMX: #24B

17. BONUS SLIDE #1
LIFE-SAVERS
FOR WHEN YOU ARE IN A TOUGH SPOT
@KMULLETT
#SMX: #24B

18. BONUS SLIDE #2
BE DIFFERENT
SPEAK UP, BE HEARD, & ADD VALUE
@KMULLETT
#SMX: #24B

19. BONUS SLIDE #3
G+ SHARING
THEY CHOSE TO DO IT THE HARD WAY
@KMULLETT
#SMX: #24B

20. BONUS SLIDE #4
SOOOOO MANY
MORE THAN WE CAN COUNT OR TALK ABOUT
@KMULLETT
#SMX: #24B

21. BONUS SLIDE #5
ENTERPRISE LEVEL
GOOD THINGS DON’T COME CHEAP & CHEAP…
THINGS…
@KMULLETT
#SMX: #24B

22. THE HELP PHILOSOPHY
HUMANIZE YOUR MESSAGE
ENCOURAGE CONVERSATION
LISTEN FIRST
PROMOTE LESS
@KMULLETT
#SMX: #24B

23. THANK YOU! PLEASE SHARE BY CLICKING »
KEVIN MULLETT
ASK ME ABOUT
DIRECTOR OF VISIBILITY &
SOCIAL MEDIA
@KMULLETT
bit.ly/aboutKM
CENTRALLY MANAGING A
NETWORK OF DISTINCT
WEBSITES AT A LOCAL LEVEL
TO CAPTURE LOCAL VISIBILITY.
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