1. Grocery store
Corporate Social
Responsibility
UC Berkeley Extension
Business Ethics and Corporate Responsibility Marcia Marcondes da Silva
EDP 308486 November 17, 2008
2. Neighborhood Grocery
Store Profile
• Sale of organic products
– produce, preserves, cheeses, bakery,
frozen home-made food
• Concerned with the environment
• Respect to stakeholders
3. Stakeholders
Local farms City/State
Customers government
Employees
Local cooks
Non-perishable
Local preserve products
Surrounding suppliers
population and cheese
producers
4. CSR Actions
Farms/Preserve and
Cheese producers/Cooks
Long-term
relationship
Buying local
6. Practice and
encourage
inclusive actions CSR Actions
and behaviors
Employees
Empowerment
Employee’s
bonuses vs.
company’s profit
7. CSR Actions
Business/Employees
Prohibited
•acceptance of any kind of
bribe
Respect
•management intimidation
•child employment •people’s rights
•slave work conditions •natural environment
•sexual harassment •customer
Equal
opportunity
employment
8. CSR Actions
Community/Society
Company’s Payment
profit of taxes
Business
vision
First job to Work with
local
youth people
government
9. Sources
• The economist - special reports - Just good business - Jan 17th 2008 - From The
Economist print edition -
• Forbes Online - Is Corporate Social Responsibility Responsible? - Betsy Atkins -
11.28.06
• Greenbiz - Wegmans Reverses Supermarket Supply Chain, Starts Organic Farm - By
GreenBiz Staff - Published September 12, 2007
• PG&E - Energy Smart Grocer - Since 2002, EnergySmart Grocer has audited over
1,000 grocery stores on the West Coast and and delivered more than $11,000,000 in
annual savings
• Greenbiz - Massachusetts Grocers Seek to Boost Recycling of Supermarket Food
Waste -By GreenBiz Staff - Published August 29, 2005
• Greenbiz - California Grocers Recycled 2.3 Billion Pounds of Materials in 2006 - By
GreenBiz Staff - Published February 29, 2008
• Whole foods website - Company - Core values
• Trader joe’s website - Trader Who? - How we do business
• Grenner Buildings - Cub Foods Bags EPA Gold Rating for New Saint Paul Store - By
GreenerBuildings Staff - Published November 4, 2008 -
• Business Ethics and Social Responsibility class’ lectures
• A catechism on CSR - the 2007 Ernst & Young Entrepreneur of the year - By
Professor Kellie A. McElhaney - Haas School of Business - University of California,
Berkeley
• Wikipedia - Business ethics - corporate ethics policies
• The W. Edwards Deming Institute - teachings - The Deming System of Profound
Knowledge - Condensation of the 14 Points for Management