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Profile
A year’s experience of working in various categories like E-Commerce Sector,
Entertainment,Consumer Durables,Banking and Financial Sector, Hospitality and
Healthcare, Real Estate, and Lifestyle Brands and Tele Com Operators etc.
I’ve handled account management and strategy planning as well as done client
servicing for various brands. Understanding psychology and the derived consumer
behaviour is an ongoing learning endeavour.
Driven by curiosity, I have an unshakeable passion for learning new things in the ever
changing world we live in. I'm excited at the prospect of being part of an era that is
seeing such a sea change in markets - an era where customers have more power than
ever before and where they can truly exercise their power of choice.
Experience
ACCOUNT PLANNER [MARCH 2015 – PRESENT]
World Wide Open (11 months)
MANAGEMENT TRAINEE INTERN (ACCOUNT MANAGEMENT) [APRIL 2014 - JUNE 2014]
M&C Saatchi Direct & Digital Pvt. Ltd (3 months)
ASSOCIATE SOFTWARE ENGINEER [JULY 2012 - JULY 2013]
Accenture Services Private Ltd (1 year)
Key roles
WWO –
• Strategic account planning – new pitches and existing clients
• Driving strategic thinking and delivering digital solutions across all digital
platforms - social networks, mobile, display networks, blogs, websites, etc.
• Planning and building social media and digital strategy for brands like Jockey
India, Reliance Life and Symphony Coolers
• Other clients – BCCL, SBI, Reliance Mutual Fund, Dove, SANYO, Tuborg,
Reliance Metro, Zivame,Dove etc.
Maithili Nadkarni
Phone no : +919820055904 Email id : nadkarnimaithili@gmail.com
M&C SAATCHI DIRECT & DIGITAL PVT. LTD –
• Assisting account management team with new business presentations - in
research, in findings, with fresh ideas, to holistically develop and present 360 degree
communication for the potential client(s)
• Discussing and organising incoming briefs, creating elevator pitch documents
and decoding them to the creative team to meet various marketing requirements for
the clients’ business
• Assisting in creating high quality creative marketing collaterals for the Events,
Outdoor, Print ads, Direct Marketing (DM) pieces (brochures, one pagers, DM packs
etc.), Digital communication (e-mailers, banners etc.)
• Major clients: Foodhall, t24, kotak jifi, birla sunlife insurance, birla real estate,
big bazaar direct, mederma, seasame street preschool, viacom 18.
ACCENTURE SERVICES PRIVATE LTD –
• Project 1- SIP (Sales incentive planning): US based sales incentive planning
project for the employees of MERCK pharmaceutical
• Project 2 - 

EUCAN CRM (Europe Canada CRM): Customer Relationship Management project for
employees and customers of MERCK pharmaceutical 

Education
• M.M.S. (MASTER OF MANAGEMENT STUDIES) (2013 - 15)
Welingkar Institute of Management Development and Research, Mumbai
University
SGPA I – 5.45 SGPA II – 5.70
SGPA III – 5.82 SGPA IV – 6.00 CGPA – 5.74
Semester IV % - 71% Final Grade – A
• BACHELOR’S DEGREE, COMPUTER ENGINEERING (2009-2012)
Thakur College of Engineering and Technology, Mumbai University
Percentage – 78.23%
• DIPLOMA, COMPUTER ENGINEERING (2006-2009)
Thakur Polytechnic, Maharashtra State Board
Percentage – 85%
Certifications, Awards and Achievements
• Adwords Fundamentals and Hubspot Inbound Marketing Certified
• Participated in “TECHNOFEST”, a technical project exhibition held on 28th FEB 2009
and “TECHNOPHILLIA” a STATE LEVEL COMPETITION
• Life Sciences Generalist Certification
• LS Indigo Champion Team Award – India Delivery Centre level
Skills
‣ Competition Mapping and Analysis
‣ Online Campaign Ideation,Planning and Management
‣ Content Creation, Strategy and Management
‣ Inbound Marketing
‣ Social Media and Mobile Marketing and Tracking
‣ Consumer Research & Trend Analysis
‣ Account Management and Planning
‣ Brand Positioning,Communication and Planning
‣ Problem Solver & Team Player
Interests
- Watching Movies - Networking - Dancing - Reading
Personal Details
Date of Birth – 20th November, 1990 Marital Status – Single Nationality – Indian
MaithiliN_Resume_March_2015

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MaithiliN_Resume_March_2015

  • 1. Profile A year’s experience of working in various categories like E-Commerce Sector, Entertainment,Consumer Durables,Banking and Financial Sector, Hospitality and Healthcare, Real Estate, and Lifestyle Brands and Tele Com Operators etc. I’ve handled account management and strategy planning as well as done client servicing for various brands. Understanding psychology and the derived consumer behaviour is an ongoing learning endeavour. Driven by curiosity, I have an unshakeable passion for learning new things in the ever changing world we live in. I'm excited at the prospect of being part of an era that is seeing such a sea change in markets - an era where customers have more power than ever before and where they can truly exercise their power of choice. Experience ACCOUNT PLANNER [MARCH 2015 – PRESENT] World Wide Open (11 months) MANAGEMENT TRAINEE INTERN (ACCOUNT MANAGEMENT) [APRIL 2014 - JUNE 2014] M&C Saatchi Direct & Digital Pvt. Ltd (3 months) ASSOCIATE SOFTWARE ENGINEER [JULY 2012 - JULY 2013] Accenture Services Private Ltd (1 year) Key roles WWO – • Strategic account planning – new pitches and existing clients • Driving strategic thinking and delivering digital solutions across all digital platforms - social networks, mobile, display networks, blogs, websites, etc. • Planning and building social media and digital strategy for brands like Jockey India, Reliance Life and Symphony Coolers • Other clients – BCCL, SBI, Reliance Mutual Fund, Dove, SANYO, Tuborg, Reliance Metro, Zivame,Dove etc. Maithili Nadkarni Phone no : +919820055904 Email id : nadkarnimaithili@gmail.com
  • 2. M&C SAATCHI DIRECT & DIGITAL PVT. LTD – • Assisting account management team with new business presentations - in research, in findings, with fresh ideas, to holistically develop and present 360 degree communication for the potential client(s) • Discussing and organising incoming briefs, creating elevator pitch documents and decoding them to the creative team to meet various marketing requirements for the clients’ business • Assisting in creating high quality creative marketing collaterals for the Events, Outdoor, Print ads, Direct Marketing (DM) pieces (brochures, one pagers, DM packs etc.), Digital communication (e-mailers, banners etc.) • Major clients: Foodhall, t24, kotak jifi, birla sunlife insurance, birla real estate, big bazaar direct, mederma, seasame street preschool, viacom 18. ACCENTURE SERVICES PRIVATE LTD – • Project 1- SIP (Sales incentive planning): US based sales incentive planning project for the employees of MERCK pharmaceutical • Project 2 - 
 EUCAN CRM (Europe Canada CRM): Customer Relationship Management project for employees and customers of MERCK pharmaceutical Education • M.M.S. (MASTER OF MANAGEMENT STUDIES) (2013 - 15) Welingkar Institute of Management Development and Research, Mumbai University SGPA I – 5.45 SGPA II – 5.70 SGPA III – 5.82 SGPA IV – 6.00 CGPA – 5.74 Semester IV % - 71% Final Grade – A • BACHELOR’S DEGREE, COMPUTER ENGINEERING (2009-2012) Thakur College of Engineering and Technology, Mumbai University
  • 3. Percentage – 78.23% • DIPLOMA, COMPUTER ENGINEERING (2006-2009) Thakur Polytechnic, Maharashtra State Board Percentage – 85% Certifications, Awards and Achievements • Adwords Fundamentals and Hubspot Inbound Marketing Certified • Participated in “TECHNOFEST”, a technical project exhibition held on 28th FEB 2009 and “TECHNOPHILLIA” a STATE LEVEL COMPETITION • Life Sciences Generalist Certification • LS Indigo Champion Team Award – India Delivery Centre level Skills ‣ Competition Mapping and Analysis ‣ Online Campaign Ideation,Planning and Management ‣ Content Creation, Strategy and Management ‣ Inbound Marketing ‣ Social Media and Mobile Marketing and Tracking ‣ Consumer Research & Trend Analysis ‣ Account Management and Planning ‣ Brand Positioning,Communication and Planning ‣ Problem Solver & Team Player Interests - Watching Movies - Networking - Dancing - Reading Personal Details Date of Birth – 20th November, 1990 Marital Status – Single Nationality – Indian