Business sustainability refers to business models and managerial decisions grounded in financial, environmental and social concerns.

1. Green
Business
By:
Mamta Bhola

2. Triple bottom line company
Mission based business
Social enterprise and entrepreneurship
Socially responsible investing and impact investing
What is Sustainable Business?

3. What is business sustainability:
Business sustainability
refers to business
models and
managerial decisions
grounded in
financial,
environmental and
social concerns.
Economical
Social
Environmental
(Green
Business)

5. Green business:
 The notion of “green business” emerged at the end
of the 20th century in the wake of the ever
increasing public concern about the sustainability of
economic development.
 A business functioning in a capacity where no
negative impact is made on the local or global
environment, the community, or the economy”, and
green business will also engage in forward-thinking
policies for environmental concerns and policies
affecting human rights.

6. Green business:
G. Croston states that
“Green Businesses have more sustainable
business practices than competitors,
benefiting natural systems and helping
people live well today and tomorrow
while making money and contributing to
the economy”

7. Principles of Green Business:
Green businesses care for their workers.
Green businesses protect their customers and
clients.
Green businesses improve their communities.
Commercially successful and future ready.
Be competitive and create the required
conditions.

8. Practices of green business:
• Stakeholder
engagement
• Environmental
management system
• Reporting and
disclosure
• Life cycle analysis

9. Strategies for setting business goals for sustainability
1. Create smart, integrated public policy.
2. Engage value chain members, including Industry
and NGO partners.
3. Build a national dialogue on responsible
consumption.
4. Create organizational structures that support
sustainability.
5. Embed sustainability in corporate culture.

10. Strategies for setting business goals for sustainability
6. Provide clear and equitable directives regarding
Aboriginal rights and entitlements.
7. Create conditions that support sustainability-
related innovation.
8. Incorporate a social license to operate into
business strategy.
9. Prepare organizations and society to mitigate and
adapt to climate change.
10. Lessen the burden of sustainability reporting.

11. Aspects of sustainable business Practices:
 Increased resource Productivity
 Universal application
 Waste reduction
 Transition to renewable
 Extended producer responsibility
 Imitating nature
 Being green by buying green
 Green certification
 Accountability for the environment
 Future actions needed

12. CHALLENGES OF GREEN BUSINESS:
The supply chain
Company culture
Consumer behavior
Economic efficiency
Social equity
Environmental accountability

25. arguments for and
against CSR

28. Csr and sustainability:
Helps to Recruit employees.
Helps in retaining employees.
Increase in productivity.
Complying with regulatory requirements.
Good relations with local authorities.
Positive press coverage.
Encouragement to develop new products and
services.
Easier access to finance.