Australia - Telco Company Profiles - Telstra, Optus and Vodafone @http://www.researchmoz.us/australia-telco-company-profiles-telstra-optus-and-vodafone-report.html

1. Australia - Telco Company Profiles - Telstra, Optus and Vodafone
Telstra remains the top dog in the market
The key payers
The total telecoms service market is segmented according to the major providers Telstra, Optus, Vodafone, as
well as a number of other market providers. Detailed revenue, statistics are included separately for Telstra,
Optus and Vodafone for the current and previous financial years.
Telstra continues to dominate the overall Australian telecom market with about 60% market share of overall
revenue in 2013. This market share has been falling steadily since the highs that it held in the early 2000s, of
around 80%.
Telstra
Telstra is Australia’s largest telecommunications provider offering a full range of telecom services
throughout Australia. The company provides basic access services to most homes and businesses, local and
long-distance telephone call services, and mobile and internet services including just 3.5 million broadband
subscribers and over 15 million mobile telephony subscribers. In 2014 Telstra is expected to continue
attracting a large number of 4G LTE mobile broadband customers, taking advantage of its wider network
footprint than its competitors.
Wholesale services are also provided to ISPs and RSPs while advertising and subscription television services
are provided through subsidiary companies. Several strategic investments undertaken in FY2013 have
strengthened Telstra’s position in the e-health services market.
Telstra’s financial results have continued to follow a pattern common among major telcos in this fast
changing market, wherein revenue from mobile voice and data services offsets declining revenue from the
fixed-line voice sector. The diversification of Telstra’s business means that fixed-line voice in FY2013
accounted for less than 17% of total revenue. The company is also increasingly indebted to its international
operations, particularly those in Asia.
This report provides an overview of Telstra’s main areas of operation including its strategic business
units and local and international subsidiaries. It also includes analysis of the company’s three-pillar
strategy to be implemented during 2014. In addition, the report provides key operating statistics related to
network and operations data, traffic, and developments in the mobile, broadband and pay TV sectors, as well
as an overview of its position related to NGN developments.
Optus
Optus provides a range of communications services that include mobile, national and long-distance services,
local and international telephony, business network services, internet and satellite services, subscription TV
and digital media services.
The company is aiming to expand its customer base through offering new services including MeTV, an IPTV
service with FetchTV. It has expanded mobile coverage in Tasmania, is refarming 2G to 3G, has launched 4G
services and has signed an agreement providing interim satellite services with the National Broadband
Network. These new and additional services will allow Optus to gain new subscribers across its coverage areas
and extend their availability to more remote and regional communities.
The number of wireless broadband subscribers continues to grow rapidly, delivering higher data revenue.
BuddeComm believes that given market saturation the rate of growth for these returns will slowly diminish.
Australia - Telco Company Profiles - Telstra, Optus and Vodafone

2. The takeover of Vividwireless from Seven Media boosted the amount of 4G spectrum available, increased the
number of subscribers and consolidated market share in markets where Vividwireless operates. The restaurant
review company Eatability purchased by the company in mid-2012 will add a digital media and content
service flavour to Optus.
In this report we provide an overview of the main divisions within Optus, including a breakdown of key
financial and operating statistics for internet, broadband, voice, The Open Network (mobile) services. Data for
the first quarter of 2014 is included.
Vodafone Australia
Vodafone is the third-largest mobile carrier in Australia, being formed as a 50/50 joint venture in 2009
following the merger of Vodafone Australia and Hutchison 3G Australia. The two equal shareholders of
Vodafone are the Vodafone Group and Hutchison 3G Australia. Hutchison Whampoa remains the majority
shareholder of Hutchison Telecoms, with an 88% stake.
Vodafone owns and operates the mobile brands of Vodafone, 3 and Crazy John’s, and offers a
comprehensive suite of prepaid and postpaid mobile voice and mobile data products to both consumer and
business customers. MVNO services are also provided to other telecommunication service providers. During
2013 a number of Crazy John’s stores were closed in a cost cutting exercise, with the remainder later
branded as Vodafone stores. From late 2011, ‘3’ stopped taking new customers, and in August
2013 the brand was dissolved, with all customers having to migrate to Vodafone to retain services. The
‘3’ stores have also been rebranded as Vodafone.
Network upgrades continue and new sites are being added across Australia as the company ramps up its
investment in infrastructure in a bid to retain customers. In 2013 the operator launched LTE services, being
able to compete with Optus and Telstra in this market which has tremendous growth potential. These upgrades
and new towers have also delivered improved quality bandwidth required to keep up with consumer demand
for mobile broadband, and to address the shortcomings which has been disastrous for the company since 2011:
despite recent network improvements, customer losses have continued into late 2013.
table Of Contents
1. Industry Revenue Overview
1.1 Revenue, Revenue Growth And Market Share By Major Provider
2. Telstra
2.1 Company Overview And Operating Statistics
2.1.1 Overview
2.1.2 Telstra Revolution
2.1.3 Fy2013 Strategy
2.1.4 New Strategy – Late 2013
2.1.5 Recent Developments
2.1.6 Operational Statistical Information
2.1.7 Business Units
2.1.8 Networks
Australia - Telco Company Profiles - Telstra, Optus and Vodafone

3. 2.1.9 Controlled And Associated Entities
2.2 Financial Statistics
2.2.1 Group Results Summary
2.2.2 Public Switched Telephone Network (pstn)
2.2.3 Mobile
2.2.4 Fixed Broadband
2.2.5 Sensis
2.2.6 Ip And Data Access
2.2.7 Telstra International
2.3 Telstra And The Nbn
2.3.1 Telstra And The Nbn Plans Of The New Government - Analysis
2.3.2 Telstra And Government Agree On Nbn Future
2.3.3 Telstra Structural Separation Undertaking
2.3.4 Analysis
2.3.5 Telstra’s E-health Initiatives
2.4 Telstra Analysis
2.4.1 Telstra Looking Ahead To 2014
2.4.2 Telstra Within The Broader Market And Industry Developments
2.4.3 The Telstra Transition
2.4.4 Telstra Media - Analysis
2.4.5 Other Analysis
3. Optus
3.1 Overview And Operating Statistics
3.1.1 Overview
3.1.2 Company Changes
3.1.3 Operating Results
3.1.4 Financial Highlights
3.1.5 Products And Services
3.1.6 Mobile Services
3.1.7 Major Subsidiaries
3.2 Financial Statistics & Analysis
3.2.1 Company Analysis
3.2.2 Financial Results
3.2.3 Company History
3.3 The Network
3.3.1 Infrastructure Overview
3.3.2 Consumer Customer Access Network, The Hfc Network
3.3.3 Fixed Network
3.3.4 Mobile Network
3.3.5 Wireless Networks
3.3.6 Wholesale Activities
Australia - Telco Company Profiles - Telstra, Optus and Vodafone

4. 3.3.7 Digital Media And Cloud Computing
3.3.8 Voip Network
3.3.9 Satellite Networks
3.4 Analysis
3.4.1 Optus Spectrum Dilemma
3.4.2 Mobile Market – Key To Optus Success
3.4.3 Optus Deal With Nbn Co
3.4.4 Optus Lost The Afl Battle But Not The Digital Media War
4. Vodafone
4.1 Company Information
4.1.1 Overview
4.1.2 Company Analysis
4.1.3 Financial Highlights
4.1.4 Operating Highlights
4.1.5 Vodafone – 3 Merger
4.1.6 Networks
4.1.7 Merged Company History
ResearchMoz(http://www.researchmoz.us/) is the one stop online destination to find and buy market research
reports & Industry Analysis. We fulfill all your research needs spanning across industry verticals with our
huge collection of market research reports. We provide our services to all sizes of organizations and across all
industry verticals and markets. Our Research Coordinators have in-depth knowledge of reports as well as
publishers and will assist you in making an informed decision by giving you unbiased and deep insights on
which reports will satisfy your needs at the best price.
Contact:
M/s Sheela,
90 State Street,
Suite 700,
Albany NY - 12207
United States
Tel: +1-518-618-1030
USA - Canada Toll Free 866-997-4948
Email: sales@researchmoz.us
Website: http://www.researchmoz.us/
Australia - Telco Company Profiles - Telstra, Optus and Vodafone