2. In Belarus only 0.5% of fathers takes paternity leave
0.5%? What does it mean?
This is one dandelion fluff from flower
3. Do you want to improve your
professional skills?
When was the last time you do fitness?Do you want to try freelance?
When was the last time you
just play video games? :)
Try paternity leave!
Ok, velcom Superdaddy package is for you!
But what about responsibility and parental skills?
8. • Men with children, men planning to have children, 25-40 years old, smart, modern
and purposeful
• Women with children, women planning to have children, 25-40 years old, wishful to
work or study outside home
• Own & earned Internet media (banners, context, etc.); press; indoor (shopping malls,
fitness centers, etc.); BTL activities; POS materials
50 000 mobile application downloads, 5 000 whole package sales
Target Audience
Media channels
KPI
