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Growth Hacking Facebook
ByZoeSummers
A Photo Is Worth A Thousand… Likes
 On Facebook people
prefer to engage with
images than other types
of posts.
 Use memes, banners,
infographics
 Post photos in real time
Upload Videos Directly to Facebook
 There is a 30% higher video play rate (30% more people
click to play a native video)
 The secret is to directly upload your video to Facebook
instead of sharing a YouTube video
 Your video will automatically come to life when people
scroll down their Feeds
The Best Videos On Facebook Are…
 Native (Higher video play rate, video insights and
metrics, auto-played when people scroll down their
feeds… Need I say more?)
 Short and Simple: the ideal video length is 21 seconds
 Using text and graphics to get attention and compel
users to turn on the sound.
Read more: The Importance Of Facebook Videos And How
To Use Them For Your Business
Most Engaging Types of FB Posts
 Questions
 Quotes
 Contests
 See more types here
Don’t Be This Guy:
 You post too frequently
 Your posts have become too generic, irrelevant or just
boring
 You are bad mouthing your competition
 Read the full list here.
Learn How To Use The Secret Tools
 Facebook Author Tags
 How to customize your News Feed
 Messanger P2P Payments
 See more Facebook features here.
Optimize For Mobile
 Make your posts eye catching to visually stimulate
the mobile users.
 Make use of the Facebook Nearby feature that
allows Android and iOS users to find reviews and
information about nearby places.
Read this: 9 Ways to Optimize Your Social Media
Posts for Mobile
Learn From The Best
 Have different pages for each
product so that your clients can
get to appreciate them
individually, like Coca-Cola
 Learn from Startbucks how to
combine text with images and
how to set up wonderful
promotions and freebies for fans
 More influencers
Schedule Your Posts
 When posting with Facebook
choose the date and time when
to be published.
 Or use powerful automation
tools like Mass Planner that you
can use for more Facebook
accounts in just one setting.
 Read how to schedule your FB
posts
Learn How To Use Facebook Ads
 Design the right message, find the right people and
display your ad at the perfect time for best
conversions.
 Headshots perform better than logos or other
abstract images
 Learn to optimize your ad for your desired action
What is Mass Planner?
 Mass Planner is every
marketer’s go-to tool for
social media automation
on all the important
platforms: Facebook,
Twitter, Google+,
Pinterest, LinkedIn and
Instagram
 We help you put your
time to better use ;)
Try Mass Planner for FREE
Now!

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Growth Hacking Facebook

  • 2. A Photo Is Worth A Thousand… Likes  On Facebook people prefer to engage with images than other types of posts.  Use memes, banners, infographics  Post photos in real time
  • 3. Upload Videos Directly to Facebook  There is a 30% higher video play rate (30% more people click to play a native video)  The secret is to directly upload your video to Facebook instead of sharing a YouTube video  Your video will automatically come to life when people scroll down their Feeds
  • 4. The Best Videos On Facebook Are…  Native (Higher video play rate, video insights and metrics, auto-played when people scroll down their feeds… Need I say more?)  Short and Simple: the ideal video length is 21 seconds  Using text and graphics to get attention and compel users to turn on the sound. Read more: The Importance Of Facebook Videos And How To Use Them For Your Business
  • 5. Most Engaging Types of FB Posts  Questions  Quotes  Contests  See more types here
  • 6. Don’t Be This Guy:  You post too frequently  Your posts have become too generic, irrelevant or just boring  You are bad mouthing your competition  Read the full list here.
  • 7. Learn How To Use The Secret Tools  Facebook Author Tags  How to customize your News Feed  Messanger P2P Payments  See more Facebook features here.
  • 8. Optimize For Mobile  Make your posts eye catching to visually stimulate the mobile users.  Make use of the Facebook Nearby feature that allows Android and iOS users to find reviews and information about nearby places. Read this: 9 Ways to Optimize Your Social Media Posts for Mobile
  • 9. Learn From The Best  Have different pages for each product so that your clients can get to appreciate them individually, like Coca-Cola  Learn from Startbucks how to combine text with images and how to set up wonderful promotions and freebies for fans  More influencers
  • 10. Schedule Your Posts  When posting with Facebook choose the date and time when to be published.  Or use powerful automation tools like Mass Planner that you can use for more Facebook accounts in just one setting.  Read how to schedule your FB posts
  • 11. Learn How To Use Facebook Ads  Design the right message, find the right people and display your ad at the perfect time for best conversions.  Headshots perform better than logos or other abstract images  Learn to optimize your ad for your desired action
  • 12. What is Mass Planner?  Mass Planner is every marketer’s go-to tool for social media automation on all the important platforms: Facebook, Twitter, Google+, Pinterest, LinkedIn and Instagram  We help you put your time to better use ;) Try Mass Planner for FREE Now!