Here are 10 customer experiences your

1. 10 Customers Experiences
Your Customers Demand!

2. “In our research and consulting on customer journeys, we’ve found that
organizations able to skillfully manage the entire experience reap enormous
rewards: enhanced customer satisfaction, reduced churn, increased revenue,
and greater employee satisfaction. They also discover more-effective ways to
collaborate across functions and levels, a process that delivers gains
throughout the company.”
- Harvard Business Review

3. 3
The Buyer’s Journey Is Not As Simple
As Moving From Point A To Point B!

4. 4
There Are Many Touch Points – Or
Dots – To Connect To Create A Good
Customer Experience!

5. Here Are 10 Customer Experiences
Touch Points You Need To Pay
Attention To!

6. Keep my experience simple & easy.

7. 7

8. Educate & communicate with me.

9. 9

10. Quickly resolve the bumpy road.

11. 11

12. Personalize my experience.

13. 13

14. Make it easy for me to #humblebrag.

15. 15

16. Make me feel safe.

17. 17

18. Always be available for me.

19. 19

20. Surprise & delight me!

21. 21

22. Be mobile for me.

23. 23

24. Create a circle of trust for me.

25. 25

26. Respect my privacy.

27. 27

28. 28
So, here’s to connecting those dots to
create a happy customer experience –
and not a scary one!

29. 29
Scary Experience Happy Experience
(cheese steak)

30. Have A Great Customer
Experience? Share It With Me!
@GerryMoran
MarketingThink.com
In/GerryMoran
Moran.Gerry@gmail.com