Direct Sales Webinar - Postcron In this webinar, Karen Smyrl, Jamberry Nails Independent Consultant, will show you how to design your consumer acquisition and retention process, how to design your content marketing strategy and how to use a combined strategy of content distribution and online parties to increase your profit every month while you develop your business as a full time mom.

1. An overview of the social media tools I
use in my Direct Sales business

2.  Taylor
 Lucas and postcron
 You

3. “Show you the tools I use to enable me to do
what I love.”

4. Katie
Elisha
Josh
Karen

5.  Wife & Mom
 Jamberry Nails/Thirty One Independent Consultant
 Background:
 Direct Sales: Mary Kay
 Administrative field ~ Office Manger, Executive
Secretary, Admin Assistant
 Beauty Industry ~ Cosmetologist

6.  Jamberry is a Direct Sales Party Plan Business

7.  Online store customers order from
 Rank: Premier Consultant
 Downline of 47 amazing ladies

8.  Home Parties
 Catalog Parties
 Social Media Parties
 Facebook
 Group or Event
 Instagram
 Google+
 Meet.fm
 Pinterest

9.  99% of my business is conducted via Social
Media
 4 parties at once = I needed help!
 Information Automation – A service that
automatically posts information at a
scheduled time in a FB group or event.
 Reviewed several and settled on POSTCRON!

11.  Bulk Uploader
 Schedule an entire party at once
 Up to 18 posts per day per party
 Spreedsheet that can be used again!

12.  Social Media Party Goal:
 Make it as close to a home party experience as
possible
 Social Media Party Challenge:
 We are not face to face with our guests

14.  Postcron.com allows you to schedule and
post information about your product
 You have more time to answer questions and
interact with your party guests!

15.  Many different approaches on how to share
information…personalize it to you!
 My Party Script Format = 4 posts per day
 General Information about your product

16. General Information Post

17.  Many different approaches on how to share
information…personalize it to you!
 My Party Script Format = 4 posts per day
 General Information about your product
 Application/Instruction or product

18. Application/Instruction/
Or Product Post

19.  Many different approaches on how to share
information…personalize it to you!
 My Party Script Format = 4 posts per day
 General Information about your product
 Application/Instruction or product
 Featured Product

20. Featured Product

21.  Many different approaches on how to share
information…personalize it to you!
 My Party Script Format = 4 posts per day
 General Information about your product
 Application/Instruction or product
 Featured Product
 Fun meme/graphic

22. Fun Meme/Graphic

23.  Goal: Highlight important products
 NOT: Tell them about EVERY product
 Choose product based on audience/party
theme
 Holiday
 Fundraiser
 Hostess friends/interests
 Separate Script for Games
 No more than 10 game posts per day

24.  Games
 Guessing games

26.  Games
 Guessing How Many
 Search My Website

27. #1 of 10
Name The Disney Character
Can you name the Disney character
this look is inspired by?
Extra points for naming the wrap
designs in the photo!
Find them at:
www.ksjams14.jamberrynails.com

28.  Games
 Guessing How Many
 Search My Website
 Get To Know You

30.  Games
 Guessing How Many
 Search My Website
 Get To Know You
 BINGO ~ Jamberry Style!

32.  Games
 BINGO ~ Jamberry Style!
 You should always include this game!
 I get at least 1 -3 party bookings from Bingo.
 I use this as my “live” 30 minute party to answer
questions and engage my guests!
 Guests see top products
 They have to pick 5 numbers = WISHLIST

33.  Games
 Prizes
 Fun at a party is coming away with a prize!
 Party door prize if sales reach $150 = 1 free sheet of
wraps
 Bingo = 1 full sheet of wraps (This can be anything…)
 Accent Sheets, nail files, nourish packets (handlotion)
 Anything in expensive that will be fun for your guests
to win!

34.  Remember, you don’t want to overwhelm
your guests and have them report your
photos…KEEP IT SIMPLE!
 Postcron has limits to keep us safe!
 To see more detailed information about my
party script, check out my article on the
postcron blog:
 http://postcron.com/en/blog/how-i-use-
postcron-to-automate-my-facebook-parties/

35.  FB Business Page
 FB Party Script
 9-1-1
 9 Non-Marketing posts
 1 Promotional post
 1 Personal/Casual post

36.  FB Business Page
 9-1-1 Format
 Day 1 – Post A friends non competitor Business
Page
 Day 2 – Nail article of some kind
 Day 3 – Travel Destination/tips/savings
 Day 4 – Game/question graphic
 Day 5- Article about pampering yourself
 Day 6 – An inspirational story of someone doing
something good!

37.  FB Business Page
 9-1-1
 Day 7 – Jamberry Collage
 Day 8 – Something food related (preferably Chocolate)
cause I like to read things about menus/recipes/food
 Day 9 – Fashion Style Guide article of some sort
(how to be on trend with something other than
your nails! :-P)
 Day 10 – Healthy Lifestyle Habits
 Day 11 – Featured Product of the week

38.  FB Business Page
 9-1-1
 Check out my article on the postcron website:
http://postcron.com/en/blog/marketing-automation/

39.  Your VIP FB Customer Group
 Your Team Page (as long as you are an admin
and TM of that group)
 Your follow up (posting in old/closed parties)

40.  Bulk Upload Feature!
 Create a .csv spreadsheet
 Post Text
 Year
 Month
 Day
 Hour
 Minute
 Image link
 Website link

42.  Bulk Upload Feature!
 Create a .csv spreadsheet
 Login to the postcron.com dashboard

44.  Bulk Upload Feature!
 Create a .csv spreadsheet
 Login to the postcron.com dashboard
 Click on your personal profile to deselect

46.  Bulk Upload Feature!
 Create a .csv spreadsheet
 Login to the postcron.com dashboard
 Click on your personal profile to deselect
 Add your page, group or event(s) to post in

49.  Bulk Upload Feature!
 Create a .csv spreadsheet
 Login to the postcron.com dashboard
 Click on your personal profile to deselect
 Add your page, group or event(s) to post in
 Click “upload lots of posts at once”

51.  Bulk Upload Feature!
 Create a .csv spreadsheet
 Login to the postcron.com dashboard
 Click on your personal profile to deselect
 Add your page, group or event(s) to post in
 Click “upload lots of posts at once”
 Choose your file and click “select file and review”

53.  Bulk Upload Feature!
 Create a .csv spreadsheet
 Login to the postcron.com dashboard
 Click on your personal profile to deselect
 Add your page, group or event(s) to post in
 Click “upload lots of posts at once”
 Choose your file and click “select file and review”
 Check each post and image, then click “confirm”

55.  Your post appears like this in Facebook:

56.  Tool I can’t live without:
 Adding custom tabs to my FB business page!
 Grosocial (Jamberry Provided)
 SocialTools.me (Part of the postcron family!)

60.  Tool I can’t live without:
 Adding custom tabs to my FB business page!
 SocialTools.me (Part of the postcron family!)
 Grosocial (Jamberry Provided)
 Live Platform
 Meet.fm
 30 Minute parties
 Live Party Bingo
 Training with your team – Recordings can be saved
and link shared later.

61.  Remember your “WHY” ~ Don’t give up!
 The Possibilites Are Endless!
 If you have questions or want to keep in
touch with me:
@kcsmyrl/twitter
Karen Kirk Smyrl/Facebook
ksjams14@gmail.com
www.ksjams14.jamberrynails.com

62.  To see Postcron in action come join my
Jamberry Facebook Party:
 www.facebook.com/ksjamsGoingGoingGone
 Thanks to Taylor and everyone at Postcron!
 And Thank you!

63.  http://get-my-free-month.instapage.com/
 Limited time offer so get yours today!