Insurance IoT Observatory is a six-year-old think tank specialized on the insurance IoT with the participation of top executives from the most relevant Insurers, Reinsurers, and Tech players in the IoT insurance arena The think tank membership provides access to the most globally relevant insurance IoT knowledge

1. IoT Insurance Observatory
Initiative presentation

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The Observatory mission is to promote a profitable IoT adoption
Insurance IoT Observatory is a six-year-old
think tank specialized on the insurance IoT
with the participation of top executives
from the most relevant Insurers, Reinsurers,
and Tech players in the IoT insurance arena
The Observatory is about connecting people
and ideas in order to spread the innovation
culture throughout the insurance market
with three concrete outcomes:
• A global multiclient research on the
insurance IoT paradigm
• One-to-one workshops to each member
• Plenary symposiums with all the
members
Some international insurance best practices
have successfully integrated IoT in their
insurance value chain and achieved
positive ROIs. These insurer’s business
transformation journeys show how strategy
matters more than size
The Observatory speaks the insurance business
units’ language but has the innovation units’ soul
Our approach
HOLISTIC
INTEGRATION
STRUCTURED
USAGE
CONNECTION
COLLECTION
RESEARCHING INTERPRETING STORYTELLING REFLECTING
Information
Organization
Knowledge
Development
Insurance IoT
Wisdom
sharing
Constant
Scouting

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The annual Observatory editions in figures
hours of one-to-one
workshops over the five
annual editions of the
Observatory
plenary symposiums
between North America
and Europe
insurance companies,
including:
4 of the top 5 Reinsurers
11 of the top 15 European
Insurance Groups
9 of the top 15 US P&C
Insurance Groups
international
publications
tech players and vendors
2350
26
7 45
83
Worked directly with players accounting for more than 80% of global IoT
insurance volumes (number of insurance policies with telematics, smart
home/buildings, and connected health/life)

4. 4
The think tank membership provides access to the most globally
relevant insurance IoT knowledge
The knowledge is delivered through workshops dedicated
one-to-one to each of the organizations, which are members
of the Observatory and plenary symposiums both in North
America and Europe
Observer
Interpreter
The most pragmatic multiclient research specialized in the
insurance IoT domain based on a constant observation of
the usage of sensors in different insurance business lines
around the globe
We interpret best practices and pitfalls for the members
leveraging experience built on advising hundreds of
organizations in almost 20 different international countries
on IoT insurance projects
Storyteller

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The 2021
Observatory
members

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We cover all the insurance business lines
Business lines Cross-business line topics
Personal auto
Homeowner
Life & Health
Commercial auto
Property
General liability
Workers’ compensation
Employee benefits
Extended warranty
Personal
lines
Commercial
lines
Behavioral
change
Selling services
and improving
customer
experience
IoT
architecture
Continuous
Underwriting
IoT-based innovation
journey
(IoT and leadership
capabilities)
Go to
market
Real time risk
mitigation
Ecosystems
ROI
management
Digital twins &
usage of new
knowledge about
clients and risk

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Cross-
business
line topics
We help Observatory members to address the insurance IoT opportunity
• Insurance IoT vision and strategy
• Reasons for adopting IoT into the insurance business
• Current insurance IoT state of adoption
• Deep dive (international best practices, local opportunities,
expected future development) on the following IoT use case:
Enhance Customer Experience
Create Value on Insurance Core Processes
Develop New Knowledge
Improve Sustainability
• Deep dive on leadership capabilities (international success
stories, pitfalls):
Vision and strategy
Usage of IoT as enabler for business performances
Engagement
Governance
Continuous innovation
• Key aspects for execution:
Go to market and partnership
People, skills, and processes
IoT architecture
Data sources and sensors
• Focus on critical issues and constraints:
Compliance and privacy
Operational risks (security and data
confidentiality)
What
learnings are
obtained by
members?
• Understanding the business reasons for adopting the insurance IoT paradigm
• Understanding the role of leadership capabilities in the IoT-based business transformation
• Identifying the different insurance IoT use cases and their contribution for providing a strategic advantage to your business
• Identifying approaches to execute a profitable IoT-based business transformation
• Assessing customer readiness for different value propositions
• Assessing your company’s readiness for the IoT journey
• Understanding best practices for enhancing IoT capabilities and leadership capabilities in your insurance IoT program
• Identify the challenges of insurance IoT programs (both in the design, execution, and continuous evolution) and methods
for addressing them

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One-to-one workshops to deep-dive the more relevant aspects
for your company
20
Earned additional service fees
Security/ Safety
o Remote monitoring and
emergency services to provide
peace-of-mind
Care
o Remote monitoring and assistance
focused on specific health and
wellbeing needs directly
connected to households:
Chronic patients
Post surgery patients
Elders
Kids
Pets
Solar panel
Lighting
Intrusion
alarm
Heating/
cooling
Thermostat
Flower
control
Computers &
electronics
Mould detector
Camera
Refrigerator
and freezer
Fire detection
Camera
Lock
Electric meter
Vacuum
cleaner
Washing
machine
Heat
exchanger
Auto value proposition
enlarged with a suite of
services telematics based
Home security and safety and
a platform of care services a la
carte
Alert in case speed
limits are exceeded Client assistance and
personalized case
management in case
of crash
Highway/parking
area tolling
Alert if the car is
hit when parked
Weather alert based
on geo-localization
Road or medical assistance
via dedicated button
Automatic assistance
to the client on the
premises in case
of severe accident
Simplified claim
notification, including
automatic form fill-in
based on telematics data
Claim
certification
at client’s
disposal
Short-
time
theft
cover
Parking
localiza-
tion
Bodyguard for
emergency outside
the car when parked
Antitheft service if the
box is removed/
uninstalled
Stolen vehicle
recovery
Alert in case the vehicle
is moved when the
engine is off (e.g. tow-
away)
Alert if the
car is hit
when
parked
1 3
2 4
5
6
7
8
9
10
11
12
13
14
15
16
ed
48
IoT-based solutions
Real time Reporting
Other information about
risk exposure
Claim
management
• Collision and machine breakdown detection
(and position tracking) for proactive claim
managementand assistance
• Set of objective information for claim
handling (including in court)
Hazard (indecent and near miss)
and remediation action
detection
Risk selection
• Amount and context of usage as input
for UW decisions (policy cancellation,
change of policy conditions, reinsurance,
…)
• Detected hazard and remediation
actions to support UW decisions (policy
cancellation, change of policy
conditions, reinsurance, …)
• Logged/missed inspection and safety
tasks as input for UW decision (policy
cancellation, change of policy
conditions, reinsurance, …)
Behavioral
change
• Detected hazards and remediation
actions as inputs to the loss control
team for the delivery of risk prevention
services to this policyholder
• Logged/missed inspection and safety
tasks as input to the loss control
team/supervisors and to employee
behavioral change programs
Safety (inspection/
maintenance) task completion
Real-time risk
mitigation
• Asset condition monitoring and warning
dispatch
• Risky situation (incoming collision)
detection and alerts to the employee
• Anti-theft solutions
• Alerts to supervisors for missed
inspection and safety tasks
Pricing
• Amount and context of usage as input
for the renewal pricing calculation
• Detected hazard and remediation
actions as input for renewal pricing
calculation
• Logged/missed inspection and safety
tasks as input for the renewal pricing
calculation
4
5
1
2
6
Prevention
Claims
Continuous
UW
Expensive agri-machines listed in the farm inventory are a target for IoT solutions
6
Telematics usage on commercial auto is at infancy
Source: IoT Insurance Observatory, represented the level of maturity of the most advanced market for each business lines
• First pilots focused on
one single use case
• Roll out by few
pioneers (with some
volumes)
• More pilots and
product lunches, by
greatest part of players
by using a "me-too"
approach
• Only few top players
understand IoT full
potential (UW, claims,
VAS), define their
own approach (e.g.
big data) and push to
sell more
• Commercial offer
differentiation
• IoT potential fully
understood and
increased commercial
push by all players
• Differentiating
solutions / providers
over top players
• Telematics approach
is the standard for the
insurance business
• Relationship
consolidation between
top players and
providers, cross-country
diffusion of best
practices
Incubation
phase
Growth
phase
Maturity
phase
Exploration
phase
Learning
phase
“What is the ROI of the use
case?"
"Does the approach
make sense?"
“What is the best way to do
it at my company?"
“How to extract more value
from the data?"
Personal
Auto
Commercial Auto
Commercial
Buildings
Homeowner
IIoT and
Workers’ Comp
25
Active rewards &
Apple Watch
Active Rewards
Baseline before
program introduction
Vs. Vs.
100
Level of physical activity (indexes as
100 the baseline before the program
introduction)
137 179
100
131 167
Source: Incentives and physical activity, Rand - 2018
This approach has showed a significant effectiveness in increasing the physical
activity level
34
The governance of economics of the IoT insurance paradigm is complex and also
requires a strong support from your financial department
Cash back, rewards, ..
Commission to distributors
$
Iot costs (hardware amortization,
installation, operative costs)
$
Insurer costs
Claims ($)
Discount valve
Premiums ($)
Service fees ($)
Service subsidization
valve Insurer
profitability
Loss ratio valve
Products, cash back, ..
From partners
Other shared
value valve
$
$
Benefits from the
insurance IoT use cases
Iot Mastery
Pressure Gauge
Partner contribution
valve
Sources: IoT InsuranceObservatory
126
Service
fees paid
by the
customer
Traditional
bottom line
Street
value of
the IoT
services
Value
sharing
IoT
costs
Hardware
Services
Risk
prevention
Enhanced
Claim
Management
Continuous
Underwriting
Bottom
line with
IoT
Street value of the
IoT services
Discount and
incentives to the
customer
Intermediary
remuneration
Source: IoT Insurance Observatory
Partners’
contributions
Real-time
mitigation
Behavioral
Change
Risk
selection
Pricing
sophistic.
To achieve a positive ROI you will need to combine
deep business function expertise and cross-functional initiatives
A key element is to deeply understand business needs

9. 9
Peer discussions at plenary symposiums
June 15th (Digital)
8.30-
9.00
Long term trends and
learnings from digital
wellness programs in
insurance – Bewley, Evo
and Mattison, Vitality
9.00-
9.30
Building Believers: How to
use IoT successfully for
Home Insurance – Rose,
AiteNovarica
9.30-
10.00
Transforming commercial
lines by creating an IoT
powered small fleet
ecosystem – Labbé, Fleetr
10.00-
10.30
An update on the use of
telematics in the US
Personal Auto Insurance
market – Ross, DRC Group
11.00-
11.30
Next generation fraud
detection with aerial
imagery and artificial
intelligence - Ardossi, Data
Reply
11.30-
12.00
Auto Claims: Ecosystem
value creation with Smart
Claims – Scoville and Arora,
Swiss Re
12.00-
12.30
Home digitization &
insurance: 6 years of
lessons learned and finding
success with hardware –
Anderson, Nationwide
12.30-
13.00
Telematics Adoption and
Catalysts – McMahon, CMT
14.00-
14.45
Wearable Technology
utilization in WC - Bellows,
Risk Retention Bureau
Oct 4th, Vegas (hybrid)
Dec 15th ‘20 (Digital)
9.10 -
9.40
Modernizing claims
with Mobile Telematics
– McMahon,
Cambridge Mobile
Telematics
9.40 -
10.10
Telematics in Insurance
2020: Current State
and Evolution –
Huberty, Novarica
10.10 –
10.40
Swiss Re ADAS Risk
Score. A forward-
looking view to make
motor UW smarter –
Grivel, Swiss Re
10.40 -
11.10
The only right time is
the time left –
Myszkowski, Talanx
11.10 -
11.40
Taking engagement to
the next level. Using
data to modify human
behavior in insurance
populations - Bewley,
Evo
11.40 -
12.10
Cyber Risks & IoT
insurance programs -
Ben-Meir, SCADAfence
and Horvitz, HCS
Capital
12.10 -
13.00
IoT-based commercial
insurance roundtable –
Frey, Nationwide;
Galbraith, AF Group;
Matsui, kWh Analytics
and Peterson, Farm
Bureau
LAST SESSIONS
9.00 -
9.30
Globalising Vitality Drive -
Theron, Discovery Insure
9.30 -
10.00
The electrification of
vehicles-an overview of the
changes in the automotive
market and the effects on
insurance – Hook and
Albanese, Swiss Re
10.00 –
10.30
From zero to hero. How we
became the insurtech
market leader in Poland in
less than five years.
Telematics Technologies
case study – Bakowski,
Telematics Technologies
10.30 -
11.00
Generali Vitality, developing
differentiated propositions
in Life and Health insurance
while driving customer
engagement and healthy
living – Guest, Generali
11.00 -
11.30
Video and Context:
Extending Auto Telematics
for Changing Mobility –
Bowne, Cambridge Mobile
Telematics
11.30 -
12.00
From image to index and
from index to product,
implementing a satellite
based pasture insurance
product in Brazil – Douche,
Scor
12.00 -
12.30
Introduction of Relyens and
its innovation journey –
Antier, Relyens
12.30 -
13.00
The Hartford’s IoT Journey,
from whiteboard to ROI –
Santos, The Hartford
13.20-
13.50
IoT between engagement and
preventive care -
Vecchietti, Intesa Sanpaolo
RBM Salute
13.50-
14.20
iptiQ - shaping the future of
digital insurance – Bewersdorf,
iptiQ
14.40-
15.10
DriveScore: Unlocking mass-
market telematics data for car
insurance through a user-
centric proposition - Astin,
Clearscore
10.00-
10.30
Mobile Telematics Accuracy
and Capabilities in Depth –
Madden, CMT
15.10-
15.35
TeleMYTHics. The most popu-
lar myths of motor insurance
telematics – Przybylska,
Telematics Tecnologies
15.50-
16.15
At the forefront of insurance
innovation. From connected
drivers to connected cars,
Castellana & Di Lillo, Swiss Re
16.40-
17.10
IoT data has changed an entire
class of speciality insurance,
and the lessons learnt can
benefit the broader
commercial insurance market
– Yeoman, Concirrus
17.10-
17.35
How to create, launch and
scale a phygital ecosystem in
the “new normal” era –
Garuccio, Reale Group
17.35-
18.00
An Insurtech Ecosystem
Project: Net Insurance and the
Homix Smart Protection
Product - Vignoletti & Pittana,
Net Insurance
Oct 19th, Milan (hybrid) Dec 2nd, Hartford (hybrid)
9.00 -
9.45
Tried and failed with IoT?
Ting: Practical and
powerful insurance IoT
that scales to deliver
prevention, engagement
and telematics data,
Marshall - Whisker Labs
9.45 -
10.30
Internet of Things in
Construction, Bush –
Insight Risk Technologies
11.00 –
11.30
“Allstate’s Journey with
Telematics”, MacInnis –
Allstate
11.30 -
12.00
“Dynamic UBI Programs
through Aligned Pricing
Personalization
Excellence”, Pockard -
Earnix
12.00 -
12.30
Cracking the code for
Commercial Telematics –
an aggregation solution”,
Yeoman - Concirrus
13.15 -
14.30
Becoming a Digital Insurer
of the Future”,
Karthikeyan –
ValueMomentum;
Followed by a roundtable
on the IoT architecture
(Samela -The Hartford;
Reale – Travelers)
14.30 -
15.00
Single-digit adoption,
billion-dollar problems,
and why carriers are the
secret to accelerating
wins in commercial P&C”,
Fung-A-Wing - Kairos
Click
to view
Click
to view
Click
to view
Dec 14th, Milan (hybrid)
10.00 -
10.30
“Jeniot: an international
Mobility solutions
provider”, Busetto –
Generali
10.30 -
11.00
“Dynamic UBI Programs
through Aligned Pricing
Personalization
Excellence”, Howland -
Earnix
11.00 –
11.30
"The last decade was
Telematics (IOT) for Cars,
will this decade be
telematics (IOT) for the
home" – Ahmed, Locket
11.30 -
12.00
"The last decade was
Telematics (IOT) for Cars,
will this decade be
telematics (IOT) for the
home" – Ahmed, Locket
13.00 -
14.00
13.00-14.00 IoT and
Cargo Insurance
Roundtable – Ben-Ami,
Concirrus; Marques, Porto
Seguro; Kern, Swiss Re
14.00 -
14.30
“Long term trends and
learnings from digital
wellness programs in
insurance” – Bewley, Evo
and Mattison, Vitality
14.30 -
15.00
“Using Satellite Data for
‘connected property’
claims” – Panchaud,
Concirrus
15.00-
15.30
Telematics fireside chat –
Lovati, UnipolSai
15.30 -
16.30
Personal Auto Telematics
Roundtable – Theron,
Discovery; Bernardo
Santos, IBM; Rizzotto,
Intesa Sanpaolo Assicura;
Click
to view

10. 10
The connected
and sustainable
insurance
December '16
Connected
Insurance
Observatory
Unveiling the full
potential of telematics
May ‘17
Swiss Re
Connected Insurance Report
December ‘18
Insurance Nexus &
IoT Insurance Observatory
Smart Home
Insurance
April ‘19
American Family
Insurance & IoT
Insurance
Observatory
Attractive UBI
Business Models
for US Consumers
July ‘20
Cambridge Mobile
Telematics & IoT
Insurance Observatory
Some of the IoT Insurance papers with Observatory contribution
From claims
coverage to
prediction and
prevention
services
May ’21
The Geneva
Association

11. 11
Some quotes from the Observatory participants
It gives telematics and IoT an awesome platform for collaboration, teaching, and knowledge sharing
The initiative provided though-provoking contents. The deep dive sessions were clear and stimulated
great engagement within the organization
Our journey has been going ‘hand in hand’ with your support and the insightful conversations held
over those years at the IoT Insurance Observatory, including our joint papers
When you read a press release or hear a speech at conference, you see only the shining side. It is great to have
the rationalization that connects dots, and investigates also what has not worked well
We appreciate the insights, examples, and best practices you and the Observatory community bring
forward to help us shape our journey
A great support in rationalizing the different opportunities for using IoT data in our business and
defining a roadmap for our business transformation
Relevant opportunity to approach unique contents about connected insurance –
both from actuarial angle and customer angle - and to discuss them with Insurance
Executives, Associations and the Regulator
The Observatory is creating value for us. We met insurers that have started to
work with us. It is also useful to have a constant update on the markets around
the world
Rich information as well as thought provoking analysis and perspective. An
unbiased platform that focuses on truly learning and embracing IoT. His ability to
bring others together and to share thoughts and experiences is extremely valuable
Insurer
Insurer
Reinsurer
Insurer
Insurer
Insurer
IT provider
IoT Insurtech
startup
Insurer

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Contacts
Matteo.carbone@iotinsobs.com
+39 (334) 622- 0378
+1 (929) 309-6026
Matteo Carbone
Founder and Director of the IoT Insurance Observatory
Keynote speaker and writer on insurance innovation
Global InsurTech Influencer (Top 2 InsurTech Influencer by InsurtechNews, Top 2 InsurTech
Influencer by Right Relevance, Top 10 InsurTech Influencer and top 4 insurtech influencers
in the fintech community by Onalytica, Top 20 Influencer in Geoinsurance by Conirium)
www.IoTinsObs.com

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