3. Let’s do the checklist…
• Cool idea ✔
• Prototype ✔
• Funding...yay! ✔
• (aBer many quarters and several $$$s later)
• Product 1.0...yay! ✔
• Launch...we will all be rich very soon! ✔
• ...wait......wait.........wait............
• where are my customers...are the servers up?
• ...
25. Minimum Viable Product (MVP)
• Eric Ries in The Lean Startup:
– An MVP helps entrepreneurs start the process of learning as
quickly as possible.
– It is not necessarily the smallest product imaginable, though; it
is simply the fastest way to get through the Build-Measure-
Learn loop with the minimum amount of effort
– Contrary to tradi[onal product development, which usually
involves a long, thoughmul incuba[on period and strives for
product perfec[on, the goal of the MVP is to begin the process
of learning, not end it.
– Unlike a prototype or concept test, an MVP is designed not just
to answer product design or technical ques[ons. Its goal is to
test fundamental business hypotheses.
56. References
• An Introduc[on to Minimum Viable Architecture,
hSp://www.infoq.com/news/2014/11/minimum-viable-architecture
• Towards an Agile SoBware Architecture,
hSp://www.infoq.com/ar[cles/towards-agile-soBware-architecture
• The Minimum Viable Product and the Minimal Marketable Product,
hSp://www.romanpichler.com/blog/minimum-viable-product-and-minimal-marketable-product/
• Good Enough is Good Enough,
hSp://www.slideshare.net/RandyShoup/minimum-viable-architecture-good-enough-is-good-
enough-in-a-startup
• Crea[ng a highly available minimum viable architecture on AWS,
hSp://alanhollis.com/crea[ng-a-highly-available-minimum-viable-architecture/
• In Search of Agile Architecture,
hSp://www.drdobbs.com/architecture-and-design/in-search-of-agile-architecture/240169245
• Minimum Viable Architecture, hSp://www.kavistechnology.com/blog/minimal-viable-architecture/
• A Proven Methodology to Maximize Return on Risk,
hSp://www.syncdev.com/minimum-viable-product/