View more research of sales @ https://www.fourquadrant.com/go-to-market-charts-sales/ Sales Enablement Research Highlights The Docurated 2018/2019 Sales Enablement Research results are summarized in the deck. Key Takeaways * 71% of respondents stated that having a dedicated sales enablement function increased sales rep productivity * 56% have seen an increase in the sales pipeline as a result * Sales Reps spend, on average, a staggering 26 hours per month finding, editing and managing content as they search across a significant number of content locations View the deck to learn more about: * The Impact of Sales Enablement on Rep Productivity and Win Rates * Budget Expectations Over the Next 12-Months * The Adoption of Sales Enablement by Industry * Sales Enablement Technology Priorities * The Most Popular Types of Sales Content * Sales Coaching, Communication and More Additional Go to Market Resources Are Available at Four Quadrant Marketing Automation Buyer’s Checklist https://www.fourquadrant.com/go-to-market-planning-templates/marketing-automation-buyers-checklist/ How to Evaluate B2B Marketing Automation Platforms https://www.fourquadrant.com/evaluate-b2b-marketing-automation-platforms/ Download free marketing templates @ fourquadrant.com/free-marketing-templates/ For key market research & Stats from Gartner, IDC, Forrester and more visit https://www.fourquadrant.com/go-to-market-charts-marketing/ Go-To-Market Strategy Planning Templates @ https://www.fourquadrant.com/go-to-market-planning-templates/go-to-market-strategy-planning-template/